Regina Biunno

Experience

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  QVC

  Mar 1999 - Jan 2003

  Key Position Highlights:• Spearheaded global internal communication plans with international divisions in the UK, Germany and Japan. Partnered with senior leaders and other QVC team members company-wide in developing strategic programs and messages for national and international employee audiences. • Managed and motivated 20-member cross-functional team in developing and executing employee events to increase on-air programming awareness. Reduced annual budget by 50 percent through creative planning and resourcing, while raising employee participation to highest levels in program's four-year history. Show less Key Position Highlights:• Researched and developed rollout plans and managed start-up of UK internal communication department. As a senior management team member, collaborated with UK CEO and other leaders to implement strategic value-based communication and change management programs to promote culture change and improve cross-site as well as US/UK flow of information. Prior to assignment’s culmination, hired and trained successor, ensuring seamless transition.• Partnered with HR colleagues to create communication campaigns for initiatives such as employee benefits, health and safety, annual performance appraisals and crisis planning and business continuity.• Teamed with PR agency on key initiatives for press release support. Show less

  • Communication Manager

    Aug 2001 - Jan 2003

  • Communication Manager - Expatriate Assignment

    Mar 1999 - Aug 2001
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  American Diabetes Association

  Jun 2003 - Oct 2005

  National Director, Internal Communication

  Key Position Highlights:• Revamped internal communication function for national diabetes non-profit to drive alignment with organizational goals. Recruited, developed and coached communication manager. • Partnered with senior leaders on communication plans, announcements, events and other staff programs. Provided key support during a period of significant change, including the loss of several executives and the transition to a new CEO. Developed crisis management and business continuity templates and procedures as part of ADA’s crisis management team.• Improved employee engagement and increased online news utilization by 30 percent through development of ADA's first intranet-based employee news "home" incorporating leadership messaging, strategic and tactical newsletters and educational features. Show less

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  Siemens Medical Solutions USA, Inc.

  Nov 2005 - Mar 2006

  Communications Specialist

  Key Position Highlights:• As dedicated HR communication consultant, supported employee awareness of and engagement in various HR programs and initiatives, including new employer brand rollout. Promoted within four months of hire to management role.

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  Siemens Medical Solutions USA, Inc.

  Feb 2007 - Jan 2013

  Key Position Highlights:• Served as executive communication and change management consultant for diagnostics and service divisions and HR organization, while leading a variety of special programs and initiatives, including business continuity support. Recruited, developed and coached staff. Launched and managed Healthcare USA section of Siemens global employee news platform as well as various intranet sites.• Conceived and managed internal campaign promoting Healthcare USA’s sponsorship of TEDMED 2012. Coordinated and promoted live simulcasts for three locations, marking a company first. Events generated significant employee engagement and were rated “highly effective” by 94 percent of participants.• Led cross-functional team for "Operation: Healthcare" branding campaign to drive awareness and adoption of organizational name change. Five-month project completed 30 percent under budget and rated effective by 87 percent of post-initiative survey respondents. Received company award for project leadership and contributions.• Directed the global employee and HR communication project stream for DPC and Bayer Healthcare acquisitions from initial acquisition through close of sale. Implemented nine-month project on budget and on time. Received company award and bonus for contributions. (Legacy companies formed Siemens Healthcare Diagnostics.) Show less Key Volunteer Position Highlights:• Conceived and led the implementation of a US diversity campaign showcasing employees' "diversity stories" on an interactive intranet that generated more than 12,000 page views. Initiative rated effective in promoting diversity understanding and engagement by 80 percent of survey respondents. Campaign adopted by Siemens AG’s diversity organization for global internal and external (Facebook) promotion. Recognized by Healthcare USA diversity council chairs and Siemens’ global chief diversity officer for contributions.• Based on "I am Diversity" campaign results, tapped to lead follow-up initiative to drive remote employee engagement. Program encompassed research, executive messaging development, cross-functional team leadership and diversity "expo" execution at 2011 sales and service meeting. Received Siemens You Answered Award and citation from council chairs for program development and delivery.• Developed and implemented US communication strategy for Healthcare USA’s launch of its diversity initiative and employee resource groups, incorporating a wide range of media, messaging and events. Show less

  • Manager, Employee Communications

    Mar 2006 - Jan 2013

  • Various National Diversity Lead Roles

    Feb 2007 - Dec 2012
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  Consulting

  Jun 2013 - Jul 2017

  Strategic Employee Communication & Engagement

  Delivered strategic communication planning, change management, writing and editing, project management, event operations, public relations, research and related support for clients including My Career Transitions, Siemens Healthcare Diagnostics, Pennsylvania Knights of Columbus and Nutrisystem.Key Position Highlights:• Since May 2013, provide marketing communication and PR support as well as event registration services for Greater Philadelphia area organization, My Career Transitions. Developed and managed communication plan for redesign of organization's website launched in summer 2014.• From September 2013 to December 2015, conceived and implemented employee communication and change management initiatives for Siemens Healthcare Diagnostics' global Quality Transformation Program. Assignment encompassed the creation and implementation of campaigns, executive announcements and presentations, intranet portals, newsletters, events, recognition programs, videos, toolkits and social media. Received multiple bonuses for contributions. Show less

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  IABC Philadelphia

  Jul 2013 - Apr 2018

  Board Member - Vice President, Outreach & Partnerships

  Managed chapter sponsorships and collaborations including related communication and social media campaigns. Led outreach and networking programs for members as well as local universities. Supported chapter president with special initiatives. Learn more about IABC Philadelphia at www.iabcphiladelphia.org.

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  Vanguard

  Jul 2017 - now

  Communication Manager

  As head of divisional communication, directed the creation and implementation of strategic plans and initiatives covering executive, leader and crew communication for Vanguard’s Financial Advisor Services organization. Led and developed a team of communication consultants, program specialists and communication platform specialists in the delivery of internal messaging, media and events that promote employee engagement and line of sight with organizational goals.