Holly Evans

Experience

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  Holly Evans Design

  Jun 2007 - now

  UX Designer/Creative Director

  Partnering with businesses to create impactful and effective solutions that drive engagement and meet the unique needs of a wide range of industries including healthcare, hospitality and a variety of non-profits.

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  Amerigroup Corporation

  Jan 2011 - Oct 2012

  Senior Graphic Designer

  Development and design of various collateral including brochures, fliers, packaging, e-newsletters; Strategic and critical thinking about the visual impact and messaging of marketing materials.

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  Anthem, Inc

  Oct 2012 - Jun 2019

  Design and development of user experience solutions; projects include redesign of over 30 Medicaid member, provider and corporate websites, graphic and interaction design for various member and provider task-oriented tools; visual oversight of daily site maintenance.

  • User Experience Designer

    Apr 2016 - Jun 2019

  • Senior Web Designer

    Oct 2012 - Apr 2016
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  Elevance Health

  Jun 2019 - Sept 2024

  Lead UX Designer, Provider Secure Portal

  Served as project lead for variety of secure applications designed for the Availity secure portal to support company’s provider community.• Facilitated design-thinking workshops with business stakeholders, defining audience and “north star” of application.• Redesigned complex forms, including standard 837 claims form, paring down to 8 quick-to-complete fields.• Conducted user testing sessions with participants, gathering valuable insights to refine ideas and drive enhancements.• Collaborated with architects and teams, discovering and ensuring feasibility of solutions and gathering consensus.• Developed journeys and personas, assuring users and their needs always in focus and top priority.• Mentored and supported junior designers, while ensuring adherence to usability principles and design pattern standards.• Built Figma component library, establishing governance protocol as library evolved. Show less