Experience

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  Toshiba

  Jul 2015 - Aug 2015

  Electronics engineering intern

  Interned at the Memory Design Department in Ofuna, Japan.

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  Sap

  Aug 2016 - Sept 2017

  Associate developer

  - Handpicked into the Hybris development team to help develop a more efficient e-commerce website for Shaklee (USA based company)- Collaborated with USA based developers to deliver an enterprise application to manage renewable energy credit process for Tesoro (Fortune-500 company)

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  Fractal

  Oct 2017 - Feb 2018

  Consultant

  - Aggregated data from multiple sources to create integrated views for the client- Analyzed critical issues for projects streamlining standard business processes (in SQL)

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  Freelance

  Mar 2018 - Sept 2022

  Actor

  - Shot in different locations in India for multiple clients(10+) including Gillette, Tata AIG, Oppo, Dell and Maruti.- Featured in 20+ projects. Acted in short films and advertisements for global brands.- Featured in commercials with prominent personalities (Sachin Tendulkar, Mahendra Singh Dhoni, Ranbir Kapoor and Ayushmann Khurrana)

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  The artist collective

  Jul 2019 - Oct 2020

  Business analyst and operations manager

  - Managed and assisted in-person public acting workshops and 1-1 personal acting workshops with established actors who have acted in films grossing $30mn+ worldwide.- Designed posters for acting workshops, successfully targeting potential students and promoted them on different social media platforms; convinced 300+ to sign up and improved the company’s visibility in the market.- Marketed and successfully filled 30+ acting workshop batches, managing 600+ students over the course of a year.- Crafted and delivered 5 online acting programs along with other team members during the pandemic and successfully shifted to an online module which could accommodate students globally. Maintained a 5/5 workshop rating on Facebook from 300+ students.- Briefed and networked with 100+ students from USA, Europe, Russia and Africa to sign them up for online workshops. Show less

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  Eka.care

  Sept 2022 - Dec 2022

  Product analyst

  - Utilized extensive data sets and crafted intricate queries on Redash to extract valuable insights and help get more traffic on the app- Presented comprehensive reports and funnels using Mixpanel, delivering key findings to shareholders and clients- Performed calling activities targeting specific users, generating actionable insights to enhance performance and user experience

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  Blinkit

  Dec 2022 - Sept 2023

  Data analyst

  - Spearheaded the development and management of Rider Onboarding funnel, resulting in an impressive 11% increase in sign-ups and FOD (First Order Delivery) numbers for delivery partners.- Successfully identified and mitigated instances of cancellations and denials fraud, leading to the termination of riders who were misusing this feature.- Demonstrated exceptional financial acumen by preparing and delivering Weekly/Monthly PnL (Profit and Loss) reports to the finance team, providing insights into onboarding and store-wise costs.- Employed advanced data analysis techniques to detect and prevent fraud in new features, thereby creating alert buckets to warn riders and safeguard the platform.- Instrumental in enhancing data processes through the development of Extract, Transform, Load (ETL) pipelines and automating data queries from diverse sources.- Provided comprehensive data visibility and analysis for crate sortation workflow within the warehouse, aimed at reducing occurrences of missing crates during dispatch to the dark store. Show less

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  Airtel digital

  Sept 2023 - Apr 2024

  Senior product analyst

  - Spearheaded initiatives to enhance visibility of new acquisition sources and sign up journeys for Airtel Black product- Managed instrumentation, User Acceptance Testing (UAT), and full-funnel creation for targeted marketing campaigns focused on specific cohorts- Established and monitored key performance indicators (KPIs) to optimize consumer engagement and promote Airtel Black acquisition- Analytics SPOC for multiple acquisition initiatives that lead to ~1k Airtel Black GADs per day- Implemented fraud prevention measures to ensure on-ground activation team accurately reported upselling of Airtel Black service, mitigating self-generated lead fraud and enhancing revenue integrity- Collaborated with growth and product teams to enhance customer acquisition strategies and efficiently handled ad-hoc requests- Awarded the Dream Team Award for Q3 FY23-24 for demonstrating exceptional collaboration and analytical work Show less

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  Fairmoney

  May 2024 - now

  Credit & fraud analyst