Lekhraj Bugaliya

Experience

• 

  Hems Technosys Pvt Ltd

  Dec 2013 - Jun 2014

  Web Designing

  As a member of the marketing team, I was responsible for the vision, marketing strategy planning, execution, web development, SEO & and reporting for the company clients.

• 

  E-GROWTH SOLUTION MART PRIVATE LIMITED

  Aug 2014 - Oct 2016

  Marketing Executive

  As a member of the marketing team, I was responsible for the vision, marketing strategy planning, execution, web development, SEO & reporting for the company clients.

• 

  ETOOS Education Pvt. Ltd.

  Mar 2017 - Mar 2021

  Digital Marketing Specialist

  ■ Achieved a 225% increase in organic traffic to clients' sites through a website audit and innovative suggestions.■ Running successful conversion-oriented AdWords campaigns.■ The generation of leads through the use of valuable backlinks and other off-page strategies.■ Getting the Silver and Golden YouTube buttons after crossing one million subscribers from 60K in just two years■ Optimize Social Media profiles and share content accordingly.■ Google Search Console & Google Analytics analyzing & Reporting■ Increase the number of downloads of applications by 56% by doing App Store Optimization (ASO) ■ Tested the quality of website development for new projects. ■ Increase Sales by doing the E-commerce SEO optimization. Show less

• 

  Eptins

  Apr 2021 - May 2022

  Digital Marketing Specialist

  ■ Weekly SEO Report generation using Rankwatch tool, Similar Web, Ahrefs and Moz tools for clients' sites.■ Implementing Schema.org, meta and other tracking codes.■ Implemented best practices for JavaScript SEO, Dynamic Meta-Data, XML Sitemaps, JSON Schema, and a total revamp of 2000+ internal links across 16 categories and 170 subcategories.■ The purpose of this work is to remove Google penalties by removing spam backlinks and copy content from the site.■ YouTube channel optimization. ■ Facebook Ads campaign created and optimized.■ Created innovative e-mail marketing campaigns for clients.■ Wikipedia professional - Create Wikipedia pages and manage articles.■ Working on Brand Story Creation and Company Branding. Show less

• 

  ALLEN

  Jan 2023 - Jan 2024

  Senior Marketing Specialist

  ■ Analyzing user behavior and tracking by GA4 and Tag Manager.■ Analyzed and implemented wide-ranging SEO audits for the Site, including on-page SEO, off-page SEO and technical SEO. Prepared recommendations/action plans for implementing and executing SEO audit findings.■ 370% YOY traffic increase by providing ongoing analysis and optimization of website content.■ Working on YouTube Shorts and YouTube Channel Optimization.■ Working on Web stories and Google Discover and News.■ Creating a marketing strategy and plan to increase traffic. Show less