
Mathieu Hardy
Sales and Marketing trainee

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About me
Account Manager at Booking.com
Education

Collège Saint-Louis Liège
1998 - 2004Secondaire Général
HEC-ULg - Ecole de gestion de l'université de Liège
2005 - 2012Master's degree - Business management Strategic Intelligence and MarketingActivities and Societies: President of the Erasmus Student Network HEC (2011-2012), Erasmus Student Network HEC member (2010-2011), In charge of the student management for the student association of HEC-Ulg (2009-2010), Dowjones Club member (2008-2009), Student association of HEC-ULg member (2007-2008)

Ichec Brussels Management School
2017 - 2017Digital Marketing certification SEA/SEO, Digital marketing strategy, Content marketingThis certificate focuses on : - Integration of 2.0 tools in a digital strategy & community management- How to create and improve our e-reputation through inbound marketing & social media- E-business, SEA/SEO strategy, Social media ads- Web analytics - Digital strategies in the online industry- Online customer journey
Experience

Crowne Plaza® Hotels & Resorts
Sept 2011 - Dec 2011Sales and Marketing trainee- Redaction and presentation of a google referencing report to the CEO- In charge of the supply of beverages and its dispatching in the whole Hotel- Assisted with the preparation of the inauguration day- Visit of the 5 stars hotel with customers (company and private individual)
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Wallonia Foreign Trade and Investment Agency (AWEX)
Sept 2013 - Apr 2014International trade consultant (explort program)- Intensive international trade training during 3 month- Focused on Incoterm, customs and sales and negotiations techniques- International law research and application to European and non-European countries- Mission abroad for a small & medium-sized entreprise

GICOPA (SME)
Nov 2013 - Apr 2014Marketing assistant and export sales representative- In-depth analysis of the French market and identification of the key actors- Benchmarking and analysis of local competitors- In charge of the development of the marketing mix- Management of the International Sweet and Biscuit fair 2014 in Köln for GICOPA- Development and Implementation of the new market entry strategy- In charge of the business development abroad

Delhaize Group
Jun 2014 - Mar 2016Deputy manager- Managed about 50 employees in each retail store- In charge of the Improvement of the customer relationship and the turnover within each managed retail store- Implement the Delhaize commercial strategy in each retail store- In charge of the customer's experience- Manage day to day operational and commercial activities- In charge of the in-store and merchandising strategy

Booking.com
Jun 2017 - nowBooking.com is one of the world’s largest e-commerce companies, and the number one destination to book any type of accommodation. Our mission is to empower people to experience the world. Helping us do this is a diverse community of over 17,000 employees across 198 global offices, all connected by a love of travel and a passion for creating the perfect customer experience. Booking.com is one of the world’s largest e-commerce companies, and the number one destination to book any type of accommodation. Our mission is to empower people to experience the world. Helping us do this is a diverse community of over 17,000 employees across 198 global offices, all connected by a love of travel and a passion for creating the perfect customer experience.
Account manager
Oct 2017 - nowAccount Executive
Jun 2017 - Oct 2017
Licenses & Certifications

Adwords fundamentals
GoogleApr 2017- View certificate

Adwords search network
GoogleJul 2016 - View certificate

Marketing Foundations: Integrated Marketing Strategies
LinkedInMay 2020
Languages
- frFrançais
- anAnglais
- esEspagnol
- neNeerlandais
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