Jason Scott

Experience

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  UK Credit

  Dec 2011 - Aug 2014

  • Analysis of website traffic and visitor behaviour • Creation and implementation of SEO strategy.• Creation and optimisation of PPC campaign. • Management of manual link acquisition program.• Analysis of website traffic and visitor behaviour. • Collaborated with website developer to create UK Credit’s portfolio of microsites• Creation of optimised content for the portfolio of sites• Outreach and link acquisition• Analysis of website traffic through Google Analytics• Creation and development of company social media platforms• ATL Campaigns including outdoor advertising.

  • Online Marketing Executive

    Nov 2012 - Aug 2014

  • Junior Online Marketing Executive

    Dec 2011 - Nov 2012
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  Evander

  Aug 2014 - Nov 2016

  • Management of PPC Campaigns• Creation and optimisation of local search campaigns for Evander’s depot network• Management of relationship with Evander’s digital marketing agency• Implementation of technical SEO tasks• A/B testing and conversion rate optimisation• Creation of email templates and management of email marketing campaigns• Affiliate Window integration and management of affiliate relationships• Website analysis and reporting using Google Analytics, Search Console, Adwords , SERP Tracking Software and MS Office• Competitor and opportunity analysis reporting• Online reputation management using Social Media and Review Sites (e.g. Trustpilot)• Collaboration with sales manager to optimise Evander’s sales funnel and improve conversion rates. Show less • Creation and implementation of SEO strategy• Creation, management and optimisation of PPC campaign• Management of link prospecting and acquisition program• Management of website redesign and navigation restructure• Design, development and launch of microsite project• Keyword research and opportunity management• Analysis of website traffic using Google Analytics• Analysis of user engagement and behaviour using SessionCam• Management of Email Marketing Campaigns • Online Reputation Management Show less

  • Digital Marketing Specialist

    Jun 2016 - Nov 2016

  • Online Marketing Executive

    Aug 2014 - Jun 2016
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  JCS Digital

  Nov 2016 - May 2022

  Digital Marketing Specialist

  Jason Scott is a Digital Marketing Freelancer with over 8 years' industry experience. I specialise in helping business grow their online presence and websites traffic using a host of digital marketing strategies.

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  RevUp Online

  May 2022 - now

  Co-Owner

  RevUp Online optimises your digital footprint with data-driven, cost-effective methodology. Based on over 20 years’ experience in data, SEO, PPC, Dev, UX and CRO.