Wendy Rook

Experience

• 

  Tailormaid Communications

  Apr 2011 - Jul 2011

  Public relations

  Supported the team with the day-to-day running of the agency, assisted in product launches and other events and continuously kept the showroom representative.

• 

  Central European Development Forum CEDEF

  Mar 2014 - Dec 2014

  Marketing and Events Coordinator

  Responsible for organising many events to increase sustainability, organising a business trip to Paris for winners of a media contest, and enhancing their online appearance and performance. Furthermore, I made partnership and project proposals, communication and performance reports, searched for new funding possibilities, made event programmes, invited key opinion leaders to speak at our events, looked for new partner opportunities on an international level and wrote my bachelor thesis.

• 

  Mediaplanet

  Jun 2015 - Aug 2016

  Responsible for securing the financial sponsorship of high-quality content marketing campaigns by selling print and digital advertisements to clients in the niche industries. Furthermore, I determined the editorial arc of the campaign working closely with key opinion leaders, influencers/celebrities, journalists and designers to create engaging content. As a Senior Project Manager I work autonomously and take initiative in my campaigns and on the work floor. With proven sales and organisational skills and my ability to work with deadlines and under pressure, I acted as the link between the project managers and the management team. In addition, I gave several sales trainings to new employees. Show less As a Project Manager I was in charge of different content marketing campaigns on various topics targeting businesses and consumers. My role was autonomous, highly demanding and sales-focused. I had to secure the financial sponsorship of the campaigns by selling print and digital advertisements to clients. This included doing research, pitching, liaising with key opinion leaders, influencers, and organisations, prospecting of potential clients and working with targets. In addition, I determined the editorial arc of the campaign working closely with journalists, celebrities/KOL and designers to create engaging content. My efficient work attitude, accurate planning, communication skills and ability to level with clients and their goals, resulted into high-quality and profitable reports that were positively received by the niche industries. Show less

  • Senior Project Manager

    May 2016 - Aug 2016

  • Project Manager

    Jun 2015 - May 2016
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  Booking.com

  Oct 2016 - now

  • Senior Key Account Manager Global Accounts

    Aug 2021 - now

  • Global Strategic Account Lead

    Oct 2018 - Aug 2021

  • Key Account Manager - The Netherlands

    Jul 2017 - Oct 2018

  • Account Manager

    Oct 2016 - Jul 2017