Blanca Celeste Lugo Frausto

Experience

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  Televisa

  Jan 2005 - Jan 2005

  Asistente de Producción

  Producción del programa "Fútbol Gigante"; guión.

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  El Informador, diario independiente

  Jan 2006 - Jan 2007

  Editor web

  Prácticas profesionales. Editor web de noticias deportivas. Monitoreo de reporteros.

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  Página24

  Dec 2008 - Oct 2012

  Sports and politics reporter

  Responsibilities: • Coverage of sporting events: training and football matches, mainly. • Writing notes and take photos.Main achievements: • Creation of new sports sections and implementation of Adobe platform tools for visual improvement of the newspaper.

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  Universidad de Guadalajara

  Jun 2010 - Dec 2010

  Editora y reportera interna en Vicerrectoría ejecutiva

  Cobertura de eventos del Vicerrector Ejecutivo, realización de notas para el portal web y toma de fotografías. Comunicación interna en el área.

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  Witen Sports

  Apr 2011 - Nov 2011

  Freelance Court Reporter

  Responsibilities: • Water polo, field hockey and water events coverage: write notes, interviews and take photos for distribution to the press.

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  Magic 1530 AM Radio

  Jan 2012 - Jan 2012

  Corresponsal

  Corresponsal en Jalisco de noticias políticas y medio ambiente.

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  Récord México

  Oct 2012 - Feb 2013

  Website Editor

  Responsibilities: • Maintain up to date the main site. • Upload content from paper to digital.Main achievements: • Restructuring and redesign of the main home on the website.

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  Diario de Mexico edicion USA

  Feb 2013 - Jan 2014

  Website Editor

  I worked for a year in Diario de México, where I was on the field covering special events and sports topics. Responsibilities: • Writing of informative cut-off notes of politics sources and “Nota roja” (Police notes) • Communication with the headquarters in New York and Puebla, Mexico, for editorial content coordination. • Maintain website content up to date.Main achievements: • Creation of new sections for the newspaper, in its USA edition. • Coverage of special events in the whole country. Show less

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  Azteca US

  Jan 2014 - Jan 2015

  Editor and digital media creative

  I worked as an editor and digital creative on TV Azteca Digital. My main responsibilities were:- Complete CMS management for event scheduling.- Constant communication with the stations in Dallas, Chicago, Los Angeles and Miami.

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  TV Azteca

  Dec 2014 - Dec 2018

  Editor and digital media creative and distribution strategist

  TV Azteca is one of the leading producers of Spanish television content in the world.It operates four television channels in Mexico: Azteca uno, Azteca 7, ADN 40 (the first 24 hour informative open television channel) and A+.In this company I worked as an editor and digital creative on TV Azteca Digital. My main responsibilities were:- Keep the main sites of Azteca 7, Azteca uno and Azteca Digital up to date.- Positioning of new television campaigns, focused on social networks.- Coverage of all the broadcast live, for websites.- Update sites of anime and videogame sections.- Complete CMS management for event scheduling.- Constant communication with the stations in Dallas, Chicago, Los Angeles and Miami. Main achievements: • Campaign positioning for new content in tv channels. • Improvements in the old CMS and proposals for a new CMS with Adobe platform. Show less

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  Cavad Gaming

  Jan 2017 - Dec 2021

  Website Editor

  Game Central TV is a TV program dedicated to bring the best information about gaming, tech & anime.CAVAD Gaming is its website.Here I work as an editor and digital script creative for anime section. In this company i work directly with former peers of TV Azteca who are my guide in videogames, tech and anime. I mainly write about anime and old games that you can enjoy in Atari, PS4 or mobile, like Pokemon GO.My main responsibilities are:- Propose news for anime section.- Support with the creation of the script for anime section.- Coverage special events for mobile games that are realized in Mexico City or around, and very eventually, in other countries. Show less

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  Presidencia de la República - Mexico

  Dec 2018 - now

  Digital Communication Head

  I currently work in the Presidency of Mexico; I work as Head of the Department of Digital Communication and my main responsibilities are:- Live broadcasts of all events in which the president of Mexico appears and help other bureaus with theirs.- Spellcheck of all the graphics published on our digital platforms.- Creation of digital content with a work team.- Responsible for digital production on social networks in YouTube and Instagram.- Coverage of media events that affect all the Nation.Main achievements: • Creation and launch of the official channels of the Government of Mexico with a totally digital approach. • Launch of special campaigns and event logistics for the Presidency. Show less