Leslie Quijada

Leslie Quijada

Followers of Leslie Quijada653 followers
location of Leslie QuijadaLos Angeles, California, United States

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  • Timeline

  • About me

    Regional Latin Marketing Manager

  • Education

    • Middle College High School

      2005 - 2009
      High School Diploma

      Activities and Societies: Drama Club, Girls Varsity Basketball Team

    • UC Irvine

      2009 - 2013
      Bachelor of Arts - BA Economics

      Activities and Societies: American Society of Civil Engineers (ASCE), Leading Hispanics in STEM (SHPE)

    • Los Angeles Southwest College

      2005 - 2009

      Enrolled in College courses during High School in order to transfer units into the university I later attended.

  • Experience

    • Aramark

      Sept 2012 - May 2016

      - Recruit, hire, train, and discipline personnel.- Plan, administer and control budgets, produce financial reports, and analyze financial records to find business trends and develop accurate projections.- Ensure pricing and promotions are accurate and merchandised to company standards.- Distribute and review customer surveys in order to quickly address topics of importance.- Communicate with local vendors about new products or receiving credits on returned/damaged shipments.- Conduct monthly Q&A audits and prepare detailed reports on audit findings. Show less

      • Location Supervisor

        Sept 2013 - May 2016
      • Shift Supervisor

        Sept 2012 - Aug 2013
    • ICS Group Inc. Carlisle Latin America & Caribbean

      May 2016 - Apr 2017
      Administrative Assistant

      - Support 3 department directors: Accounting, Shipping & Logistics, & Marketing- Manage all account payables: pay bills, prepare checks, and manage staff expense reports.- Manage all account receivables: prepare collection reminders and add financial charges to late paying customers.- Prepare monthly journal entries and financial reports, calculate/prepare staff monthly commissions. - Assist in opening client credit lines by contacting and verifying vendor references.- Coordinate travel arrangements for staff and visiting clients.- Enter invoices, enter bills and match purchases to billed items resolving any financial discrepancies.- Organize and schedule meetings/appointments and maintain calendars. - Ship roofing/construction material samples to clients. - Greet visitors, answer and directing phone calls, distribute mail, and maintain office supply inventory. Show less

    • Live Nation Entertainment

      Apr 2017 - now

      - Develop, implement, and execute strategic live entertainment advertising plans, media buys, and promotional projects.- Market club and theater Live Nation Latin events throughout the entire region of California (Northern California, Fresno, Los Angeles, Orange County, and San Diego)- Solicit promo opportunities from local partners (radio, local shops, micro influencers, etc) to support live events.- Coordinate with local venue marketers to ensure full coverage of local events.- Create, manage, and track digital, print, street team, and social campaigns.- Build and execute digital campaigns (Google, Meta, Spotify, TikTok, etc)- Provide ad packs, settlements, and invoices for live events.- Escort press to ensure all photographers are following artist photo policy Show less - Developed , implemented, and executed strategic live entertainment advertising plans, media buys, and promotional projects.- Provided ad packs, settlements, and invoices for live events.- Marketed over 200+ live entertainment club events in the city of Los Angeles and Ventura per year.- Assisted in marketing larger Latin events.- Solicited promo opportunities from local partners (radio, local shops, micro influencers, etc) to support live events.- Coordinated with local venue marketers to ensure full coverage of local events.- Created, managed, and tracked digital, print, street team, and social campaigns.- Built and executed Google, Meta, and Spotify campaigns.- Assisted at live events by escorting press, managing guest lists, and being the liaison to VIP/M&G winners Show less - Compile and review local marketing and promotional plans for national tours with marketing directors.- Gather and analyze marketing research/data to develop potential promotional campaigns that raise tour awareness and increase ticket sales.- Coordinate with artist teams to promote new single/video releases from Live Nation's social channels.- Assist marketing directors in the preparation and execution of on-site press events and managing social campaigns.- Write social copy and translate English social copy into Spanish. - Assist in the execution of developing and deploying of email marketing campaigns.- Manage national and local budgets. Show less - Provide administrative support for 9 Marketing Directors while maintaining an organized online workspace where tour information, invoices, and advertising budgets/spends are tracked efficiently for North American live events.- Work directly with the Digital Marketing team in creating budget grids and ensuring that all data is correct when inputting into an international tracking system.- Organize and schedule meetings, submit expense reports/coordinate travel arrangements in Concur, and ship marketing merchandise to local offices.- Assist in the development and execution of promotional campaigns by communicating with the legal department, managing prize fulfillment, and event on-site preparation.- Submit invoices to Accounts Payable for processing and ensure that they are billed correctly when reconciling tour expenses with the Finance department. Show less

      • Regional Latin Marketing Manager

        Oct 2023 - now
      • Regional Marketing Manager

        Oct 2021 - Sept 2023
      • Marketing Coordinator - Touring

        Nov 2019 - Sept 2021
      • Marketing Assistant - Touring

        Apr 2017 - Nov 2019
    • HBO

      Jan 2021 - Mar 2021
      COVID Production Secretary
  • Licenses & Certifications

    • Google Ads Search

      Google
      Apr 2020
    • Google Ads Video

      Google
      May 2020
    • Google Ads Display

      Google
      Apr 2020
  • Honors & Awards

    • Awarded to Leslie Quijada
      Live Nation High Five Award Live Nation Jun 2019 Leslie Quijada (Marketing Assistant) has been a fantastic leader to the incoming marketing coordinators and assistants as the tour marketing department undergoes expansion. She trained the entire group while staying on top of her work and continuing to assist all 12 marketers. She is the glue of department and especially shined over the last month. She teaches and supports with a constant smile on her face.