Mohit Mathur

Experience

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  PepsiCo - Frito Lay

  Dec 1997 - Sept 1999

  Sales Officer

  •Appointment of Distributors and salesman for the local market. •The job required intensive market exploration for prospects and meet the target each month.•Additional Responsibility of Key Account Officer. •To increase sales in various channels like School Canteens, Cinema halls in Jaipur / Jodhpur. •In-charge of Merchandising at all levels.

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  ITC Limited

  Oct 1999 - Sept 2012

  Senior Area Sales Manager

  Joined ITC as Area Executive in October 1999 and got promoted thrice and subsequently got designated as Senior Area ManagerKey Result Areas:• Achievement of agreed Sales objectives for the region, and mid-course corrections and inputs to reduce variance against expectations • Develop and ensure implementation of region Sales & Distribution plan.Ensure quality of market coverage through managing & evaluating efficiencies in S&D servicing costs• Evaluate implementation of the Plan, to ensure inputs are provided to the right markets / channels / outlets,Ensure implementation of trade & consumer promotions and merchandising • Analyze the business and sales trends within the region & suggest the best approaches to meet sales targets. Manage Marketing promotional activity and Supply chain management.Plan, Develop and Supervise Sales & Strategic Trade Marketing, Distribution action plans so as to contribute to the overall Organizational objectives of Volume, Market- Share & Share of Retail Space , evaluate and report to HO.• Devising Pricing strategies, schemes as per market trends. Training Company team & distributors for the optimum usage of ERP Software SAP in functional module. A/c receivable management.• Penetrated key accounts of Reliance, Big bazaar, Wal-Mart for all products & SKU’s.• Highest growth rate in North region for key accounts vs. all other regions. Achievements: Have been rated “Outstanding” in 3 consecutive years from 2009, 10,11 for Quality of merchandising efforts in Cigarette category giving maximum conversions from Marlboro & GPI outlets to ITC “Classic” & “Gold flake” brands. • Successful developed Brand-Input plans for all product lines and rolled out using market- specific environmental factors which was highly appreciated by top management Show less

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  Inovic Solutions

  Oct 2012 - Sept 2016

  Business Development Manager

  • Oversee all direct sales and marketing efforts of this company that provides services to Corporate, owners/developers, general contractors, and construction-management companies.• Bid-package presentations, owner and/or owner rep meetings,• Developed business plan to penetrate local, regional, and national private construction sector via direct sales, qualified firm with 20+accounts with project-management and estimating teams for whom company is now capable of receiving bid requests.• Developed prospecting source for business, yielding future potential clients.• Directed cost-effective development of Web site that provides information on firm’s credentials, references, and capabilities and can receive RFIs and RFPs directly from contractors and owners/developers.• Coordinated installation sites and AutoCad to support Web-based initiatives. Key Initiatives:• Grew entire business volume of sales from 12+lacs per annum in 2014 to 1 Cr per annum in 2015.• Developed Clients such as Lenskart, Hero Cycles, Beam Global, Videocon, Dish Tv etc • Fabrication of complete stores, showrooms, modular units / designing (if required) for the corporate clients / individuals.• Trained staff on client servicing. Show less

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  Ycook India Pvt Limited

  Sept 2016 - Jan 2021

  National Sales Manager
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  Innovative Foods Limited

  Feb 2021 - Sept 2022

  Head Of Sales North

  Management of North India for the entire portfolio of Frozen & Non - Frozen range of products,develop the brand and markets in Modern trade, General Trade, Horeca, Ecommerce & Institutions.Work on the System & processes to optimise costing, train & develop the entire team on Channelmanagement, Relationships with Key customers & increase market share in the market.

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  - NextG Apex India Pvt Ltd - Hell Energy Business

  Jan 2023 - Jul 2023

  Regional Operations Manager

  Responsibility of North India for Sales Growth,Distribution,Channel management,Market discipline, Impact, Visibility,Recruitment,Training & Development of team. GAP Identification and solutions. Implementation of system and processes including DMS software.

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  Parag Milk Foods

  Jun 2023 - now

  Regional Manager

  Sales & Marketing Central India