Finlay Craig

Experience

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  Craig Allan and Co

  May 2014 - Aug 2018

  Administrator

  I run the administrative and technical aspect of the business, such as recording and updating client information through the use of databases. This role also includes resolving any network or data storage issues which may occur, in order to keep the business running smoothly.

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  FMBCreations

  May 2015 - now

  Graphic Designer
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  NORTH EAST TELECOMMUNICATIONS LIMITED

  Aug 2018 - Apr 2019

  Workshop Technician
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  Dingbro LTD

  Apr 2019 - Sept 2021

  Marketing Assistant
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  ROX - Diamonds & Thrills

  Jan 2022 - Dec 2022

  Graphic Designer

  Maternity cover as their lead graphic designer.Social Media Graphics and VideosWorking closely with our Marketing Director to develop Facebook, Instagram, Tik Tok and Twitter content, developing our own branding as well as incorporating assets from brands such as Gucci and Hublot to merge seamlessly with our branding. I also created releases such as the Magazine Media Pack for building interest in our brand.Website Design and EditingWorking in Magento 2.0 to update and develop the main store and website. There was also the Magazine Website which used WordPress to create articles and highlight new products. I worked with external companies such as Yard, Spectre and Vagabond to help optimise the website, test and report errors, evaluate and roll out new plug-ins and code, such as product schema and sale tracking code for Google Analytics and Cubed. It was important to keep a consistent feel throughout the site, across the different pages and campaigns we ran. Magazine DesignResearching designs from high end fashion magazine, designing the annual catalogue using Adobe InDesign, incorporating our own photo shoots alongside materials from our suppliers. Comparing quotes and overseeing the print process, including the printing materials involved.Photo EditingRetouching photos, colour grading, removing logos, creating mock ups of new products for clients to analyse. ROX was in the process of expanding and updating their stores, which required mock ups of new store layouts and visual representations of future plans.Email CampaignsROX customers signed up to mailing lists which fit their interests (watches, jewellery, events). These mailing lists were then used to promote new products and sales. Show less

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  Your Voice Inverclyde

  Jan 2023 - now

  Communications and Engagement

  Website Management and Design - Developing SEO performance & accessibility, creating & updating content to increase online performance and engagement.Social Media Management - Overseeing and designing content to increase Your Voice's online presence, developing the brand, creating paid adverts to garner interest in the organisation. Analysing the performance of content to tailor future strategies. Monitoring messages and comments, responding in a timely manner. Writing copy for social media posts, with CTA's encouraging the public to get involved.IT & Security Management and Training - Setting up, cataloguing and maintaining IT equipment. Training staff to use organisationally used software such as SharePoint, Microsoft Office, Teams and Emails. Ensuring security protocols and staff behaviour are in line with Organisational and GDPR Policies.Networking - Meeting with partner organisations to stay informed about local developments, providing updates about Your Voice in turn. Creating press releases for local officials and press contacts, to promote upcoming events and mark milestone accomplishments.Event Planning & Photography - Working with the team to book locations, organise events, virtual and face-to-face meetings, public engagements and stalls. Organising equipment, food, refreshments, guest speakers and external organisations.Graphic Design & Video Editing - Designing media bursts, posters, leaflets and videos to promote our upcoming events, surveys and ongoing projects. This is accomplished through the use of Adobe Suite, as well as online resources such as Adobe Express and Canva.Case study and report writing - Collating and analysing statistics, creating reports and infographics to present data in easily digestible formats. Creating surveys and feedback opportunities to gather information.In-person engagement - Community Engagement, Chairing Meetings, Brainstorming and Minute Taking. Show less