Benjamin Cawthray

Experience

• 

  Worldpanel by Kantar

  Aug 2007 - now

  Global lead for Worldpanel divisions portfolio of shopper solutions Responsible for our Multi-Country Thought Leadership content, developing a calendar of publications and attracting more and more readers to our insights and data from across the world, including our flagship publication, Brand Footprint: https://www.kantar.com/campaigns/brand-footprint Overseeing Worldpanel's global shopper offering on P&G including Retailer Equity, Shopper Missions and other multi-country shopper solutions Leading Worldpanel's Retailer Equity offer, combining equity data with real shopping behaviour globally to understand what shopping needs really drive consumer spending Heading the Fabric care, Home care and Baby categories on the P&G account Managing the Retailer teams on the P&G account Working on the Beauty & Grooming categories on the P&G account Category Analyst on the Nestle account

  • Global Shopper Director

    Oct 2022 - now

  • Global Thought Leadership Director

    Jan 2018 - Sept 2022

  • P&G Global Shopper Director

    Jun 2016 - Dec 2017

  • P&G Global Consumer Insight Director

    May 2014 - May 2016

  • Consumer Insight Director

    Sept 2011 - Apr 2014

  • Client Manager

    Jul 2010 - Aug 2011

  • Client Executive

    May 2008 - Jun 2010

  • Category Analyst

    Aug 2007 - Apr 2008