
Alex F.
International Sports Hospitality Sales executive

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About me
International commercial and creative media executive
Education

Capital City College Group
2022 - 2024Short courses Media production and editingA serie of short courses on filmmaking, video production, editing, animation and AI.

Capital city college Group - Conel
2021 - 2022UAL Level 2 Diploma in Creative Media Production and Technology Creative Media MeritAtividades e grupos:Creative Media Production

OpenClassrooms
2017 - 2020Digital MarketingCompletion of the following online courses certificates:Digital Marketing Content MarketingCommunity ManagementUnderstanding of the Web, Html 5 & CSS, Discovering CMS solutions Building websites using WordPress, Introduction to Community Management Launching Facebook ads. Optimise your website with DevTools.Analyze metrics to define a data-driven product strategy.Understand the role of Product Manager.Organize your data in a… Exibir mais Completion of the following online courses certificates:Digital Marketing Content MarketingCommunity ManagementUnderstanding of the Web, Html 5 & CSS, Discovering CMS solutions Building websites using WordPress, Introduction to Community Management Launching Facebook ads. Optimise your website with DevTools.Analyze metrics to define a data-driven product strategy.Understand the role of Product Manager.Organize your data in a spreadsheet.Social media analytics. Exibir menos

Doranco Ecole Supérieure des Technologies Créatives et Organisme de Formation
2019 - 2019Dynamic websites developer Digital Communication and Media/MultimediaAtividades e grupos:Training course in web and digital media: coding (html 5 & CSS3), project management, community management, photoshop, affiliate management, etc.

Lycée Janson-de-Sailly
1993 - 1994French Baccalaureate Life sciences, mathematics and physics
Birkbeck, U. of London
2012 - 2015Master’s Degree Sports Management and the business of football8 modules- 12,000 words dissertation- topic: Impact of digital media on ambush marketing.

Paris ESLSCA Business School
1997 - 2000Bachelor's degree International business and management
Experience

THG Sports
Jan 2003 - Jun 2004International Sports Hospitality Sales executive Lead Generation and cold calling of international companies for direct sale purposes.Generated £160,000 in sales revenue and brought 15 new international clients.

Octagon
Jan 2005 - Jan 2008International B to B Advertising Sales Executive*My role consisted of hunting for new business (80%) and managing existing accounts (20%) * Daily tasks include generation of new leads and direct contacts of senior decisionmakers of various companies to sell them in stadia advertising space (LED time,fixed/rotating boards) at major sporting events such as premiership football, six nationsrugby, international cricket, UCI World Championships, etc. I also had to help juniorsales executives to close deals and occasionally provide sales training.Generated £1.8 m of sales revenue and more than 30 key international accounts. Exibir menos

Arsenal F.C
Jan 2009 - Jan 2009International Partnerships Sales ExecutiveResearch and generation of new leads within pre identified verticals and territories for Marketing rights and partnership sales purposes.

Metropolis International
Jan 2010 - Jul 2011International Business Development ExecutiveInternational reward and loyalty services sales to attractions across Europe

SportBusiness Group
Jan 2011 - Jan 2014Senior International Media Sales ExecutiveInternational B to B cross media sales (print,web, events) to a mix of new (60%) and existing accounts (40%). Generated an overall turnover of £450k.

GlobalSportsJobs
Jul 2011 - Jan 2011Sales ConsultantRecruitment services business development

We Play
Jan 2014 - Jan 2014Business Development ManagerPromoting and selling the We Play solution to brands and organisations targeting young sports fans to help maximise their social media efforts and commercialise better using digital media.

The Economist SE Europe Events
Jan 2015 - Jan 2016Freelance business development executive- Events divisionStrategic EMEA/Americas events commercial support

Sportcal
Jan 2015 - Jun 2015Account ManagerConsultative sale of sports business information, market data/intelligence services.Marketing and communication services (print and digital).

Juliet Media
Jan 2015 - Jan 2015Project Manager (temporary contract)Strategic Commercial support for an event in China

Deltatre
Mar 2016 - Jan 2016Business ExecutiveStrategic commercial support: Marketing communication activities support, market research, commercial reporting, etc.

BoomerangSun
Jan 2024 - nowFreelance Media creator and editorI am a driven and passionate international commercial and creative media producer who is passionate about key topics such as sports and entertainment, technology, international affairs and society issues, foreign cultures, and sustainability amongst others. Across my YouTube and social media channels, I aim to create a mix of storytelling, engaging, and meaningful content both for educational and entertainment purposes.
Licenses & Certifications
- View certificate

Understanding the Web
OpenClassroomsJun 2017 - View certificate

Understand the role of Product Manager
OpenClassroomsJan 2020 - View certificate

Analyse your community with social media analytics
OpenClassroomsJan 2018 - View certificate

Discover CMS solutions
OpenClassroomsJun 2017 - View certificate

Build quick and beautiful websites
OpenClassroomsJan 2017 - View certificate

Launch a Facebook campaign Ads
OpenClassroomsJan 2018 
Build your website withHtml5 and CSS3
OpenClassroomsJan 2017- View certificate

Develop your activity through content Marketing
OpenClassroomsJan 2018 - View certificate

Initiation to digital Marketing
OpenClassroomsJan 2018 - View certificate

Keys to become a community manager
OpenClassroomsJan 2018
Languages
- enEnglish
- frFrench
- arArabic
- spSpanish
- itItalian
- maMandarin
- poPortuguese
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