
Timeline
About me
Helping commercial businesses (SG|MY|PH) grow their presence on TikTok
Education

Eastern connecticut state university
-Bachelor of science - bs business administration and management, generalActivities and Societies: - Volunteer Income Tax Assistant Programme Certified by IRS (Internal Revenue Services) USA - -- Volunteer for the No-Freeze Shelter, Willimantic Connecticut USA (December 2010) - Service Volunteer Trip - Youth Service Opportunities Project (YSOP) Organization, Washington DC, USA (Feb 2011) - Treasurer of National Organization for Women (NOW), Eastern Connecticut State University Chapter
Experience

Prudential assurance malaysia berhad
Oct 2013 - Oct 2015Wealth manager- Customised insurance programs to suit individual customers, often covering a variety of risks - Resourced sales leads through cold calls, referrals and direct approach method - Developed self-motivating habits and completing tasks with minimal supervision - Monitored insurance claims to ensure they are settled equitably for both the client and the insurer

Income
Oct 2015 - Oct 2016Financial services consultant- A face-to-face direct sales distribution role targeted in the area of insurance planning and servicing - Provided sound financial advice with proper fact-finding and review of customers financial goals in line with the Balanced Score Card Framework - Capitalised on sales opportunities from walk-in customers at our retail partners outlets - NTUC Fairprice- Provided post sales services such as policy review and other administrative requests

Dbs bank
Oct 2016 - Oct 2018Insurance specialist- Provided sound wealth management and financial advisory services to help customers make informed decision to achieve their life goals - Introduced banks’ initiatives to customer to encourage customer engagement and enhance customer loyalty with the bank- Motivated teammates to achieve more and guide juniors during the first three months of probation in soft skills and banking processes - Utilised the Balanced Scorecard Framework as a guide during financial needs analysis to ensure customer affordability, understanding, fits the risk profile and eventually instil confidence with the bank Show less

Tdcx
Oct 2018 - Jan 2021- Strategised Facebook family of apps marketing campaigns phases for small to medium businesses SMBs on Facebook family of apps in Australia, New Zealand, Malaysia and Singapore- Hitting above target action rate of 55% with the total average leads of 160 quarterly - Managed the book of business of 150 advertisers from a resigned colleague and managed to increase 50% of action rate within 60 days- Implemented effective cold calling methods to reach out and build long term rapport with advertisers- Achieved the monthly and quarterly targets with minimum supervision and exceeded expectations Show less
Sales Trainer
May 2020 - Jan 2021Account Specialist
Oct 2018 - May 2020

Salesforce
Jan 2021 - Sept 2022Business development representative - esmb malaysia and the philippinesEmpower Small-Medium Businesses (ESMB) in Malaysia and the Philippines to explore Sales and Marketing automation with AI integrated tools. - Generated new business opportunities to fuel the sales Pipeline for our products across SME Accounts in the Philippines and Malaysia- Created and prioritised strategic target account lists within Malaysia and the Philippines- Self starter in outbound lead generation sourced through LinkedIn, Lusha, Zoominfo and TechinAsia and Industry Associations- Conducted high level discussions with key personas such as C-level management, founders and Director level above in the SME businesses for their digital transformation solutions- Nurtured prospects from initial interest to probe into their challenges and pain points and evaluate if Salesforce could help solve said challenges- Collaborated with marketing and partners in webinars, events and lead generation on a monthly basis Show less

Tiktok
Sept 2022 - nowClient solutions managerRegional Client Solutions Manager - SMP Singapore, Malaysia, Philippines
Licenses & Certifications

Certified trainer
FacebookJul 2019- View certificate

Shecodes basics
ShecodesMay 2022
Honors & Awards
- Awarded to Lin CheongOutstanding Dedication and Commitment to SBG Program Q1-Q3 2020 FB Oct 2020 Certificate of Appreciation on Outstanding Commitment and Dedication towards FB SBG Program Q1-Q3 2020
Languages
- enEnglish
- maMalay
- maMandarin
- caCantonese
- haHakka
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