Leilani Fallentine

Experience

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  Böhme

  Oct 2016 - Jun 2017

  Stylist

  Reached Sales Per Hour and Unit Per Transaction goals each month

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  Barefut Essential Oils

  Mar 2018 - May 2018

  Marketing Communications Intern

  Designed social media advertisements and assessed target audiences Created blog posts about how to use the company’s product

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  Utah Valley University

  Mar 2019 - Jan 2020

  Office Admin (College of Engineering and Technology)

  First point of contact for employees and studentsSupervised student computer labs Managed office calls and concerns from university students and facultyOrganized office finances by assisting in and keeping detailed records of office purchases and maintaining office receipts

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  American Biotech Labs, LLC

  May 2019 - Aug 2019

  Social Media Intern

  Coordinated marketing strategies, designed advertisements, and curated content which resulted in an increased company audienceCompiled custom audiences based on data analyzed to maximize website traffic

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  ModSquad, Inc.

  Jan 2020 - Sept 2021

  Community Manager

  Build digital communities through daily engagement and content creation.Manage social escalations by creating unique and empathetic responses while keeping a consistent brand voice.Social listening and reporting, including trends of sentiment and feedback to improve client services.Collaborate with internal and external teams to execute strategic plans and communication.

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  American Biotech Labs, LLC

  Oct 2021 - now

  Director, Social Media Marketing

  Manage copy creation, web technology initiatives, and collaborate with designers overseeing all aspects of creative direction and media strategy.Develop marketing materials, including pitches, creative briefs, and influencer copy.Coordinate content strategy for user-generated content, partnerships, and in-house production.

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  Plastic Free Fridays

  Jul 2022 - now

  Digital Media Director

  Curates engaging graphics, carousels, and reels that foster community growth. Activates strategic engagement to educate and empower individuals for impactful environmental action.

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  Media Magnetized

  Jul 2022 - now

  Founder

  Empowering the authentic essence of brands through strategic and engaging content strategies.

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  Time For Better

  Sept 2022 - now

  Social Media Director

  A climate communication agency for consumer-facing brands.

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  MOBOT

  Aug 2023 - Mar 2024

  PR and Partnership Manager

  Led successful LAX airport collaboration, orchestrating partnerships, influencer engagements, and crafted messaging for heightened campaign visibility and sustainability impact.Coordinated with external PR agencies for media outreach, curated media collections, and secured coverage in prominent outlets.