Jessica King

Experience

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  Liggett Stashower Advertising

  May 2006 - Aug 2006

  Account Services Intern
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  People To My Site

  Apr 2008 - May 2011

  Production & Project Manager

  I work for an amazing company (People To My Site) managing our production process and resources. Additionally, I take pride in managing our clients' development projects.People To My Site is an in-house Internet marketing agency that specializes in Search Engine Marketing, Website and Application Design and Development, Usability Testing and other technological services that attribute to helping each client realize their website’s full potential through building better traffic and establishing an effective online presence.Mission Statement: We’re dependable people who focus on delivering honest results. And after we establish our level of transparency, commitment and trust, we create and manage the answers to your Internet marketing strategy. We’re not just another short-term solution to your Internet marketing challenges. We’re People To My Site. Show less

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  Blind Acre Media

  May 2011 - Jan 2012

  Project Manager

  I partner with our clients and internal teams to deliver development projects on-time and on-budget that effectively meet expectations. My responsibilities include resource management, managing client and internal stakeholder expectations, and serving as the internal ringleader and overseer of the design and development process and deliverables.

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  Resource Interactive

  Jan 2012 - Oct 2012

  Project Manager

  I work as a project manager within the Consumer Goods group at Resource Interactive, specifically with the Clairol brand. Focusing on project execution, I work with internal teams, external clients, partner agencies, and third party vendors. I have experience with iMedia, email marketing, social media, mobile, and website redesign planning and executions.

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  Alliance Data Card Services

  Oct 2012 - Apr 2022

  I manage a team of product owners and managers, and am responsible for strategy through delivery of mobile products as well as B2B digital product delivery. - Agile and waterfall experience, including standing up net new agile teams / vendors - Team development and leadership - Roadmap planning and backlog refinement- Business casing and financial management - Stakeholder negotiation, management, and communication - Presentation and demos to all levels (associates to C Level leadership) and external audiences Show less Hand picked for key enabler focus (special project), focused on launching new marketing vehicles, optimization, and commercialization. Key responsibilities include:- Planning. Focused on defining product fit criteria, market positioning, and defining and managing pre-launch activities. - Go to Market. Experience taking multiple new digital products and vehicles to market, while balancing multiple stakeholders, priorities and timelines.- Commercialization. Owns the process of taking a marketing vehicle from test/beta to market through sunset stages. Defines how the vehicle should be positioned to brand partners and KPI measurement.- Optimization. Focused on test and learn strategies to define best practices and incremental improvements to improve performance and results. Show less As the manager of Capability (Product) Management, I span the product life cycle from strategy through go to market for our native app product. At its core, our product provide valuable loyalty and account management functionality within an SDK that we both self-publish and integrate with industry-leading brand partners. Working within an agile environment, I'm responsible for:- Strategic assessments and business cases- Product positioning to internal stakeholders and brand partners- Brand partner integration strategy and delivery- Key point of contact and SME for both internal and external partners- Roadmapping and prioritization- Driving and reviewing analytics to make informed business decisions and drive value Show less

  • Senior Manager, Digital Product

    Aug 2019 - Apr 2022

  • Digital Marketing Manager

    May 2018 - Aug 2019

  • Manager, Digital Product Management

    Aug 2017 - May 2018

  • Senior Digital Product Owner

    Jan 2016 - Aug 2017

  • Senior Delivery Specialist - Mobile Loyalty

    Mar 2015 - Dec 2015

  • Digital Solutions Delivery Specialist

    Oct 2012 - Mar 2015
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  Bread Financial

  Apr 2022 - now

  • Project Definition and Delivery Director

    May 2024 - now

  • Director, Portfolio Management Office

    Sept 2022 - May 2024

  • Senior Manager Business Solutions

    Apr 2022 - Sept 2022