David Diaz

Experience

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  IMP - Improve Management Process

  Jan 1997 - Feb 2001

  Project Manager

  Project Leadership in “on-going Improvement systems” implementation on industrial environments, including analysis and diagnosis tools for business environment, application solution design, employees training plans and revaluation of feedback data.

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  Soto Group

  Feb 2001 - Jul 2008

  CSO & CMO

  General Manager Advisor and, as Sales & Mktg Director National & International, I was mainly in charge of:Leadership and motivation of -- Commercial team. Team’s resizing to accomplish new enterpriserequirements: selection, guidance and training of new members.-Strategic and Commercial plans.-New distribution channels strategy.-Customer’s relations: Identification, uptake, loyalty and growth responsibility. Main role overthe expansion and consolidation of the new distribution team and VIP accounts.-Export Department creation and supervision. Show less

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  DDD Consulting

  Aug 2008 - Dec 2009

  Owner

  External Support to Small&Medium enterprises, regarding Pricing, Marketing, Communication and Commercial Teams Leadership management. Management Support with Vendors relations.

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  Iris Pricing Solutions

  Dec 2009 - Sept 2015

  Managing Director Europe & Senior Practice Leader

  Pricing Solutions is the World Class Pricing Partner for many leading companies, with offices in North America (2), Latin America (1), APAC (1) & Europe (11 Offices). Our mission is “To significantly improve our Clients’ profitability by helping them achieve a World Class level of Pricing Competency”.Pricing Solutions has 20 years of experience, by doing only Pricing , and covering all aspect of Pricing, bringing-up an unique 360ª Pricing Expertise through the different Pricing Disciplines:- People & Organization (Training, Coaching, Function Building …)- Strategy & Management (Deep Dive Diagnostic, Pricing Roadmap for Excellence …)- Research & Analytics (Market Research, Transactional Analysis)- Systems & Tools (Pricing Tools, BI Pricing Intelligence)- Change ManagementWith over 90 highly specialized Senior Experts Consultants in Pricing worldwide, multi-culture & international background, Pricing Solutions adds high value to our joint Customer’s Team, through pragmatic and participative “World Class Pricing Methodologies” and “Capabilities Transfer” oriented.We strongly believe on Pricing as a key profit enabler, and we use our Experience and Expertise to work within our Clients-Partner’s on Projects, from Transactional Pricing to Pricing Excellence, going through Competitive, Value & Solutions Pricing, and producing a Return On Investment of a minimum of 1 to 10 in the first year of Pricing Improvements’ implementation. Show less

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  Stratence Partners

  Oct 2015 - Sept 2016

  Vice President

  We partner with people in the Organizations to achieve short-term tangible results & long-term sustainable improvements in Strategy Optimization, Commercial Effectiveness & Pricing Excellence.We provide a pragmatic and well proven approach in Consulting, Systems and Outsourcing services, leveraging our +25 years of experience and expertise and +800 successful assignments, worldwide.

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  DZero Solutions

  Nov 2015 - now

  CEO & Founder

  Our Goal is to analyze, develop and communicate Disruptive Value Proposals, and to propose solutions in each of these areas: Strategic Marketing, Marketing and Communication, Graphic Design, Web Design and UX / UI, Branding and Corporate Identity, Social Media, Inbound Marketing, APPs, Games and Tecno Mobile, Illustration.We are committed to Integrative Marketing 3.0, and for this reason, we are presenting solutions and alternatives to our clients that redefine in many cases the possibilities of the company. We are end to end disruptive. Show less

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  ProBusiness Place

  Mar 2018 - now

  Founder

  Business Club. More than 1500 members and 300 experts

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  Asociación de Marketing de España - Asociación MKT

  Sept 2018 - now

  Member
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  Stratence Partners

  Dec 2020 - now

  Vice President

  We partner with people in the Organizations to achieve short-term tangible results & long-term sustainable improvements in Strategy Optimization, Commercial Effectiveness & Pricing Excellence.We provide a pragmatic and well proven approach in Consulting, Systems and Outsourcing services, leveraging our +25 years of experience and expertise and +800 successful assignments, worldwide.