Stephen Trevathan

Experience

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  Ruxly

  Nov 2011 - Oct 2014

  Search Engine Optimization Project Manager

  As the SEO project manager, it was my responsibility to manage and executecampaigns geared towards improving organic traffic for our clients.• Developed comprehensive strategies that involved email marketing, on-page SEO,off-page SEO, and social media marketing.• Designed and executed SEO campaigns that got our clients to page 1 on Google forhigh-value search queries & keywords.

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  Arclight Interactive

  Nov 2014 - now

  Founder

  For Arclight Interactive, I'm responsible for directing digital marketing efforts for all ofour clients.• Developed and executed digital marketing campaigns that have increased onlineconversion rates for my clients by as much as 14,540%.• Developed and managed local SEO campaigns for clients that have increasedorganic traffic by as much as 638%.• Managed myriad PPC campaigns on Adwords, Bing, Facebook, Instagram, Twitter,Pinterest and Linkedin.• Used content marketing to convert more than 6,000 leads for a clinical researchbrand in 2016. This was an 80% increase compared to the previous year.• Have taken courses on HTML, CSS, Ruby, and other programming languages. Show less

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  HR Exchange Network

  Jul 2017 - Dec 2017

  Digital Marketing Manager

  IQPC is a global business to business event company and an industry leader in live anddigital events for corporate executives across a range of industries.• Increased website traffic to the HR Exchange Network website by 313%.• Increased ranking organic keywords by 141%, including increasing top 3 rankings by103%.• Increased landing page conversions by over 300%.• Managed a global email subscriber database of 80,000.

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  Odd Marketing and Designs

  Jan 2018 - Jul 2019

  Director of Inbound Marketing

  Worked remotely with a multi-talented team spread out across the country to execute nichebranding and digital marketing campaigns.• Created a local SEO campaign for a dental client that increased traffic by 1,600%and led to a 40% increase in overall revenue.• Increase billings for Odd Marketing & Designs by 116% after helping the founderimprove pitches with customized inbound marketing strategies.

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  Big Sea

  Jul 2019 - Sept 2021

  As a marketing strategist for Big Sea, I'm the senior relationship owner for my clients, the first point of escalation, and the vision caster for the client’s strategy. I'm responsible for developing the multi-channel marketing strategies we deliver to our clients. Through continuous collaboration with my team, I monitor our progress towards achieving our client's marketing goals. In this role, I also function as the protector of the brand and the ultimate decision-maker when it comes to critical strategic pivots. Driven by data, experience, creativity, and passion, I build compelling marketing strategies to achieve our client's goals and drive game changing growth opportunities. Show less

  • Senior Marketing Account Strategist

    Aug 2021 - Sept 2021

  • Marketing Strategist

    Apr 2021 - Aug 2021

  • Search Marketing Strategist

    Jul 2019 - Apr 2021
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  Herman & Wells

  Oct 2021 - now

  Chief Marketing Officer