Ana Salgado

Ana Salgado

Business Process Consultant

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  • Timeline

  • About me

    Strategic Tech Leader | INSEAD MBA

  • Education

    • Tecnológico de Monterrey

      2008 - 2013
      B.S. in Chemical Engineering Biotechnology, Chemistry & Business
    • University of Melbourne

      2012 - 2013
      Bachelor of Science (B.S.) Chemical Engineering
    • El Instituto Panamericano de Alta Dirección de Empresa (IPADE)

      2011 - 2011
      Business Management Certificate Business Administration and Management, General
    • INSEAD

      2019 - 2020
      Master of Business Administration - MBA Business Administration and Management, General

      Activities and Societies: July 2020 Class Representative

  • Experience

    • London Consulting Group

      May 2013 - Sept 2014
      Business Process Consultant

      Development of re-engineering projects focused on improving the financial results of our customers through the establishment of a work methodology, improvements on their processes and reduction of expenses.Mortgage, Telecommunications and Food Industry experience.Food Distribution Company Puerto RicoSales budget creation & logistics optimization. Developed cross-selling scheme and new market penetration approaches.Telecommunications Company Puerto RicoLed a sales intiative using cross-selling and up-selling strategies in corporate clients. Increased average revenue by 4% representing $.33 M additional income.Mortgage CompanyRedefined business strategy through financial modelling and forecasting. Designed and established KPIs Show less

    • Bain & Company

      Feb 2015 - Jun 2016
      Associate Consultant

      Glass manufacturing CompanyMerger integration on a carve-out entity. Pre-day 1 activities: supported PM functions and Transitional Service Agreements. Post day 1 functions: Synergy identification and recovery. Complexity reduction analysis, determined opportunity of up to $10M USD. Change management and NPD Pharmaceutical companyCommercial due diligence on a target pharmaceutical & biosimilar Mexican company. Offered guide to determine to invest or not in target company.Automotive, Bottling, Industrial & Banking ConglomerateDefined corporate strategy. Assessed company´s portfolio, defining BUs to be divested and BUs to be driven to full potential. Show less

    • Amazon

      Jun 2016 - Aug 2019

      • Head of Home Entertainment Retail, responsible for 17% of Amazon Mexico’s total Electronics revenue, and led a cross functional team comprised of brand management, finance, marketing and marketplace• Improved category profitability by ~1200 bps YoY, making it CP positive for the first time in Amazon Mexico history, by (1) redesigning the product portfolio with hybrid sourcing and (2) renegotiating vendor terms to an increase of 10%• Surpassed revenue goals by +25% during 2019 by (1) introducing a new innovative marketing strategy for peak seasons and (2) adding “refurbished by Amazon” products• Founded and chaired (as president) Amazon Mexico’s “Women@Amazon” chapter, an affinity club focused on attracting, developing and retaining women in both tech and non-tech roles Show less • Led transformations of key electronic brands, with a focus on Instock Management projects and roles• Headed turnaround of key brands in Home Entertainment and PC categories, including biggest contributing brand (10% of total income); doubled PC brand’s YoY sales from USD150K to USD320K by increasing product selection and introducing more targeted marketing campaigns• Created mechanisms to decrease out of stock inventory metrics for PC brands and MI categories from an average of 30% to 8% by (1) designing a bidding system to optimize sourcing for low margin/high volume PC products and (2) lifecycle management of products to reduce unhealthy inventory• Became subject matter expert for healthy inventory levels at Amazon and created model to determine best suggested forecast levels, with possibility of adding input from suppliers (considered glance views, conversion rate, and ASP)• Led “Optimized Sourcing Project” in Mexico, a key project for free cash flow optimization: retrieved and analyzed data using SQL, created deck for across company follow ups and implementation Show less

      • Vendor Manager Home Entertainment

        Sept 2018 - Aug 2019
      • Instock Manager

        May 2017 - Sept 2018
      • Brand Specialist

        Jun 2016 - Apr 2017
    • Zalando SE

      Apr 2021 - Nov 2023
      Lead Corporate Development Strategy / M&A

      Europe's leading platform for fashion & lifestyle, 6 billion revenue, 14k employees from 130 nations. The corporate development team at Zalando is the central team within Zalando Group to evaluate, prepare and execute high impact organic and inorganic moves in line with our Group Strategy. Leading high visibility projects within the Corporate Development Team, shaping Zalando’s priorities and addressing key business questions in the constantly moving environment of fashion tech.Identify and evaluate strategic opportunities by conducting industry deep dives, market analysis, competitor analysis and research on technology use cases and trends. Screen internal business opportunities for long-term financial feasibility and growth potential. Lead cross functional teams in business opportunity development to support cross-company strategy efforts. Co-author in writing the Zalando Group Strategy 2023 and over 10 other business opportunity papers. Drove analysis (financial, valuation, market assessment, expert interviews) and financial models to guide and advise board in Zalando’s top business decisions. Manage deal/partnership process including sourcing prospects, establishing relationships, conducting in-depth financial/technical/strategic analysis, running pilot and partnership negotiations. Supported in driving strategic reasoning behind acquisition of Highsnobiety, minority investment in Infinite Fiber Company, and established partnership for 2 new financial products. Influence senior executive leadership to support new opportunities that drive long-term growth strategy. Conduct strategy workshops for market expansion and Steerco meetings for key business initiative projects. Show less

    • Simpler.

      Jan 2025 - now
      Head of Strategy & Partnerships
  • Licenses & Certifications

    • Advanced Open Water Diver

      PADI
      May 2021
    • Operational Modeling

      Corporate Finance Institute® (CFI)
      May 2019
      View certificate certificate
    • Accounting Principles and Standards

      Corporate Finance Institute® (CFI)
      May 2019
      View certificate certificate
    • Deutsch B1

      Goethe-Institut e.V.
      Feb 2023
    • Diplomado en Finanzas Corporativas

      Tecnológico de Monterrey
      Dec 2014
    • TOEFL iBT 119/120

      ETS Global B.V.
      Dec 2017
    • Financial Analysis Fundamentals

      Corporate Finance Institute® (CFI)
      Mar 2019
      View certificate certificate
    • Women´s Leadership Program Trainer

      Amazon
      May 2019
    • Professional Ethics

      Corporate Finance Institute® (CFI)
      May 2019
      View certificate certificate
    • Introduccion a la Direccion de Empresas

      IPADE Business School
      Dec 2011
  • Volunteer Experience

    • President

      Issued by Women @ Amazon Mexico on Aug 2018
      Women @ Amazon MexicoAssociated with Ana Salgado