
Dedi Setiawan
Store Head

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About me
HR Learning and Organizational Development Manager
Education

Universitas Persada Indonesia 'YAI'
2019 - 2022Master's degree Industrial and Organizational Psychology 3.90/ 4.00
Experience

PT. Sumber Alfaria Trijaya, Tbk
Aug 2009 - Jul 2011Store Head• Developing store strategies to raise customers pool, expand store traffic and optimize profitability• Meeting sales goals by training, motivating, mentoring, and providing feedback to store staff also ensuring high levels of customer satisfaction through excellent service

Chaffa Tour and Travel
Aug 2011 - Jul 2012Project Manager• Creates and maintains ‘own’ Project Roadmap for a signed customer Implementation, and any follow-on Support efforts.• Builds and maintains a Project budget forecast for the duration of customer Implementation, and any follow-on Support efforts.• Manages internal and external team/stakeholder expectations through daily, weekly and monthly communications with Stakeholder

PT Kartika Nusa Reksanada - Kartika FM 103.9
Sept 2012 - Jul 2015Senior Corporate Trainer• Carries out performance assessments during training to assess trainee’s skill level and adjust the curriculum to achieve attainable goals for the desired end state of training• TNA, design, develop, deliver and evaluate training programs in both a formal (classroom) and informal practical use then evaluate it• Maintains appropriate records of trainee’s skills development & Couching and counseling for all staff who couldn't achieve the KPI

Traveloka
Aug 2015 - May 2016Junior Learning And Development• Conduct regular review of all call center operational performance • Help managers develop their team members through career pathing• Develop effective induction programs for new staff, apprentices, and graduate trainees
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PT. Personel Alih Daya (Persada)
Jun 2016 - May 2022BANK INDONESIA PLACEMENT Tower D, 5th Floor, Thamrin Jakarta————————————————-• Identify and assess future and current training needs through job analysis, career paths, and annual performance appraisals.• Creating organizational culture through communication strategies that align with company values and Employee Engagement.• Manage and direct all aspects of Equal Employment Opportunity, Business Acumen, and Human Resource training utilizing current delivery methods and media to include, LMS, webinars, video, and classroom instruction. Show less
HR Learning and Development Project Manager
Feb 2020 - May 2022HR Learning & Development Assistan Manager
Jun 2019 - Jan 2020Senior Corporate Trainer
Jun 2016 - Jun 2019

PT Layan Procust Utama
May 2022 - Mar 2024Learning and Organizational Development ManagerAs an Learning and Organizational Development Consultant, I’ve led projects for focusing on cultural transformation, talent development, and performance optimization__________________- TOKOPEDIA @Yogyakarta- SHOPEE @Tebet Pakuwon Tower - SEABANK (digital bank) @Paragon Mall Surakarta Solo________________________Designed and executed data-driven learning strategies based on operational needsDeveloped engagement programs and internal activities to improve employee retentionProvided operational insights and recommendations based on performance data analysisLed psychological and competency-based assessments for promotion and mobility decisionsBuilt succession pipelines and retention strategies for high-potential employeesConducted Training Needs Analysis (TNA) and delivered impactful learning modulesManaged end-to-end recruitment, including onboarding and offboarding processesStrengthened cultural identity through creative campaigns and internal communication platformsEnsured monthly KPI achievement and consistent departmental performanceDrove behavioral transformation aligned with business shifts and future-readiness Show less

Hotel Mulia Senayan, Jakarta
Apr 2024 - nowTraining & Organizational Development ManagerCulture & Values Transformation —> Developed future-ready cultural strategies rooted in company values, vision, and mission. Spearheaded creative initiatives such as internal podcasts, LMS platforms, content campaigns, Internal Radio and engaging activity monthly________Leadership & Talent Development —> Designed and led leadership development programs for directors and executives. Conducted targeted Training Needs Analysis (TNA), built impactful learning modules, and conduct class, implemented behavior change________Succession Planning & High-Potential Retention —> Created strategic succession pipelines and retention plans for top talent , preparation for pensions ________Behavioral Assessment & Talent Mobility —> Led end-to-end psychometric psychological assessments using updated tools aligned with market trends (Assessment Center, BEI, IDP) for promotions, rotations, and demotions also dictionary competency.________Performance Management & Innovation —> Strengthened performance systems, Kaizen innovation culture, and ensured monthly Hotel KPI achievements________Recruitment & Employer Branding —> Oversaw end-to-end recruitment and strengthened employer branding strategies—contributing to global recognition (TripAdvisor rating, international awards as Best Luxury Hotel)________Employee Engagement & Well-being —> Reduced turnover through high-impact engagement strategies. deliver mental health programs and build a supportive work environment.________Change Management —> Orchestrated organization-wide behavioral shifts aligned with business evolution and future-readiness. Show less
Licenses & Certifications

CH Hypnotist
IBH Instituto Brasileiro de Hipnose Aplicada São Paulo .Apr 2017
CHt Hypnotherapist
IBH Instituto Brasileiro de Hipnose Aplicada São Paulo .Apr 2017
TFT
PT.Personel Alih DayaSept 2017
Volunteer Experience
Director People Development
Issued by Radius Asa Community on May 2018
Associated with Dedi SetiawanVice Lampung Region
Issued by ACIKITA on May 2014
Associated with Dedi Setiawan
Languages
- enEnglish
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