Chris Roca

Chris Roca

Financial Analyst II, Content Distribution

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location of Chris RocaAtlanta Metropolitan Area

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  • Timeline

  • About me

    Director of Finance

  • Education

    • University of Georgia - Terry College of Business

      -
      MAcc Accounting

      Activities and Societies: Beta Alpha Psi BBA in Accounting and BA in Criminal Justice

  • Experience

    • Turner Broadcasting System (acquired by Warner Bros. Discovery)

      May 2002 - Jan 2005
      Financial Analyst II, Content Distribution

      Responsible for managing contracts and accounts for top-tier cable and satellite providers, supporting contract negotiation process, identifying risks and opportunities, and presenting findings to sales team and management. • Developed new financial tools and models to provide additional leverage for network sales negotiations that resulted in increased revenues and network distribution• Supported development and production of payment reconciliation tools

    • Grant Thornton

      Jan 2005 - Sept 2006
      Senior Auditor

      Managed financial audit engagement teams and business advisory services for non-profits and private companies.

    • Warner Bros. Discovery

      Sept 2006 - Jun 2023

      Leading the Acquisition Finance team in support of acquiring licensed media content, ranging more than $1B, for HBO Max, HBO, TNT, and TBS. Supporting strategic planning of content utilization and annual acquisition spend of over $2B by working with cross-functional teams to communicate a comprehensive picture of programming needs and provide business decision support to senior management. Preparing complex financial models, strategically reviewing data from business partners, extracting and integrating key business factors into models, and recommending optimal financial terms and overall deal structure for media content acquisitions.• Presenting acquisition financials and presentation decks to senior management• Developed a creative approach to content profitability analysis, adding value by providing benchmarking and trending data for senior management and acquisitions• Supported launch of HBO Max streaming service and developed new financial reporting metrics and benchmarking for acquisition of streaming content• Received multiple commendations from executive management for consistently providing high-quality financial analysis, excellent client service, and being a key team member in fast-paced deal negotiations• Managing a team in a fully remote environment• Participated in Emerging Leaders Program 2018-2019 • Managing key audit controls and supporting internal and external audit requests Show less Responsible for budgeting/forecasting of $2B of programming expense in accordance with GAAP, analysis of business drivers, providing business decision support, and presentation of results to senior management.• Developed new client reporting for 10-year strategic plan and budget• Automated business processes and developed new tools to save time and take on additional responsibilities for the team• Managed budgeting process and supervised team members• Recognized for providing high-quality forecast and budget analysis to senior management Show less

      • Director of Acquisition Finance

        Aug 2021 - Jun 2023
      • Manager of Financial Analysis, Acquisitions Finance

        Dec 2019 - Aug 2021
      • Senior Financial Analyst, Acquisitions Finance

        Aug 2016 - Dec 2019
      • Senior Financial Analyst, Program Finance

        Sept 2011 - Aug 2016
      • Senior Business Analyst, Corporate Planning & Reporting

        Sept 2006 - Sept 2011
    • Wellstar Health System

      Jun 2023 - now
      Director of Financial Planning
  • Licenses & Certifications

    • Certified Public Accountant