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Lois Baik

Lois Baik

Graphic Designer, Branding

Followers of Lois Baik510 followers
location of Lois BaikLos Angeles, California, United States

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  • Timeline

  • About me

    Product Designer @ CareRev

  • Education

    • Bloc

      2020 - 2020
      Bootcamp UX/UI Design

      As of Feb 2021, Bloc.io is bought by and known as a Thinkful program.• 700+ hours of extensive, online UX/UI Design course material under 1:1 mentorship with Senior Product Designer. • Collaborated with and presented before stakeholders. • Learned industry best practices and design process standards with focus on UX Research, UX Design, UI/Visual Design, and Front-end Development.• Created and deployed 3 projects, including design sprint and client project, while… Show more As of Feb 2021, Bloc.io is bought by and known as a Thinkful program.• 700+ hours of extensive, online UX/UI Design course material under 1:1 mentorship with Senior Product Designer. • Collaborated with and presented before stakeholders. • Learned industry best practices and design process standards with focus on UX Research, UX Design, UI/Visual Design, and Front-end Development.• Created and deployed 3 projects, including design sprint and client project, while learning new frameworks and tools.Specific Topics Covered:- Design Thinking- User Research- Design Sprint- Wireframing & Prototyping- User Interface Design- Interaction & Mobile Design- Web Design & Front-end Development- User Interviews - Usability Testing Show less

    • California State University-Long Beach

      2011 - 2016
      Bachelor of Fine Arts (BFA) Graphic Design 3.9 GPA

      Activities and Societies: Treasurer for Graduating Graphic Design Class (Jan 2015 - May 2016), Club President (Aug 2012 - May 2013) Included Coursework: - Advertising/Marketing- Motion Graphics- Product Design- Packaging Design- Branding Identity- 5D Future Design- Mobile App Design

  • Experience

    • CSULB Brand Workshop

      Sept 2016 - Dec 2016
      Graphic Designer, Branding

      • Reported to project manager on weekly project updates and created presentations for business client meetings whole working along with a team of student designers.• Team created a dynamic logo and branding system for Las Vegas based client, Symbionet. Applications include business cards, website in Wordpress, and brand style guide.

    • InBody USA

      May 2017 - Mar 2021

      • Increased B2B e-commerce website CTA click-through rate by 3% by redesigning company homepage and solving usability issues. Implemented best UX practices by creating a clear concise funnel for users.• Increased B2C e-commerce website conversion rate by 4% by designing human-centered banner assets to drive sales.• Doubled number of returning and new users after redesigning cloud-based software's main dashboard by improving user interface to optimize user experience/drive conversions and working along with software developers.• Solved brand inconsistencies and miscommunication issues with global branches by creating company's brand guide into a website platform for up-to-date information and easy access.• Created content for web, mobile/tablet, social, print, and email marketing campaigns.• Established company branding and lead Junior Designer to maintain company’s assets and brand consistency. Show less

      • Creative Designer

        Nov 2017 - Mar 2021

      • Junior Designer

        May 2017 - Nov 2017

    • Freelance

      Jul 2020 - Jul 2021
      UX/UI Designer

      • Gather briefs from clients and conduct user research to successfully conduct analysis and deploy projects from concept to delivery as solo designer and/or team contributor with developers and designers.• Created, deployed, and presented before client for a new mobile app called Luka.Roles: user researching, conducting user interviews, wire-framing, prototyping, conducting usability testing, branding, and visual design.

    • Co.Lab | You Belong in Tech

      May 2021 - Jun 2021
      Product Designer

      • Collaborate within a cross-functional team in an agile working environment • Lead end-to-end product design and development process• Iterate and conduct user research with Product Manager• Showcase user personas and flows to all stakeholders • Create and communicate clear lo-fi and hi-fi designs to developers to ship product

    • CareRev

      Jul 2021 - now
      Product Designer

  • Licenses & Certifications

    • UX Foundations: Accessibility

      LinkedIn
      Jan 2021
      View certificate certificate

    • User Experience for Web Design

      LinkedIn
      Jan 2021
      View certificate certificate

    • UX/UI Design

      Bloc
      Dec 2020

    • Quiet Leadership Course Certificate

      The Quiet Achiever
      Nov 2023

  • Honors & Awards

    • Awarded to Lois Baik
      Insights 2016 - May 2016 The University Art Museum and the School of Art presents the annual student exhibition, Insights 2016. Featuring work by both graduate and undergraduate students from the School of Art, the exhibition was juried by Art faculty and distinguished guest jurors. (Advertising)
    • Awarded to Lois Baik
      President's Honor List CSULB Fall 2011Spring & Fall 2012Spring & Fall 2013Spring & Fall 2014Spring & Fall 2015Spring & Fall 2016