
Adam Berdar
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About me
Sales Director, NTT DATA CZ
Education

IE Business School
2020 - 2021Fast Track: Management DevelopmentInternational program for middle management development. Subjects included Strategy, Corporate finance and planning, Media communication, Business development

Prešovská univerzita v Prešove, University of Presov in Presov
2006 - 2011Master's degree Communication and Media Studies
IE Business School Executive Education
2024 - 2024Advanced Leadership Development ProgramGlobal leadership program created by a joint venture of IE Business School, Harvard Business School and Financial Times.
Experience

Slovak Radio
Oct 2006 - Sept 2007EditorCovering local news for Radio Regina.

Media Cat
Jul 2007 - Jun 2010Marketing CopywriterWriting copies for a local Marketing and Advertising agency. Focused on creative approach and out of the box thinking to deliver value to our clients. Also participated on the sales process and early client engagement.

Rádio Prešov
Jan 2009 - Jun 2011Sales and Marketing ManagerCopywriting and management of marketing campaigns to raise the public awareness of new local radio, establishing relationships with new clients. I´ve proposed and implemented one of the most successful guerrilla marketing campaigns in to-date Prešov’s history - "Stop CDs in Prešov!". The campaign raised the radio advertising revenues by 100% in the beginning of the high season.

Furniture
Jan 2012 - Dec 2014Small business ownerRunning a small company distributing toys and children furniture for pre-schools. Taking care of sales, marketing, logistics, customer and supplier relationships.

Dimension Data Czech Republic
Dec 2014 - Oct 2019- Taking ownership of a range of clients within the domestic, mid-market and international segments- Understanding the clients business environment and strategy and helping them to reach their goals and identify current and future opportunities- Driving passionately for client’ satisfaction throughout the entire lifecycle of their buying process, by taking ownership for the commercial agreement - Generating demand by assisting clients to identify current needs (turning clients’ implied needs into explicit needs)- Conducting a vulnerability analysis of our position in comparison to that of competitors and vendors- Effective management of accounts, opportunities, pipelines and forecast. Show less
Sales Manager
Oct 2017 - Oct 2019Sales Team Leader
Oct 2016 - Sept 2017Client Manager
Dec 2015 - Oct 2016Junior Client Manager
Dec 2014 - Dec 2015

NTT Ltd.
Oct 2019 - Dec 2024Key achievements- Double-digit growth for 3 consecutive years in both revenue and gross profit metrics- Revenue milestone in FY23: 20 mil. USD- Revenue from international business grew more than 3 times, over 5 mil. USD in FY24 - Approx. 50% of order intake coming from new business (new clients / cross-sell) - Consolidation and operational streamlining of Commercial and Public Sales teams into one organization. Established new roles into the team: Inside Sales representatives, Sales Specialists and Global KAMs. - Implementation of “whitespace” client management approach, with approx. 5% of yearly revenues coming from related cross-sell opportunities. - Pioneering some of the first Private 5G, Microsoft Operator Connect and PTP grandmaster technology deals on Czech market Show less
Manager: Commercial&Public Sales Departments
Jul 2022 - Dec 2024Manager of Commercial Sales Department
Oct 2019 - Jul 2022

NTT DATA
Jan 2025 - nowSales DirectorResponsible for NTT DATA Czech Republic's Order intake and Gross profit targets.
Licenses & Certifications

Komunikační dovednosti se zákazníky
POSITIVE - vzdělávání & poradenstvíSept 2015- View certificate

Cisco Data Center Unified Computing Sales Specialist (PSDCUCAM)
CiscoNov 2015 
Cisco Business Value Analyst
CiscoNov 2015
Palo Alto Networks Accredited Sales Expert
Palo Alto NetworksJan 2017
Languages
- enEnglish
- geGerman
- slSlovak
- czCzech
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