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Ira Winterman

Ira Winterman

UX/UI Designer

Followers of Ira Winterman733 followers
location of Ira WintermanTel Aviv District, Israel

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  • Timeline

  • About me

    Senior Product Designer at AUI™ | Product Design, User Experience

  • Education

    • Skillbox

      2020 - 2021
      Diploma of Professional Retraining, Product Design

      Throughout this course, I achieved the following milestones:- Completed 24 sprints, demonstrating my ability to meet challenging goals within specified timeframes.- Invested 450 hours in intensive study and practice, dedicated to enhancing my skills through various projects.- Conducted 20 in-depth interviews and executed 38 usability studies, collecting valuable insights and feedback to guide design decisions.- Redesigned 7 mobile apps, 8 landing pages and 2 dashboards… Show more Throughout this course, I achieved the following milestones:- Completed 24 sprints, demonstrating my ability to meet challenging goals within specified timeframes.- Invested 450 hours in intensive study and practice, dedicated to enhancing my skills through various projects.- Conducted 20 in-depth interviews and executed 38 usability studies, collecting valuable insights and feedback to guide design decisions.- Redesigned 7 mobile apps, 8 landing pages and 2 dashboards, applying creativity and expertise to improve user experiences and visual aesthetics.- Collaborated effectively in a team of 5 individuals, contributing to a dynamic and productive work environment. Show less

    • Finance University under the Government of the Russian Federation

      2013 - 2017
      Bachelor of Laws - LLB International Law and Legal Studies

    • The Interaction Design Foundation

      2021 - 2022
      Interaction Design, Product Design

      In addition to my Diploma of Professional Retraining, I pursued additional certifications to deepen my expertise. I've completed specialized courses, including:- "Psychology of Interaction Design", deepening my understanding of user behavior.- "The Brain and Technology: Brain Science in Interface Design" enhancing my knowledge of cognitive aspects in design decisions.- "Accessibility: How to Design for All" emphasizing inclusive design practices.- "Get Your Product Used:… Show more In addition to my Diploma of Professional Retraining, I pursued additional certifications to deepen my expertise. I've completed specialized courses, including:- "Psychology of Interaction Design", deepening my understanding of user behavior.- "The Brain and Technology: Brain Science in Interface Design" enhancing my knowledge of cognitive aspects in design decisions.- "Accessibility: How to Design for All" emphasizing inclusive design practices.- "Get Your Product Used: Adoption and Appropriation", focusing on user engagement strategies.- "How to Design for Augmented and Virtual Reality", showcasing my adaptability to emerging technologies. Show less

  • Experience

    • Freelance

      Dec 2019 - Nov 2020
      UX/UI Designer

      - Prototyped and designed the current version of the Beaubois website for the architectural market (worked in collaboration with Skillbox.ru)- Adapted web & mobile versions to Cyrillic keeping the original style of the brand- Created wireframes and user flows, designed the final UI and conducted UX research for Travel Time, a travel app- Gathered and evaluated user requirements, illustrated design ideas using storyboards, process flows and sitemaps, created wireframes and user flows, designed the final UI for the HomePal, home rental marketplace. Show less

    • Branded apps

      Feb 2021 - Sept 2021
      UX/UI Designer

      Branded is a Tel Aviv based development company that provides services to startups and large-scale companies, starting with specifications and branding strategy to apps and web development.- Took responsibility for wide variety of projects from the first steps (idea) until execution- Created and applied design strategies across branding and product design- Worked on UX flows, designed the final UI for both apps and websites, led the research, prototyping and usability testing- Worked closely with the development team (CTO, Full Stack Developers) to utilize human centric design approach and avoid bugs in the early stages of product development. Show less

    • AUI™ (Augmented Intelligence)

      Sept 2021 - now

      - Led the complete design cycle of 8 different products, initiating from gathering inspiration to crafting pixel-perfect UI for various scenarios, ensuring smooth delivery to development.- Conducted extensive product research, utilizing insights from data analysis, competitor evaluations, and market analysis.- Evaluated data and led 20+ usability sessions with the users after the product launch, ensuring continuous design improvement based on the real feedback.- Collaborated daily with Product Managers, developers, and AI engineers, ensuring a seamless fusion of design and technology in a dynamic startup setting.- Optimized user interfaces, achieving a 20% increase in user satisfaction, a 24% boost in user engagement, and a 10% rise in conversion rates within the initial quarter of launch. Show less

      • Senior Product Designer

        Jan 2023 - now

      • Product Designer

        Sept 2021 - Jan 2023

  • Licenses & Certifications

    • The Brain and Technology: Brain Science in Interface Design

      The Interaction Design Foundation
      Sept 2021
      View certificate certificate

    • Psychology of Interaction Design

      The Interaction Design Foundation
      Jun 2021
      View certificate certificate

    • How to Design for Augmented and Virtual Reality

      The Interaction Design Foundation
      Mar 2021
      View certificate certificate

    • Get Your Product Used: Adoption and Appropriation

      The Interaction Design Foundation
      Apr 2021
      View certificate certificate

    • Accessibility: How to Design for All

      The Interaction Design Foundation
      Jan 2022
      View certificate certificate

    • EFSET English Certification C2 Proficient (CEFR)

      EF Standard English Test (EF SET)
      Jan 2021
      View certificate certificate