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Virginia Colarusso

Virginia Colarusso

Wholesale VM Coordinator

Followers of Virginia Colarusso640 followers
location of Virginia ColarussoParis, Île-de-France, France

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  • Timeline

  • About me

    Master's student in Fashion Business

  • Education

    • Unicollege SSML

      2019 - 2022
      Bachelor's degree in Linguistic Mediation with a specialization in Fashion & Design Management Language Interpretation and Translation

      - Business organization for fashion and design enterprises- Sociology of cultural and communicative processes- Fashion history and sociology - Elements of international trade law- Techniques of brand management- International Marketing- Digital and web marketing- French language and translation- English language and translation- Chinese language and translation

    • ESMOD Fashion Business

      2023 - 2025
      Master of international Development in Fashion and Luxury Industries Fashion Business

      - Develop a fashion and luxury collection, from creation to marketing, alongside a designer- Define and draw up business plans relating to the sales and marketing development of brands internationally, in accordance with strategic and opportunity studies- Design communication strategies and manage the image of fashion and luxury brands in international markets- Direct activities and manage marketing and sales teams in fashion and luxury companies

  • Experience

    • COSE BELLE COSE RARE S.R.L.

      Jan 2019 - Jan 2019
      Wholesale VM Coordinator

      SALONE INTERNAZIONALE DEL MOBILE - Interior Design Trade Fair• Maintained the aesthetic quality of sales spaces and ensured brand consistency to increase stand traffic and overall brand recognition.• Supported sell-in and buying sessions with the sales team and wholesale partners (franchises, department stores, multibrand).• Analyzed performance data and implemented action plans to enhance VM effectiveness.

    • Gruppo Editoriale s.r.l.

      Jan 2022 - Jan 2022
      Editorial Assistant

      • Conducted comprehensive visual and textual research utilizing online ad offline resources, including fact-checking activities, and documented the findings on data collecting softwares.• Contributed to multilingual editorial content by crafting engaging articles for the publishing house's online magazine.

    • COSE BELLE COSE RARE S.R.L.

      Oct 2022 - May 2024

      • Collaborated with Programmers, Graphics designers, Photographers and Copywritersto optimize website user experience and maximize conversions.• Coordinated the development of digital campaigns and content, including social media posts, newsletters and blog with attention to SEO and keyword research.• Conducted market research to identify trends, competitor strategies, and audience preferences. • Assisted the team manage and maintain social media presence by creating compelling content, scheduling posts, and monitoring engagement.• Played a key role in planning, organizing, and executing a variety of events, including internal meetings and international trade fairs.

      • Junior Digital Marketing Manager

        Apr 2023 - May 2024

      • Social Media and Communication Intern

        Oct 2022 - Mar 2023

    • The Kooples

      Feb 2024 - Feb 2024
      Dresser/Habilleuse

      • Ensured a seamless execution of the FW 24/25 fashion show by providing support in backstage management, post-show breakdown, dressing models and providing last-minute styling alterations with attention to detail and precision.

    • AVELLANO

      Mar 2024 - Mar 2024
      Dresser/Habilleuse

      • Ensured a seamless execution of the FW 24/25 fashion show by providing support in backstage management, post-show breakdown, dressing models and providing last-minute styling alterations with attention to detail and precision.

    • The Row

      Jun 2024 - Jan 2025

      • Supporting the team in executing sales strategies, ensuring the collection is presented at its best.• Analyzing client needs, offering personalized product recommendations, and fostering loyalty through bespoke service and proactive post-purchase follow-up. • Maintained an immaculate and visually appealing showroom, enhancing the aesthetic appeal and storytelling of the collection.• Collaborated closely with the Visual Merchandiser to organize and display collections creatively and according to brand standards. • Performed various back-office activities, including data entry, managing inventory, and preparing documentation for shipments, while ensuring all records were meticulously kept and up-to-date.

      • Sales Assistant

        Nov 2024 - Jan 2025

      • Showroom Assistant

        Jun 2024 - Oct 2024

  • Licenses & Certifications