
Brin Sullivan

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About me
Integrated Marketing Manager at Vertical IQ
Education

University of North Carolina at Charlotte
2017 - 2021Bachelor's degree Public Relations, Advertising, and Applied CommunicationActivities and Societies: Student Coordinator- Leadershape, 49er Forum, Executive Leadership Development Program, Women’s Leadership Development Program, Niner Guide, Noble Niner Institute, Leadership Fellows, LeaderShape Institute, UCLAS Leadership Council
Experience

Stone Theatres
Jul 2015 - Jul 2019I was responsible for managing and creating weekly content for the Stone Theatres- Sun Valley 14 Facebook page. I responded to customer and patron messages as well as promoted news and events within our business. I was responsible for managing up to 10-floor staff employees at a time in a fast-paced environment. I enforced company policy, handled customer issues and refund transactions, as well as facilitated special events such as hosting guest birthday parties and community events.
Social Media Coordinator
Oct 2018 - Jul 2019Shift Lead
Jul 2015 - Jul 2019

University of North Carolina at Charlotte
Sept 2017 - May 2018UCLAS Leadership RepresenativeI coordinated and planned monthly events for our University College of Liberal Arts and Science Learning Community. I communicated and collaborated with over 100 UCLAS members for interests and event recommendations.

Townsquare Interactive
Jun 2019 - Aug 2019Service InternDuring this summer internship, I worked across departments and wrote 25+ pages of content for live websites, completed 30+ edits/ SEO expansions. I also created multiple flyers and graphics for business campaigns, as well as deeply analyzed 25+ client campaigns and worked on backend website aspects to optimize campaigns for success.

University of North Carolina at Charlotte
Aug 2019 - Aug 2022I was responsible for marketing the 2020 TEDxUNCCharlotte TED talk event by creating custom content and managing the social media pages. I also helped moderate the modified live-stream of our event during Fall 2020. I was responsible for designing graphics and managing social media for Leadership & Community Engagement. I was also in charge of devising strategies to generate student engagement/recruit for campus and department events. I was tasked with analyzing the success of marketing campaigns and recording the growing number of program applications and audience engagement from semester to semester. I provided daily campus tours to prospective students and parents, informing them about important campus services and answering/addressing concerns. I also worked special events such as Open House and Admitted Students Day in order to showcase the University. I was responsible for creating weekly content to showcase UNC Charlotte and student opportunities on official UNC Charlotte channels while also crafting effective social campaigns and covering special events. Leadership Fellows is a competitive 12-week program dedicated to developing advanced leadership skills and behaviors practical for personal development with a focus on community outreach and ethical leadership
TEDxUNCCharlotte Marketing
Aug 2019 - Aug 2022University Professional Intern Program- Marketing Intern
Aug 2019 - Jun 2021Niner Guide
Sept 2018 - May 2021Student Social Content Team
Nov 2019 - Mar 2020Leadership Fellows
Aug 2019 - Nov 2019

Boardroom Insiders
Jun 2020 - Aug 2022I am responsible for generating a strong digital presence at Boardroom Insiders through various responsibilities such as campaign generation and implementation, digital communications, social media presence and more. I have created content in programs such as Adobe Illustrator, Photoshop, and Premiere Pro for YouTube and various website assets. I have also researched competitive business analysis’, assisted with sales lead generation, and created custom website art and collateral pieces. I am also responsible for scheduling and creating social media content through HubSpot, and assisting with marketing responsibilities as assigned.
Marketing Coordinator, Boardroom Insiders (Acquired 2022)
Jun 2021 - Aug 2022Marketing Intern
Jun 2020 - Jun 2021

Altrata
Jun 2021 - Aug 2022Marketing CoordinatorAltrata is a part of Euromoney Institutional Investor PLC, and includes BoardEx, Boardroom Insiders, RelSci, WealthEngine, and Wealth-X.

Vertical IQ
Aug 2022 - nowIntegrated Marketing Manager
Licenses & Certifications
- View certificate

Content Marketing for Social Media
LinkedInFeb 2022 - View certificate

Social Media Monitoring: Strategies and Skills
LinkedInFeb 2022 - View certificate

Social Media Marketing Certification Course
HubSpot AcademyJul 2021 - View certificate

Digital Marketing
HubSpot AcademyDec 2021
Honors & Awards
- Awarded to Brin SullivanDistinguished Leader Leadership and Community Engagement May 2021 19 of the 3,000 graduating students at UNC Charlotte received the honor of Distinguished Leader. Selection for this honor is based on the completion of one or more leadership education programs, outstanding demonstrated leadership in campus or community organizations and a sound grade point average.
- Awarded to Brin SullivanWho's Who Among Students at UNC Charlotte - Mar 2021 Who's Who at UNC Charlotte is a competitive honor designation with selection based on leadership, scholarship and service to the University and community.
- Awarded to Brin SullivanLeaderShape - Jun 2018
- Awarded to Brin SullivanChancellor's List - I have been named on Chancellors list for the Fall of 2017, Spring 2018, Fall 2018, Spring 2019, Spring 2020, Fall 2020, and Spring 2021.
- Awarded to Brin SullivanNoble Niner -
Volunteer Experience
Project Intern
Issued by Dan McCready for Congress on Jun 2018
Associated with Brin Sullivan
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