
Andrea Gatti

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About me
Identity & Communications VP | Digital Employee Experience Project Manager
Education

IMD Business School
2017 - 2017Leading Digital Business Transformation
Scuola di Comunicazione IULM
2017 - 2017Corporate Storytelling
IMD Business School
2019 - 2019Strategy Execution
SDA Bocconi
2018 - 2018Finance Lab
Experience

UniCredit
Nov 2000 - Aug 2021- Support UniCredit to define and implement a coherent and consistent experience on employees digital channels- Define the evolutions of new internal digital channels, connecting colleagues in a modern, employee-centric way Responsible for for the Internal Communication of the Commercial Banking Italy (45K employees)- Lead the Italian storytelling strategy, from video messages to podcasts to speeches.- Oversee the Italian communications plan and its governance in close partnership with the Top management- Develop and track metrics to assess efficiency and effectiveness of employee communications Responsible for several strategic projects:- Change management and Digital Transformation- Inclusion and diversity programs- Strategic Plan 2016-19- Social Media and Advocacy ProgramCross-functional Activities:- Internal Channels coordinator- Web Analytics- IT Data scientist, team coordinator,Capacity Manager (Italian advisor) IT Specialist
Brand Management & Digital Governance, Digital Employee Experience Project Manager
Jan 2019 - Aug 2021Internal Communication, Coordinator
Jan 2017 - Dec 2018Identity and Communications, Senior Account Manager
Jan 2012 - Dec 2017Graphic Designer
Apr 2011 - Dec 2012Capacity Management - Italian Advisor
Mar 2005 - Mar 2011Senior IT specialist
Nov 2000 - Mar 2005

Apple
Sept 2009 - Aug 2014UX Expert and App Developer for Mobile AppUX expert and App developer for iOS platform. Apps downloaded over 1 million times.

Ferrari
Sept 2021 - nowInternal Communication Manager
Licenses & Certifications
- View certificate

Brand Management: Aligning Business, Brand and Behaviour
University of LondonDec 2020 
ITIL V2
IBM- View certificate

User Centered Design e Intranet
Assist DigitalApr 2012 
HP Service Management
HPJun 2009- View certificate

Marketing Management | Coursera
Università BocconiSept 2020 
SAS Programming
SASJun 2010- View certificate

Eccellenze in Digitale
GoogleJul 2016 
Project Management Advanced
Willis Towers WatsonJan 2011
Design Thinking and Agile Methodology
CourseraMar 2017
Java Programming Language
Sun MicrosystemsSept 2010
Volunteer Experience
Volontario
Issued by FAI - Fondo Ambiente Italiano on Jan 2021
Associated with Andrea Gatti
Languages
- itItaliano
- frFrancese
- inInglese
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