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Misty Wiggins

Misty Wiggins

Research Director

location of Misty WigginsMidlothian, Virginia, United States

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  • Timeline

  • About me

    Sales Support Specialist at WTVR-TV CBS 6

  • Education

    • Virginia Commonwealth University

      1983 - 1986
      Bachelor of Science (B.S.) Mass Communication/Media Studies

    • University of Richmond

      2003 - 2004
      Teacher Licensure Elementary Education and Teaching

  • Experience

    • WRLH-TV Fox 35

      Jan 1998 - Oct 2000
      Research Director

      Provided market research and sales support, training and marketing communication presentations and sales pieces.

    • WTVR-TV

      Oct 2000 - Feb 2001
      Research Director

      Provided market research and sales support.

    • MW Media

      Mar 2001 - Dec 2015
      Owner

      Market research, marketing consultation, media planning and buying for fourteen years before returning to my current position as Research Director.I worked with some wonderful accounts including Sine Irish Pub & Restaurant, my "flagship" account, Ben Franklin Crafts and Frames, KTEN-TV in Sherman, Texas, Virginia Manufactured and Modular Housing Association, Comcast Cable - to name a few.

    • Chesterfield County Public Schools

      Sept 2004 - Jun 2015
      Teacher

      I planned and implemented instruction for 8th grade Civics and Economics for one year and did the same in all content areas for upper elementary school students for nine years. I have taught eighth, fourth and fifth grades during the school year and pre-kindergarten and primary grades in summer school. In addition to educating, I was the web curator for three years. I was also the team leader for my grade level as well as the social studies lead teacher for my school throughout most of my elementary school career. During my last year at the elementary level, I brought my marketing and public relations skills to the forefront as the public relations coordinator for our school. Show less

    • WTVR-TV CBS 6

      Aug 2015 - Dec 2021
      Research Director

      What was that line from The Shining..."I'm back!" Thanks to some divine intervention, I was asked to return to this position in July 2015 and I immediately accepted. I didn't realize how much I have missed analysis and story-telling. It doesn't hurt that the station is full of wonderful people and my sales team is excellent to work with.

    • The E.W. Scripps Company

      Aug 2015 - now

      • Sales Support Specialist

        Apr 2021 - now

      • Research Analyst

        Aug 2015 - Dec 2021

  • Licenses & Certifications

    • Virginia Teaching License