Nicole McAden

Experience

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  University of Florida

  Jan 2005 - Jan 2007

  Student Assistant

  •Facilitated and organized the management of the office.•Communicated with students regarding class procedures and other inquiries.

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  Junior Achievement

  Jan 2007 - May 2007

  Volunteer and Event Coordinator Intern

  •Recruited 152 volunteers for the first annual “Day of Difference” using marketing and public relations tactics.•Planned and managed the event across 7 elementary schools, with 72 classes participating.

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  Quiznos Sub

  Aug 2007 - Dec 2007

  Marketing Coordinator Intern

  •Managed coupon and flyer campaigns throughout the central business district area, and began an “Employee of the Month” program within local businesses.•Assisted with all local community catering events.•Started a partnership project with a nonprofit organization.

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  Remington College

  Sept 2008 - Apr 2011

  Media Buyer

  •Promoted campus events such as Job Fairs and Open Houses in markets such as Nashville, Tampa, and Lafayette.•Served as a project manager on film sets and photography shoots for commercial production.•Negotiated television commercial rates and newspaper display advertisement rates.•Planned advertising schedules in seven markets to best maximize their lead generating potential using assigned monthly budgets.•Managed all advertisement placements in phone book directories and online yellow page providers.•Analyzed outdoor advertising proposals based on geographic location, demographic statistics, and allotted budgets.•Worked with Accounts Payable to process and approve all media invoices. Show less

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  URS Corporation, An AECOM Company

  Apr 2011 - Feb 2013

  School Outreach Coordinator

  •Enrolled 82 elementary and middle schools in the Midlands Territory, which is comprised of eighteen counties, in the SC Safe Routes to School (SRTS) Resource Center’s partnership program.•Successfully progressed twenty-nine schools from Bronze-level partners to Silver-level partners within the SRTS partnership program.•Facilitated 15 school walkability and safety assessments throughout the Midlands Territory.•Recruited twenty-eight organizations to sign-on as Community Friends of the SC SRTS Resource Center.•Assisted with the development of Travel Plans for 4 schools within the Midlands Territory.•Presented to community groups and education professionals at training opportunities and conferences such as SCAHPERD, SC After School Alliance and more. Show less

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  AECOM

  Feb 2013 - Dec 2015

  Deputy Project Manager

  •Recruited Elementary and Middle schools throughout the Upstate Territory (sixteen counties) of South Carolina to enroll in the federally funded Safe Routes to School (SRTS) program. As of December 2015, the Upstate Territory had 134 school partners, fifty-eight of which enrolled after February 2013.•Promoted events such as Walk to School Day and assisted schools with the event planning process. Between February 2013 and December 2015, the Upstate Territory registered more than 600 school events. •Served as a liaison between community organizations and maintained working partnerships. The Upstate Territory recruited 18 new Community Friends between February 2013 and December 2015 and recognized nine as “Outstanding Community Friends”.•Provided technical assistance to schools and communities in the form of facilitating school Walkability Audits, safety assessments, drafting school Travel Plans and providing guidance on next steps for program implementation and funding.•Acted as an ambassador for the Safe Routes to School program by giving public presentations. Some trainings and presentations included the Pro Walk/Pro Bike 2014 Conference, 2014 US Play Coalition Conference, Anderson University, Spartanburg County Parks and Recreation and more.•Developed and implemented new program campaigns and projects such as the “Outstanding Community Friend” designation, SC Crossing Guard Appreciation Week, and Safety Patrol Training Resources.•Drafted project reports and communications for the client. Analyzed and evaluated project contract deliverables and helped manage documents such as monthly reports, six-month reports and annual reports for the project.•Assisted with staff hires and trainings by screening applications, participating with the interview processes and training new hires to utilize the Salesforce customer relationship management software. Show less

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  City of Greenville

  Dec 2015 - now

  Customer Experience Manager

  •Manages the customer service division - including a team of customer service representatives, the complain investigation process, and customer-facing smartphone applications.•Developed the scope of work and managed the Request for Proposals (RFP) for electronic fare payment systems that expand customer payment options. With the latest RFP award, beginning in 2024, customers will have the option to add cash balances or purchase passes onto reloadable smartcards at retailers such as Walmart, Dollar General, CVS, and Walgreens. Serves as the project manager with the service provider.•Oversees communications, media relations, governmental affairs, and community relations for Greenlink, as well as, various other public relations programs related to the Greenville Transit Authority (GTA). •Creates and maintains strong working relationships and on-going communications with local, state and federally appointed and elected officials and their staff, community groups, the business community, public agencies and other key stakeholders. •Works with the director and senior staff members to develop and implement legislative and community relations strategies. •Facilitates the use of different mediums of communication to promote the Greenlink brand.•Responsible for creating and maintaining the Greenlink social media strategies, as well as, managing the sale and administration of transit advertising and the bike locker rental program. •Serves as the primary liaison for stakeholders within the community interested in creating and maintaining public/private partnerships for the purpose of establishing long-term viability of transit throughout the service area. •Serves as the point of contact for media inquiries. Show less