
Irene Sabrina
Marketing Communications

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About me
Project Manager at Teman Startup
Education

Kanaan Global School
2016 - 2019High School Diploma Science Major AVG score of 90.68/100.00 (2018/2019)Activities and Societies: Student Council (OSIS), Journalism, Literature, Mathematics, Sport, Music Top academic graduate (1st honor)

Universitas Prasetiya Mulya
2019 - 2023Bachelor of Business Administration - BBA Business Administration and Management, General GPA 3.80/4.00Activities and Societies: Student Executive Board (BEM), Orchestra, Theatre Cum laude graduate
Experience

MSW Global
Mar 2019 - May 2019Marketing CommunicationsMSW Global is a Marketing and Public Relations company that is very much focused in the Education Industry in Indonesia (Instagram: @mswglobal).Role: Marketing Communications• Composed and published 10 SEO-optimized articles.• Designed monthly marketing pillar for social media and website promotional purpose.
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PT Bank Central Asia Tbk (BCA)
Jan 2020 - Feb 2020Performance Improvement SpecialistPT Bank Central Asia Tbk is the largest private bank in Indonesia (Instagram: @goodlifebca).Role: Strategi & Pengembangan Operasi Layanan (DPOL-BLN)• Assisted in organizing internal workflows to support day-to-day team operations.• Collaborated with team members on service improvement initiatives.

Tutorku
Oct 2020 - Jul 2021Academic TutorTutorku is the number one platform that connects high-quality tutors with Universitas Prasetiya Mulya students and optimize learning process to be efficient (Instagram: @tu.torku).Role: Academic Tutor (Mathematics & Statistics)• Delivered group and private tutoring sessions for first-year and second-year students.• Contributed to developing teaching materials aligned with university standards.

Chea Indonesia
Dec 2020 - Sept 2021Chea Indonesia is an SME in the health product industry that provides botanical sanitizer (non-alcohol) in Indonesia on Covid-19 pandemic era (Instagram: @chea.id).Role: Corporate Social Responsibility Manager• Organized a Corporate Social Responsibility to Yayasan Sayap Ibu Bintaro by giving out Chea hand sanitizers in the pandemic Covid-19 era.• Managed the operational activities and overall process of the CSR project. Chea Indonesia is an SME in the health product industry that provides botanical sanitizer (non-alcohol) in Indonesia on Covid-19 pandemic era (Instagram: @chea.id).Role: Co-founder, Operations ManagerResponsibilities:• Reorganized the operational flow of the business.• Delegated the packing and distribution processes.
Corporate Social Responsibility Manager
Sept 2021 - Sept 2021Operations Manager
Dec 2020 - Sept 2021

The Last Drop
Sept 2022 - Sept 2023Operations ManagerThe Last Drop is an SME in the food and beverage industry that serves lactose-free lifestyle beverages which are safe to be consumed inclusively by anyone, even those with digestive complications (Instagram: @thelastdrop.id)Roles: Co-founder, Operations Manager• Designed business operational flow, composed SOP, and trained employees.• Managed and created the overall supply chain activities and strategies.• Conducted research and development, quality assurance, and waste management. Show less

Haus Indonesia - PT. Inspirasi Bisnis Nusantara
Sept 2023 - Dec 2023Consumer and Business Insights InternHaus Indonesia is a local lifestyle beverages business with 200+ outlets all over Java (@haus.indonesia).Roles: Business Development, Consumer and Business Insights Intern• Supported research and analysis for buyer persona strategies.• Evaluated product bundling performance and provided improvement suggestions.• Assisted in business strategy analysis and development efforts.

Teman Startup
Jan 2024 - nowProject Manager & Account ExecutiveTeman Startup is an all-round creative agency and media that assist start-ups and Gen-Z's in an educative and entertaining way (@temanstartup).Roles: Project Manager & Account Executive• Oversaw execution of KOL campaigns, digital marketing, events, and ad placements.• Led project planning, submission, and review to ensure on-time, high-quality delivery.• Served as key contact, maintaining strong relationships throughout project lifecycles.• Managed third-party collaborators, including freelancers and vendors.• Created timelines, proposals, and reports to support smooth execution and reporting.Clients:Tony Roma's・Universitas Prasetiya Mulya・Heinz・Haus Indonesia・Kukai・BukuAku・Regan Harney・PinkDose・Titisan・Shine Show・Bungkusdah・TanamProjects:Social Media Marketing・360 Marketing・Offline Campaign & Event・Digital Campaign・High-production Ads Video・KOL Management・SEO OptimizationIndustries:Food & Beverage・Fashion & Beauty・Health & Wellness・Education・Personal Branding (Political Figure & Business Owner) Show less
Licenses & Certifications

Associated Board of the Royal Schools of Music (ABRSM) - Second Grade
THE ASSOCIATED BOARD OF THE ROYAL SCHOOLS OF MUSIC INCMar 2013
Honors & Awards
- Awarded to Irene SabrinaBusiness Plan Competition Finalist Universitas Negeri Jakarta Jun 2022 Finished as the finalist of President (by MP EXPO 2021) business plan competition with "Ubeeverse" business plan.
- Awarded to Irene SabrinaBusiness Model Competition Finalist Universitas Ciputra Mar 2022 Finished as the finalist of ENSPIRIT (by E-FORTION 3.0) BMC competition with "Ubeeverse" business model idea.
- Awarded to Irene SabrinaBranding Competition Finalist Universitas Prasetiya Mulya Mar 2021 Finished as the finalist of BREXPLOR (by Owl Club) branding competition in collaboration with Blue Band.
- Awarded to Irene SabrinaAchievement Scholarship Awardee 2020/2021 Universitas Prasetiya Mulya Nov 2020 Achievement Scholarship is granted by Universitas Prasetiya Mulya to students that excel in both academic and organizational performance.
- Awarded to Irene Sabrina3D Product Design Competition BINUS-ASO School of Engineering Nov 2018 Finished as the top 4 of Tech Infinity (by Himpunan Mahasiswa BSE) 3D product design competition.
- Awarded to Irene SabrinaFirst Cumulative Academic Scholarship Awardee 2018/2019 Kanaan Global School Jul 2018 Academic Scholarship is granted by Kanaan Global School to students that excel in academic performance.
Volunteer Experience
Community Development Volunteer
Issued by Universitas Prasetiya Mulya on Jan 2022
Associated with Irene SabrinaFundraiser, Construction Volunteer, Documentation Coordinator
Issued by Habitat for Humanity Indonesia on Jun 2017
Associated with Irene SabrinaVice President
Issued by The Sound of Phoenix on Aug 2020
Associated with Irene SabrinaSecretary and Treasurer of HTRD 2022
Issued by Student Board S1 Universitas Prasetiya Mulya on Mar 2022
Associated with Irene SabrinaBoard of Advisors
Issued by The Sound of Phoenix on Aug 2021
Associated with Irene SabrinaStrategic Advisor of Ohana Concert 2021
Issued by The Sound of Phoenix on Mar 2021
Associated with Irene SabrinaJournalism Team
Issued by Kanaan Global School on Jun 2018
Associated with Irene SabrinaAdministration Coordinator of OG 2022
Issued by Student Board S1 Prasetiya Mulya on Mar 2022
Associated with Irene SabrinaConsumption and Administration of PAN 2023
Issued by Student Board S1 Universitas Prasetiya Mulya on Feb 2023
Associated with Irene SabrinaSet and Property of Adiratna 2021
Issued by Teater Puskara on Jul 2021
Associated with Irene SabrinaOrchestrator of Bimasena 2021
Issued by Teater Puskara on Dec 2019
Associated with Irene SabrinaMusician, Arranger, Orchestrator
Issued by The Sound of Phoenix on Sept 2019
Associated with Irene SabrinaMusician of Zeus 2020
Issued by Teater KataK on Nov 2019
Associated with Irene SabrinaMusician of Graduation Ceremony 2021
Issued by Universitas Prasetiya Mulya on Dec 2021
Associated with Irene SabrinaMusician of Graduation Ceremony 2022
Issued by Universitas Prasetiya Mulya on Nov 2022
Associated with Irene Sabrina
Languages
- enEnglish
- inIndonesian
- chChinese
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