Nesil Cakmak

Experience

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  KPMG

  Jul 2011 - Aug 2011

  Audit Trainee

  Experience in the audit of clients in the FMCG industryExperience in analyzing balance sheets, income statements, trial balances, and related documentsPreparation and expertise in consolidated financial reporting of holding and group company clients within various industries

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  PwC

  Jan 2012 - Jan 2012

  Business Class

  Participant

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  HSBC

  Oct 2012 - Mar 2013

  Marketing Intern

  Provide event and sponsorship managementAssist the marketing team with developing and implementing social media strategies and campaigns.Manage and control the marketing budgetKeep up with new trends in marketing communication

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  RB

  Jun 2013 - Feb 2015

  Management Trainee - Scholl &Airwick

  Create three launch plans and many campaigns in online and offline channelsDevelop and manage a 360-degree media communication campaign for the brandPlan, manage, and monitor digital marketing activities, including SEO, content management, social media management, and paid mediaExecute the local social media channel and website for the brandResponsible for preparation and execution of yearly brand marketing plan and full P&L deliveryLed innovation & renovation projects with the cross-functional teamClosely monitoring and analyzing sales volumes, market share trends, and competition activities Show less

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  Turk Telekom

  Feb 2015 - Aug 2021

  Design and launch end-to-end marketing campaigns to increase revenue and customer loyaltyMonitor and coordinate relations with IT department to create new business opportunities and improve the actively used platformExecute the new operator-based technological platform to improve mobile customer satisfaction as well as partner company needsDevelop customer acquisition and retention strategy in accordance with revenue management and brand positioningDevelop & perform an action plan and related activities (retention and upsell) for the delivery of churn targets Develop & track information reports & dashboards related to segment churn Show less Led cross-functional team to understand customer segmentation and develop communication strategies to drive customer engagement.Drive the Product Development activities through the product development cycle. Execute marketing actions, determining and implementing strategic plans to gain market revenue share.Develop new content partnerships to create innovative services, also addressing segmented customer needs. Build strong relations with business partners to offer qualified services-being the key management lead for the partner.Prepare and lead yearly brand marketing plan and full P&L delivery to drive profitable growth. Perform pre & post-pricing analysis of launched offers, services, and campaigns in coordination with the finance team.Initiate market research, analyze findings, and generate insights to be reflected in marketing strategies.Establish effective governance forums to improve related channels & segment KPI performance continuously. Show less

  • Senior Product Manager

    Jan 2018 - Aug 2021

  • Product Manager

    Feb 2015 - Jan 2018
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  Turkcell

  Aug 2021 - Jul 2022

  Senior Vendor Manager

  Work closely with Apple to understand their needs and ensure they are metFind creative solutions in negotiations, build solid and sustainable relationships, and facilitate discussions to drive profitable growth with AppleManage execution, analytics, and follow-up of Apple’s innovative campaigns for Turkcell customersMonitor Apple’s weekly campaign performance and implement new processes against the estimated quarter budget and ROIIdentify and analyze new business opportunities to develop vendor ecosystem Show less

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  Freelance

  Jun 2023 - now

  Content Creator

  •Proficient in content and social media management on Instagram and TikTok through the handle @bestspotsintoronto. •Managed social media accounts, implementing effective strategies to increase followers, boost engagement, and enhance visibility.•Developed successful collaborations with local businesses and restaurants to expand reach and promote mutual visibility.•Utilized various design tools to create stunning content and analyze performance metrics to refine strategies.•Stayed updated on industry trends and audience preferences to create relevant and timely content. Show less

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  Dogan Legal Services

  Jan 2024 - May 2024

  Digital Marketing Intern

  Develop a digital marketing strategy for DLS, including target audience analysis, competitor research, channel selection, and brand kit creation using Canva and Photoshop. Manage social media channels to boost brand awareness and engagement with a weekly content calendar across LinkedIn, Instagram, and Facebook, utilizing Hootsuite for scheduling and analytics.Create engaging content tailored to DLS customers, including posts, reels, and success stories, using CapCut, Canva, and Photoshop to drive website traffic and lead conversions. Show less

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  Flyspin Canada

  Oct 2024 - now

  Digital Marketing Specialist

  •Managed Instagram, achieving a 40% follower growth (600+ new followers) in four months. •Produced daily content, including reels, posts, and stories, to enhance engagement and brand visibility.•Established and led collaborations with complementary brands to drive mutual growth.•Redesigned the company website to improve accessibility and usability while integrating SEO best practices, resulting in a significant increase in organic Google traffic.•Developed and managed Meta Ads and Google Ads campaigns to drive targeted traffic and achieve marketing objectives.•Designed visually appealing flyers and promotional materials for campaigns and events. Show less