Bart Tolak

Experience

• 

  G7 Advertising Agency

  Mar 2008 - Mar 2009

  Planning Intern
• 

  Brand At Heart (Brand Consulting)

  Mar 2009 - Nov 2011

  Junior Brand Consultant
• 

  DDB Warszawa

  Aug 2012 - Oct 2013

  Planning Researcher
• 

  Brain (Advertising Agency)

  Jan 2014 - Sept 2014

  Junior Strategic Planner

  Developing and implementing meaningful brand and communication strategies based on insights gained from the analysis and interpretation of data.• Working with clients to identify objectives.• Analysing existing qualitative and quantitative data and developing new research projects aimed at better understanding: - Customers’ needs, attitudes and preferences - The competitive landscape - Social and market trends• Identifying key insights and translating them into actionable ideas• Working with the creative teams and co-creating effective and well-targeted propositions• Pitching ideas and conclusions to clients and agency staff Show less

• 

  Sky New Zealand

  Sept 2017 - Aug 2024

  Helping connect Kiwis with their favorite entertainment and sports content by translating data points into meaningful insights, all the way through from a single view of a video to a singular view of the customer.• Data warehousing, including development of data models and testing of ETL processes (AWS Redshift, Snowflake)• Data cleaning, wrangling and preparation for reporting and analytics • Data analytics, including EDA, segmentation, churn and survival models (Python) • Reporting, including design, creation, automation and delivery of reports and dashboards (Power BI, Tableau)• Supporting content, product and marketing managers in developing data- and insights-driven strategies• Establishing and managing stakeholder relationships across different teams and departments as well as with third-party vendors Show less

  • Senior Data Analyst (Streaming - Neon & Sky Sport Now)

    Oct 2022 - Aug 2024

  • Data Analyst (Streaming - Neon & Sky Sport Now)

    Aug 2020 - Nov 2022

  • Consumer Insights & Viewing Analyst

    Sept 2017 - Aug 2020