
Archana Arya
Summer Intern

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About me
Business Development Executive l Arbro Pharmaceuticals l Department of Pharmaceutical Management I NIPER (MOHALI) I DPSRU
Education
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Delhi Pharmaceutical Sciences and Research University (DPSRU)
2015 - 2019Bachelor of Pharmacy - BPharm Pharmacy
Department of Pharmaceutical Management, NIPER Mohali
2019 - 2021Master of Business Administration - MBA Pharmaceutical Marketing and Management
Experience

JUBILANT GENERICS LIMITED
Jun 2018 - Jun 2018Summer InternDuring my internship in the Sterile Product Department (SPD) at Jubliant Generics Ltd, I gained hands-on experience with various laboratory instruments, including pipettes and weighing machines. I was responsible for the standardization of pH meters and weighing machines, ensuring accurate and reliable measurements. Additionally, I worked on maintaining and operating Laminar Air Flow systems.This experience has provided me with a solid foundation in sterile product handling and laboratory practices, enhancing my technical skills and attention to detail in a regulated environment. I am eager to apply these skills in future roles within the pharmaceutical industry Show less

MACLEODS PHARMACEUTICALS LTD.
Jun 2020 - Jul 2020Summer InternI interned at Macleods Pharmaceuticals Ltd, a leading branded generic company with dominant positions in the Anti-TB and Anti-infective segments. In the Procare AHT department, I contributed significantly by gaining crucial consumer insights on how COVID-19 has influenced medicine-buying behavior and the growing attraction toward e-pharmacies.As an avid learner, I have developed thorough expertise in preparing documents, reports, presentations, and questionnaires. I employ a variety of analytical techniques, including Competitive Analysis, SWOT, and PESTLE, to drive insightful and strategic decisions.With a passion for understanding market dynamics and consumer behavior, I am dedicated to leveraging my skills to make impactful contributions in the pharmaceutical industry. Show less

Arbro Pharmaceuticals Private Ltd.
Jun 2021 - Apr 2022Business Development ExecutiveI am a results-driven marketing and having knowledge of CRM with a proven track record in campaign execution and competitive analysis. Recently, I launched a marketing campaign for Nitrosamine impurities, achieving a 10% lead conversion rate. Additionally, I spearheaded an FSSAI campaign focused on mandatory calorific value labeling on food products, generating over 100 potential leads and boosting compliance awareness.I excel in competitive analysis, exemplified by my work on the “Snec 30 Product,” and in building ideal customer profiles. My expertise extends to CRM systems, where I played a key role in the successful execution of ZOHO CRM. This involved customization, staff training, and data migration, leading to enhanced customer relationship management and data integrity. I am dedicated to driving results and improving processes with marketing skills Show less
Licenses & Certifications
- View certificate

Project Management Simplified
LinkedInApr 2020 - View certificate

Learning Excel: Data-Analysis
LinkedInApr 2020 
Digital Marketing
AccentureJun 2020
Honors & Awards
- Awarded to Archana AryaPoster Presentation - Sep 2016 On the occasion of National Pharmacist day 2016-17, acknowledged for Poster making competition.
Volunteer Experience
Vice President of Cultural society
Issued by Delhi Pharmaceutical Sciences and Research University on Oct 2017
Associated with Archana Arya
Languages
- enEnglish
- hiHindi
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