
Kenneth Lim
Packager

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About me
Product Management | Life Insurance
Education

Serangoon Junior College
2007 - 2008GCE A Levels Sciences and Mathematics 63.75 (66.375 with MTL)Activities and Societies: Subjects taken: ✰ General Paper ✰ Project Work ✰ H1 Chinese ✰ H2 Physics ✰ H2 Chemistry ✰ H2 Mathematics ✰ H2 Economics

Serangoon Secondary School
2003 - 2006GCE O Levels Express Stream: Sciences and Mathematics L1R5: 13 (11 after CCA deductions)Activities and Societies: Subjects taken: ✰ English ✰ Chinese ✰ Elementary Mathematics ✰ Advanced Mathematics ✰ Pure Physics ✰ Pure Chemistry ✰ Pure Biology ✰ Social Studies ✰ Elective Geography

Yangzheng Primary School
1997 - 2002Primary School Leaving Certificate EM2 Stream: Primary School Education 224 pointsActivities and Societies: Subjects taken: ✰ English ✰ Chinese ✰ Mathematics ✰ Science

University of London
2011 - 2014Bachelor's Degree BSc (Hons) Economics and Management Third Class HonoursActivities and Societies: Modules taken: ✰ Introduction to Economics ✰ Introduction to Business and Management ✰ Principles of Sociology ✰ Mathematics 1 ✰ Statistics 1 ✰ Microeconomics ✰ Macroeconomics ✰ Organisation Theory: An Interdisciplinary Approach ✰ Principles of Accounting ✰ Monetary Economics ✰ Elements of Social and Applied Psychology ✰ Principles of Marketing ✰ Management Science Methods 🟣 Taken in Singapore via SIM GE distance-learning programme.🟣 Studied at Singapore Institute of Management (SIM).
Experience

Factory
Dec 2006 - Dec 2006Packager✰ Packing of Window Vista boxes.➥ Sticking of non-tamper labels.

NTUC Fairprice Co-operative Ltd
Feb 2007 - Feb 2007Retail Assistant✰ Sale of oranges.➥ Customer service.🟨 Cleaning of work area.🟨 Stacking of shelves for other sections.

Singapore Armed Forces
Jan 2009 - Nov 2010Chemical, Biological & Radiological Defence Pioneer✰ National Service➥ CFC (CBRD Pioneer).➥ Chemical, biological and radiological defense in urban environment.➥ Conduct bomb sweeps.🟨 Dual vocationalist (secondary function as team driver).🟦 Projects:➥ Asia-Pacific Economic Conference 2009➥ International CBRD Ops Conference➥ Army Open House 2009➥ Singapore Youth Olympic Games 2010

Noel Gifts International
Feb 2011 - Feb 2011Data Entry Clerk🟢 Achievements:➥ Given pay increment for effort after first week.✰ Data entry.

Ministry of Manpower
May 2011 - May 2011Field Surveyor🟢 Achievements:➥ Given bonus for effort.✰ Conduct Monthly Labour Force Survey via phone call and/or house visits.➥ Data entry into system.➥ Stationed from home.➥ Conduct physical house visits on case-by-case basis.

Ascen Resources / Ascenshoppe
Jun 2014 - Aug 2014Marketing Intern🟩 Reports to Marketing manager.✰ Internship (self-sourced)➥ Cold calling (data acquisition, formulation of cold call list).➥ Sourcing of equipment and contractor(s) (requesting quotations, collection of equipment).➥ Sourcing of manpower (posting of job ads, setting up interviews).➥ Preparation of logistics (logistics planning, packing, stock-taking, setting-up).➥ Briefing of promoters.➥ Data-entry.➥ Formal meetings with external personnel (discussion on proposal, equipment training, planning of events).➥ Taking of minutes in meetings/equipment-training.➥ Assisting in creation of standard operating procedures.➥ Basic website editing.➥ Assisting in creation of direct email marketing material.➥ Promoting (sales, distribution of promotional materials).➥ Cashiering.🟦 Equipment/Software Exposure:➥ Microsoft Outlook➥ Microsoft Word➥ Adobe Illustrator➥ Sharp XEA 107 Cash Register➥ NETS Machine➥ KCScopes USB-TS & dermal testing kit Show less

Aviva Singapore
Oct 2014 - Dec 2021🟢 Achievements:➥ Promoted in March 2018 (Executive Grade B ➟ Executive Grade C2).➥ Promoted in March 2019 (Executive Grade C2 ➟ Executive Grade C1).➥ Promoted in October 2021 (Executive Grade C1 ➟ Senior Executive Grade D2).🟩 Reports to Product Implementation team lead.✰ Provides support in product implementation matters for all new product launches and changes to existing products.➥ Draft and maintain product collateral (eg. Policy Contract, PI, PS, BPD, PID, Handbook, etc).➥ Design of UAT test plans for SQS systems.➥ Execution of UAT on all SQS systems.➥ Involved in all implementation matters of assigned products/projects.✰ Projects given are mostly:➥ Regulatory-driven.➥ Involve SQS system changes.➥ New products with need for simplification of documents.🟦 Key projects: ➥ FAIR regulations (LIA MU 22/18): 2018 & 2019➥ Annual par fund updates: 2017, 2018, 2019 & 2020➥ MyShield/MyHealthPlus (Integrated Shield Plan): 2020, 2021 & 2022➥ MyCoreCI Plan: 2018➥ MyCoreCI Plan II: 2020➥ MySimpleTermPlan: 2021🟦 Acted as liason figure and designer for conversion process of existing customers to new DPI Whole Life product.➥ 100% conversion rate was achieved, allowing old product to be removed from future maintenance.🟦 Proposed a direct purchase digital process for a product via partner channels.🟦 Acted as liason figure and SME for automation project to cut down time required for UAT on SQS systems.➥ Provided guidance to the software programmers and conveyed business requirements in a manner that non-industry practitioners can understand.🟨 Answers queries from other departments, particularly from Intermediary Distribution and/or Training and Development.🟨 Seek out inefficiencies in current processes and methods and suggests solutions, where possible.🟨 Act as liason figure for assigned projects and help design the process and/or solve issues with the combined expertise of other involved departments. Show less 🟢 Achievements:➥ Contractor under Recruit Express with 2 contract extensions (6 months ➟ 9 months ➟ 6 months).➥ Conversion to Perm in May 2016 (Executive Grade B).✰ Support Product Managers in UAT, simple documentation work, and ad-hoc tasks.➥ Conduct UAT for SQS system of all releases.➥ Draft and create test plan for SQS system UAT with supervision from Product Manager.➥ Assists Product Managers in drafting of product summaries and product handbooks.🟦 Provide support to Product Manager of MyWholeLifePlan in product proposition matters.➥ Information gathering from sources.➥ Creating/discovering new sources of information required in competitive analysis via various means.➥ Simple analysis of the data was also provided.🟨 Handle day-to-day processes and issues of customer promotional campaign for approximately 4 months.➥ Verification of eligibility and issuance of vouchers.➥ Handling of customer data. Show less
Senior Executive, Product Implementation (Product Management)
May 2016 - Dec 2021Executive, Product Management
Oct 2014 - May 2016

Singlife
Jan 2022 - Jun 2024🟩 Reports to Product Manager of HNW and investment-related products.✰ Assists in design of new investment-focused products.➥ Assists in drafting of product specifications.➥ Stakeholder management to ensure operational readiness.➥ Conduct competitive analysis on product features and yields.➥ Assists in pulling and preparation of sales data from QlikSense.🟨 Assists in creation of slides to be presented in Product Committee.🟨 Assists in creation of slides to be presented to Head of Distribution.🟨 Review marketing and training materials to ensure content is factual and complies with regulations.🟨 Compile sales data (APE, VNB, NBM, etc) from various sources on monthly basis into consolidated excel file for HOD.➥ Create formulas and process to automate, together with colleague involved.🟦 Projects:➥ Singlife Legacy Indexed Universal Life Show less 🟣 Changes:➥ Lateral transfer to Product Propositions team in June 2023.🟩 Reports to Product Implementation team lead.✰ Handles implementation of projects which include:➥ Draft and maintain product collateral (eg. Policy Contract, Policy Illustration, Product Summary, Bundle Product Disclosure, PID, Handbook, etc).➥ Working with stakeholders from Compliance, Legal, Pricing, New Business, Policy Servicing and Claims to ensure all requirements are met.➥ Design of UAT test plans for SQS systems.➥ Execution of UAT on all SQS systems.➥ Upload and maintain required documents on Web Aggregator (CompareFirst).🟦 Seek out inefficiencies in current processes and methods and suggests solutions, where possible.🟦 Act as liason figure for assigned projects and help design the process and/or solve issues with the combined expertise of other involved departments.✰ Projects are:➥ Regulatory-driven (eg. MAS120, LIA CI Framework, LIA MU22/18, GST).➥ Product launches (eg. Singlife Simple Term, Singlife Essential Critical Illness, Singlife Shield/Health Plus, Singlife Big 3 Critical Illness).➥ Process-driven (eg. process optimization). Show less
Associate, Product Proposition (Product Management)
Jun 2023 - Jun 2024Associate, Product Implementation (Product Management)
Jan 2022 - Jun 2023

Prudential Assurance Company Singapore
Jul 2024 - nowProduct Manager🟩 Reports to Head of Protection and Group Products.✰ End-to-end life cycle management of assigned protection or group product(s).
Licenses & Certifications
- View certificate

Powerful Storytelling and Cut Through Communication™
Eagles Flight Asia PacificMar 2023 
Health Insurance
Singapore College Of InsuranceOct 2016- View certificate

Coherent Spark Certified Tech User
CoherentJul 2022 - View certificate

Enterprise Design Thinking Practitioner
IBMMar 2022 
CPR + AED Provider
SMU - Singapore Management UniversityApr 2017
Data-Driven Decision Making Course
Hyper IslandJun 2020- View certificate

IBM Artificial Intelligence Practitioner - Certificate
IBMMar 2022 - View certificate

Coherent Spark Certified Business User
CoherentJul 2022 
NICF - Digital User Experience Design (SF)
Institute of Systems Science, National University of SingaporeNov 2019
Basic Insurance Concepts and Principles
Singapore College Of InsuranceDec 2015
Languages
- enEnglish
- chChinese
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