
Lisa Smith

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About me
Strategic Relationship Management | Operational Excellence | Sales | Partnerships | Advisor | Consultant | Coach | Muse | Mentor | Profitable Growth | Problem Solver | Fintech | Digital Media | ECommerce Expert | Retail
Education

Shippensburg University of Pennsylvania
-BSBA Business Management/Business Information Systems (double major)Activities and Societies: Shippensburg University Varsity Swimming Team Captain

International School of Brussels
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Experience
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Taylor Communications (formerly Standard Register)
Oct 1999 - Mar 2007Responsible for hiring, managing and coaching client success staff of fourteen as well as one Workforce Manager. Accountable for profitability attainment, client retention and account management of the Northeast and Mid Atlantic regions generating over $60 Million in revenues. Consultative Sales Representative in the area of document management and e-commerce
Client Success Manager / Regional Operations Manager
Jan 2005 - Mar 2007Business Development Manager
Oct 1999 - Dec 2005

Merion Matters
Mar 2007 - Jul 2011Group Sales ManagerResponsible for a team of 11 media/marketing sales professionals providing recruitment solutions primarily to the Healthcare market. Accountable for increasing sales revenues for assigned accounts and all the related products/services through one-on-one coaching, individualized revenue objectives, analysis and strategy review. Develop and maintain strategic level relationships with key decision makers and agency partners. Successful negotiation of over 50 multilevel contracts annually. Lead new product creation - work with cross functional teams to create and implement new products including pricing and go to market strategies. Recommend and implement process flow changes to increase sales, customer retention and operational efficiencies. 2008 Awarded “Sales Manager of the Year” and Highest Quota Achievement Award. Show less

International SOS
Jul 2011 - Sept 2012Senior Corporate Account ManagerProvided account support to International SOS largest and most critical clients. Client book consisted of some of the largest and fast growing technology and financial companies in the world. Responsible for providing world class account management, building intimate client relationships to ensure all needs are met and that contracts are renewed and appropriately scaled to support client business. Managed over $5M in contract value delivering over 105% to quota and was awarded Account Management Excellence Award in first year. Show less

EBay Advertising
Sept 2012 - May 2015Hired and scaled first East Coast sales team for Display division.
National Sales Manager, Digital Display & Social
Jul 2013 - May 2015Director of Sales, National Accounts
Sept 2012 - Jun 2013

EBay
May 2015 - Dec 2015Senior Manager, Global Sales Support and Education (Sales Enablement)Lead an organization designed to support, motivate and educate our sales organization as a part of the larger Sales Enablement Team. We offer a catalyst to sales to ensure accelerated pipeline growth and closed deals. My team defines all materials for and supports all qualified RFx's and proposals. Support large deals through applying project management and proposal support. Assess global organization training needs and standardize training initiatives. Drive collaboration efficiency across the Sales and Marketing organization through tools and process mapping; represent Sales Systems such as SFDC as the business owner working closely with the Marketing Operations Representatives, mapping requirements and business process and collaboration with IT Operations. Work with our Partner and Channel management team to deliver relevant content and training to our partner community including the Magento SI community. Show less

Radial Inc.
Dec 2015 - Jul 2016Director, Strategy and Program Management (Chief of Staff) for CAO and Sales(Formerly eBay Enterprise)
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12 Digit Marketing (acquired by Westfield Retail Solutions/OneMarket)
Jul 2016 - Nov 2017Director, Sales and Partnerships12 Digit Marketing was acquired by Westfield Retail Solutions in February 2017. Both Entities were rebranded as OneMarket in November 2017.The mission of 12 Digit Marketing is enabling retailers and their brand partners to drive deeper engagement with their shared customers. We operate a next generation "always-on" advertising platform for brands leveraging 1st party retailer data to target, optimize and measure digital media.

OneMarket
Nov 2017 - Aug 2019(Acquired 12 Digit Marketing) OneMarket is reshaping the way the world shops through the world's first retail technology network. Established in 2017 and built on the success of Westfield Labs and Westfield Retail Solutions, the network unites retailers, brands, venues and partners to facilitate collaboration, encourage data sharing, and implement new technologies like natural voice processing, AI, and AR at scale.
Senior Director, Client Development and Brand Partnerships, Shopper Exchange
Aug 2018 - Aug 2019Director, Client Development Shopper Exchange
Nov 2017 - Aug 2018

Afterpay
Aug 2019 - Feb 2022Sr Director, Partner Success(Acquired by Block, Feb 2022)

Block
Feb 2022 - Mar 2024Head of Renewals and Deal Enablement NA Account Management, Afterpay | Cash App @ Block
Jan 2023 - Mar 2024Interim Head of Account Management, North America
Aug 2022 - May 2023Lead, NA Account Management, Afterpay | Cash App @ Block
Feb 2022 - Aug 2022

Smith & Harahan Consulting
Mar 2024 - nowStrategic Relationship Management | Operational Excellence | Next Level Growth
Licenses & Certifications

IAB Certified - Digital Media Sales Certification
IABJan 2014
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