Byron Gonzalez

Byron Gonzalez

Crew Member

Followers of Byron Gonzalez1000 followers
location of Byron GonzalezLos Angeles Metropolitan Area

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  • Timeline

  • About me

    Aspiring Music Supervisor. Program Director & Brand Manager for 88.5 FM's Latin Alt HD3; 88.5 FM on Air Host and Promotions/Marketing Assistant.

  • Education

    • California State University-Northridge

      2016 - 2019
      Bachelor’s Degree Broadcast Journalism 3.5
    • Santa Monica College

      2007 - 2011
      Associate of Arts (A.A.) Radio and Television Broadcasting Technology/Technician 3.0
  • Experience

    • Arclight Cinemas

      Oct 2008 - Mar 2010
      Crew Member

      Box office, customer service, ticket taker, greeter, concessions, cash handling, cleanliness.

    • Mucho Mondays

      May 2010 - Aug 2016
      Producer/Editor/Host

      -Develop attitude and voice of show.-Brainstorm structure of episodes-Contact and coordinate guests for special episodes.-Edit and add music elements for the show using Adobe Audition.

    • KCRW

      Jul 2012 - Nov 2015
      Office Intern/ Production Assistant To Garth Trinidad

      -Took on several administration roles-Organized extensive music library. -Gathered broadcast commercial spots for Garth.-Maintained accurate music programming. -Screened contest applicants, station callers and membership.-Constantly updated live online playlists. -Assisted in board and programming operations with Garth. -Quickly and accurately retrieved music information and research for Garth Trinidad.

    • Peet's Coffee & Tea

      Jan 2014 - Jan 2022
      Shift Lead

      - First and foremost, provide excellent customer service. - Ensure quality service from staff and beverage quality.- Delegate daily shop tasks with a team of six or more.- Exceeded sales goals by planning and coordinating sale tactics and articulating urgency within sale goals. - Sell merchandise, pastries, coffee beans by strategically offering upsell methods..-Monitor inventory at the start and end of a shift.-Maintain cash safe and cash handling duties- Maintain store to cleanliness guidelines throughout a shift.- Assist in resolving customer conflicts. - Make tasty lattes. Show less

    • Second City Works

      Jan 2015 - Aug 2016
      Writer/Performer

      -Create and write comedy sketches through improvisations. -Brainstorm and storyboard ideas for sketches. -Perform sketches in hour long revue.

    • Nightpantz

      May 2015 - Aug 2016
      Writer/P.A./Second A.D.

      -Brainstormed and pitched sketches. -Wrangled talent and production crews-Assisted production crews with handling cameras, lighting equipment, footage delivery, and handling set props.-Created and maintained coherent call sheets using Google Sheets-Scouted locations for filming. -Researched comedy trends, youtube styles and visuals.-Planned social media strategy, releases, and content.-Communicated across all social media platforms to ensure successful video launch. -Looked at social media analytics and develop a strategy accordingly. -Curated posts that could reach targeted audiences. Show less

    • 88.5 KCSN

      Jan 2017 - May 2017
      Operations Intern
    • Maybe We Should Talk Pod

      May 2017 - Jul 2017
      Producer/Host

      -Maintain knowledge about current trends and language.-Coordinate with editor about structure of the show.-Coordinate with graphics for podcast theme.-Utilized and handled recording equipment.

    • 88.5 FM Presents The Latin Alt HD3

      May 2017 - now

      -Conceptualized, ideated and maintained the station's branding, message, mission, and on-air sound.-Obtained, developed and maintained relationships with record label managers, PR representatives and artists themselves in order to stay up to date with industry trends, new releases, fresh sounds and rising talent. -Researched artists of different indentities, countries and sounds to better represent and diversify the Latin and Spanish- speaking, alternative genre on the station's catalog to better represent the brand's mission.- Secure, conduct, record and edit interviews with prominent Latinx music figures and also with rising Latimx music talent.- Schedule and finalize interview audio for official release on-air. Show less -Host of the Latin Alt HD3 morning show (9 a.m. - 11 p.m.)-Conduct and coordinate in-studio sessions, consisting of interviews and performances.-Upon request, act as a spokesperson for sponsorships and media partnerships.-Voice underwriting spots.- Execute on-air giveaways and coordinate with social media manager about scheduling and fulfillment. -Protect the station’s license by censoring music and interviews by deleting words/phrases to stay in accordance with FCC guidelines. -Process time-out programming for accurate play back.-Check studio equipment for proper functions. -Notify program director of operations of technical malfunctions affecting quality of the broadcast. Show less

      • Program Director

        Feb 2018 - now
      • Social Media Director (@latinaltradio)

        Oct 2017 - now
      • On Air Host

        May 2017 - now
    • Valley View News

      Aug 2018 - May 2019
      Producer/ Writer/ Editor/ Reporter

      -Produced a 30-minute newscast within a six hour time frame. -Produced news packages concerning Latinx folks, vegan and art culture.-Managed reporters, writers, and editors.-Pitched and assigned breaking, day of, or feature stories-Organized news stories using rundown creator.-Wrote concise and conversational news copy. -Researched stories-Gathered and edited news footage.

    • KCRW

      May 2019 - Jul 2019
      Summer Marketing Intern

      -Engage with the KCRW community at summer night events. -Create engaging social media posts highlighting the events.-Coordinate with marketing directors and discuss social media analytics for optimal reach.-Spread brand awareness to drive growth.-Keep records of new member sign ups by accurately inputting their digital information.

    • 88.5 The SoCal Sound

      Jun 2019 - now

      -Assist promotions director with executing social media strategy to achieve marketing goals to increase traffic, cume, and awareness.-Execute social media strategy by articulating post schedule, post content, post campaign plan and schedule finalized content across all platforms using content creator, tweet deck and YouTube studio.- Brainstorm the most effective post time, post method and frequency. -Ensure all promotions have the proper paperwork and legal approval, inclusive of adequate contest rules, contractual agreements, and sponsorship agreements.-Maintain positive relationships with clients, sponsors, listeners, media, and internal teams by cordially replying to emails in a timely manner. Show less

      • On Air Host

        Sept 2019 - now
      • Promotions Assistant

        Jun 2019 - now
    • WXPN

      Aug 2020 - now

      - Created standards, new release date parameters and a sound quality objective..-Maintained and updated a weekly Spotify playlist of new releases from Latinx artists.-Researched and analyzed new releases to fit the playlist's sound quality objective.-Found and obtained permission from artist management and photographer to utilize artist photo for use on the NPR Music website and Spotify playlist cover. -Join on-air talent to discuss my Latin Roots selection of the month.-Explain why my selection matters.-Discuss the importance of my selection to the Latinx identity or its Latinx connection.

      • Playlist curator of the World Cafe's Best New Latinx Playlist

        Sept 2020 - now
      • Latin Roots Correspondent / Latinx and Spanish Music for the World Cafe

        Aug 2020 - Jun 2022
    • Buzzbands LA

      Oct 2020 - Jun 2022
      Contributing Writer
    • BEN LEEDS PROPERTIES

      Jun 2022 - now
      On-site Property Manager
  • Licenses & Certifications

    • Food handler's Card

  • Honors & Awards

    • Awarded to Byron Gonzalez
      Employee of the Month Jason Hyndman Sep 2016
    • Awarded to Byron Gonzalez
      Dean's List Los Angeles City College Oct 2015 Awarded for having a GPA of 3.0 or higher.
  • Volunteer Experience

    • Food Server

      Issued by Food Not Bombs
      Food Not BombsAssociated with Byron Gonzalez