Suchandra Basu

Suchandra Basu

Producer

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  • Timeline

  • About me

    Ex History TV | Ex Times Network | Ex Bloomberg Quint | Ex Zee | Ex Rajshri

  • Education

    • Lady Brabourne College

      2003 - 2006
      Bachelor's degree Political Science and Government

      الأنشطة والجمعيات:Headed the career counselling cell & student welfare committe of the college Public speaking: Debates & Seminars Member of the college fest organizing committee

    • Jadavpur University

      2007 - 2009
      Post Graduate Diploma in Mass Communication Mass Communication/Media Studies

      الأنشطة والجمعيات:Public Speaking: Debates & Seminars Accepted for student internship programme at two of Kolkata's reputed broadcast networks

  • Experience

    • TARA TV LIMITED

      Jun 2008 - Sept 2011
      Producer

      Directing & producing LIVE & non- LIVE music content for a broadcast audienceConceptualising & executing special showsIdentifying in-show talents & helping to get them on boardLiasing & maintaing communication with various PR agencies specializing in Entertainment newsVision mixing for LIVE showsTracking competitor markets & coming up with new show ideas

    • Subrata Roy Productions

      Feb 2012 - Oct 2012
      Associate Creative Director - Freelance

      Managing casting for the crime series "Antaraley" aired on Rupashi Bangla - a premier GEC based out of KolkataSupervising edits for specific episodes from the seriesWorking alongside a team of scriptwriters & getting them approved

    • Media Worldwide Limited

      Oct 2012 - Feb 2013
      Executive Producer-Programming

      Supervising the day-to-day programming for Music India, with the help of an energetic & vibrant team of schedulers Supervising creatives for various brand placement opportunitiesDirecting movie promotional interviewsIn consultation with the CEO, designing the programming strategy of Music India

    • PING Tech

      Feb 2013 - May 2014
      Producer

      Producing & directing lifestyle video content across a wide range of verticals like food, fashion & musicCreating promos/channel trailers for the network YouTube channels & partner channelsTracking channel growth & engaging with the audienceDirecting branded content & pilot campaigns Liasing with in-video talents Tracking social media growth

    • Rajshri Entertainment Private Limited

      Jun 2014 - May 2017
      Senior Producer

      Directing food & health based lifestyle shows for Rajshri Entertainments digital lifestyle propertiesIdeating on brand briefs & coming up with solutions that satisfy client requirementsWriting & Directing branded content showsIdentifying potential in-video talents & facilitating the process of getting them on boardSupervising & tracking the progress of the digital shows & vidoes on a day to day basis

    • Zee Entertainment Enterprises Limited

      Jun 2017 - Jan 2018
      Producer

      Spearheaded the food vertical at Noiz Network - a digital initiative by Zee Digital Convergence LimitedEnsuring a robust pipeline of videos for the network's publishing calendarSupervising production & that each video meets quality standards as per current market trendsExploring branded collaboration opportunities

    • Disney Star

      Feb 2018 - Mar 2018
      Promo Producer - Freelance

      Developed an idea into a detailed concept, wrote the script and supervised post production of launch promos for Hot Star International

    • BloombergQuint

      Mar 2018 - Sept 2018
      Producer - OAP & Branded Content

      Conceptualizing & directing lpromos for show launches & major milestones Ideating on brand briefsDirecting branded content showsWriting script for promos & branded content showsEnsuring timely delivery of concepts & shows

    • Bennett Coleman and Co. Ltd. (Times Group)

      Sept 2018 - Feb 2022
      Senior Creative Producer

      Responsible for end to end life cycle of digital shows - from ideation to deliveryManaging a team of creative & production resources allotted for a particular showStaying updated on the latest content trends & coming up with show ideas Ideating on brand briefsWriting SEO friendly copies to optimize a piece of contentWriting articles for Times Now Foodie website

    • A+E Networks

      Sept 2021 - Dec 2022
      Executive Producer - Branded Content

      Providing soutions for briefs from various clients Developing ideas into detailed concepts keeping in mind the production capabilitiesSupervising production of branded showsEnsuring timely deliveries of concepts & shows Identifying & maintaining close liasons with production partners

    • Zee Entertainment Enterprises Limited

      Dec 2022 - now
      Senior Manager - Fiction
  • Licenses & Certifications

    • Content Strategy

      Google
    • Channel Growth

      Google
    • Certificate In Social Work

      Jadavpur University, Kolkata
      Mar 2007