Daiane Miranda

Experience

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  Coordenati Comércio e Confecções Ltda

  Nov 2011 - Jul 2016

  • Researched and developed fashion collections. • Created prints and illustration of prototypes.• Developed fashion data sheet.• Contacted suppliers. • Accompanied and assisted in the creative process of developing collections.• Worked in all sectors inside the fashion company.

  • Style Assistant (Men's Fashion)

    Dec 2012 - Jul 2016

  • Intern

    Nov 2011 - Dec 2012
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  Coletividad

  Jan 2013 - Jun 2013

  Member
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  Atualitá (Brazilian Menswear Brand - São Paulo)

  Jul 2016 - Nov 2016

  Product Coordinator (Men's Fashion)

  • Assisted in the planning and development of seasonal fashion collections, ensuring alignment with market trends.• Collaborated with cross-functional teams to meet customer requirements while adhering to strict deadlines.• Coordinated product launches and advertising campaigns, ensuring maximum impact and market penetration.• Supported private label clients (B2B), ensuring product quality and consistency.• Conducted competitor analysis and trend research to inform product development and positioning. Minder weergeven

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  We Fit Store Ltda ME

  Nov 2016 - Jan 2017

  Sales Consultant

  • Managed the implementation of B2B sales inside the brand. • Conducted surveys to identify potential customers. • Introduced our products to new customers and partners.

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  Shanes Plus Size (Brazilian Women's Fashion Brand - São Paulo)

  Jan 2017 - Jan 2018

  Marketing Coordinator

  • Developed and executed marketing campaigns that significantly increased sales and enhanced the brand's digital presence.• Managed multi-channel campaigns across social media platforms, including Instagram, Facebook, and WhatsApp, to engage customers and drive traffic.• Collaborated with internal teams to understand customer needs, translating insights into actionable marketing strategies.• Organized and executed promotional events, strengthening the brand's connection with its target audience. Minder weergeven

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  Mega Polo Moda (Brazilian Fashion Wholesale Shopping Centre - São Paulo)

  Jan 2018 - Jan 2021

  • Managed relationships with 200 store owners, ensuring successful fulfillment of B2B sales targets ahead of schedule for major launch events.• Increased event-related revenue by 30% through proactive customer engagement and business support.• Developed and implemented new sales strategies to drive revenue growth and improve customer satisfaction.• Surpassed monthly performance targets, achieving 80% proactive customer outreach, which enabled the team to handle an expanded customer base.• Produced detailed reports on sales performance, providing insights and recommendations to leadership.• Leveraged management theory learned in my MBA to influence key leadership decisions and increase my personal brand recognition within the organization. Minder weergeven • Drove B2B sales by promoting an online E-commerce platform to potential clients.• Conducted in-depth market research to identify new business opportunities and prospective clients.• Built and maintained strong relationships with clients, managing sales presentations, negotiations, and contract finalizations.• Acted as the key liaison between clients and the IT team to ensure smooth platform integration and user experience.• Presented marketing strategies and platform training to clients, increasing platform adoption and usage.• Continuously monitored competitors' activities and identified opportunities for expansion. Minder weergeven

  • Customer Relationship Coordinator / B2B Sales

    Dec 2019 - Jan 2021

  • Commercial Coordinator/ Inside Sales

    Jan 2018 - Dec 2019
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  Sugarloaf Bakery and Pastry Shop

  Dec 2021 - now

  Administrative Manager

  • Managed accounts payable and receivable, ensuring timely payments and collections from suppliers and customers while maintaining accurate financial records.• Monitored daily cash flow, conducted cash reconciliations, and ensured proper cash handling procedures to maintain operational liquidity.• Prepared and analyzed regular financial reports (profit and loss, sales, and expenses), providing actionable insights to optimize cost management and improve profitability.• Calculated the cost of goods sold, analyzed product costs, and implemented pricing strategies to maximize revenue while minimizing waste.• Coordinated staff schedules, monitored attendance, and assisted with payroll processing.• Managed employee performance and supported hiring, training, and onboarding processes.• Organized and maintained financial documents, contracts, and employee records in compliance with local regulations.• Provided administrative support, including responding to emails, managing orders, and ensuring efficient office operations. Acted as a facilitator between management, staff, and external stakeholders. Minder weergeven