Chloé Simone

Experience

• 

  Jumbo Tour & Travel Co. WLL

  Apr 2019 - May 2019

  Webmarketing Assistant

  Founded in the early 1970s, Jumbo Tour & Travel Co. is the leading travel and tourism company in Kuwait. I joined the marketing team for a 2-month assignment, with the goal of promoting the agency's destinations and those of its partners (Disneyland Paris, Disneyland Cruise Line, Walt Disney World Resort, Disneyland Hong Kong, Center Parcs, Ponant, Rail Europe, Thomas Cook India Limited) through social media.- Creation of visual content: Designing flyers and editing videos to promote the offerings.- Social media management: Administering accounts and creating content.- Event management: Contributing to a promotional event for Disneyland travel partners.- Office launch: Assisting in the opening of a new office at the Four Seasons Hotel Kuwait at Burj Alshaya, including layout and decoration. Show less

• 

  INSPIRE STUDIO

  Sept 2020 - Aug 2022

  Digital Project Manager and Community Manager

  Inspire Studio is a creative marketing agency based in Annecy, specialising in story-selling and personal branding. During my two years of apprenticeship, I quickly progressed from Community Manager to Digital Project Manager. My goal at Inspire Studio was to increase the visibility of the agency and our clients by implementing a digital communication strategy that was creative, impactful, and tailored to their needs.- Design and management of digital communication strategy: Analyzing client needs, conducting competitive and strategic analysis, developing tailored action plans, and tracking the results of campaigns using Agorapulse.- Content creation: Writing SEO-optimised articles, graphic design (Adobe Creative Suite), photography, video production (Premiere Pro, After Effects), and podcast creation (Adobe Audition).- Brand image and digital assets management: Managing social media accounts, overseeing websites and e-commerce platforms, and creating landing pages.- Project management: Task planning, coordinating suppliers, and managing a small team.- Press relations: Identifying relevant magazines (web and print), managing contacts with journalists and editors, writing press releases, and promoting published articles.- Event production and live video: As a volunteer at the Glisse en Coeur 2022 and 2024 charity events, producing live videos and conducting street interviews. Show less

• 

  MEDIAPAILLE

  Sept 2020 - Aug 2022

  Digital Project Manager

  Since 1st January 2021, single-use plastic straws have been banned in France. Média Paille is the first eco-advertising agency specialising in promoting brand logos on edible pasta straws. The goal of Média Paille was clear: to offer professionals in the CHR (Cafés, Hotels, Restaurants) sector an eco-friendly alternative to plastic straws. I contributed to the launch of this startup while continuing my work at Inspire Studio.- Project management: Developing the business plan, defining the pricing strategy, recruiting interns, and coordinating the team.- Sales: Prospecting, seeking new clients, and managing customer relationships.- Digital communication: Implementing a digital communication strategy with a clear editorial line, managing the editorial calendar, and creating content for social media, the website, and the blog.- Partnerships: Collaborating with lifestyle influencers, luxury hotels/restaurants, as well as bartenders and mixologists.- Press relations: Creating a press kit and managing media relations. Show less

• 

  Orange Business

  Mar 2023 - Mar 2024

  VIE - Marketing and Communication Specialist

  Orange Business, a subsidiary of the Orange group dedicated to businesses and organizations, offers digital services to support companies worldwide in their sustainable digital transformation (Cloud, collaboration & remote work, cybersecurity, data intelligence...). As part of the Digital Content Management (DCM) team at Orange Business on a VIE contract in Bratislava, I contributed to the development of visibility for security and collaboration tools, and provided support for French users.- Conducted a marketing audit to define needs and establish a B2B communication strategy.- Created communication materials (questionnaires, logos, videos, landing pages, case studies) in collaboration with offices in the UK and India.- Deployed an email strategy to optimise customer engagement and analysed the results of campaigns.- Project management: planning tasks and coordinating suppliers.- Provided user assistance to ensure high-quality customer support. Show less

• 

  Le Grand-Bornand Tourisme

  Jul 2024 - now

  Webmarketing Manager

  Nestled in the heart of the French Alps in Haute-Savoie, Le Grand-Bornand is a charming alpine village resort that combines traditional mountain heritage with vibrant sports activities. With its snowy slopes in winter and flower-filled meadows in summer, it’s a haven for lovers of nature and authenticity. The resort stands out with internationally renowned events such as the Biathlon World Cup, Glisse en Coeur, and the Au Bonheur des Mômes Festival. Between breathtaking landscapes and a welcoming atmosphere, Le Grand-Bornand provides the perfect setting for an escape and a chance to recharge in every season. Blending sports, nature, and culture – it’s simply BO! Life at its best!Here are my responsibilities within the Le Grand-Bornand Tourist Office:- Designing digital strategies (SEO, SEA, social media, newsletters) to enhance the destination’s visibility and build visitor loyalty.- Web project management: collaboration on the launch of the new website, management of the various websites (4 in total), overseeing service providers, and coordinating activities.- Conducting market and consumer analysis to align marketing actions with visitor expectations.Providing online coverage of the resort's major events (Biathlon World Cup, Au Bonheur des Mômes Festival, Glisse en Coeur).- Monitoring performance and optimising campaigns to maximise engagement and sales. Show less