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Zoe Robson

Zoe Robson

Farm Labourer

Followers of Zoe Robson214 followers
location of Zoe RobsonNew Zealand

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  • Timeline

  • About me

    Account Director at Q Brand Builders

  • Education

    • South Otago High School

      2008 - 2012
      NCEA Level Three - Excellence

    • University of Otago

      2013 - 2015
      Bachelor of Arts (B.A.) Major - Theatre Studies; Double Minor - Film and Media, Geography

    • University of Otago

      2016 - 2016
      Diploma for Graduates Advertising

  • Experience

    • Dobbie Farms LTD

      Jan 2012 - Jan 2015
      Farm Labourer

      + General farm work including milking cows+ Preservation of herd health+ Sustainable farm management

    • Outstanding Performance Ltd

      Jan 2012 - now
      Actor

      + Actor for patient simulations for trainee Medical Students

    • Store Detection Services

      Jan 2014 - Jan 2015
      Store Detective

      + Undercover store security reporting theft

    • University of Otago, Lunchtime Theatre Programme

      Jul 2015 - Oct 2015
      Marketing Mentor

      + Lecture presentation on marketing strategies+ Confirmation on artwork design+ Social Media management

    • Farley's Arcade: The Wildest Place in Town

      Jul 2015 - Sept 2015
      Marketing Manager

      + Social Media and Communications management+ Budget construction+ 16 sell out shows

    • Fortune Theatre Trust

      Aug 2015 - Nov 2015
      Marketing Assisstant

      + Social Media management through Facebook, Twitter, Instagram and Website+ Communications management through email and phone+ Design and artwork assistance+ Newsletter writing, formatting and editing

    • Headfirst Travel

      Oct 2015 - Mar 2016
      Reservations Consultant and Cruise Ship Coordinator

      + Management of incoming calls and reservations+ Management of web enquires, emails and social media+ Coordination of drivers and order of procession for cruise days

    • Counterpoint Productions

      Jan 2016 - Dec 2016
      Marketing Manager

      + Social Media and Communications management+ Construction of all textual release including press release and invitations + Sponsorship sourcing

    • Immersion Marketing

      Mar 2016 - Dec 2016
      Marketing Coordinator

      + Assisting implementing of marketing strategy, campaigns and tactics across multiple media channels+ Management of client email newsletters and databases, digital marketing, analytic reporting, websites and social media as well as general assistance meeting deadlines for client campaigns

    • The Otago Medical Research Foundation

      Jan 2017 - Mar 2020
      Marketing Coordinator

      + Management and updates to website, social media, Mailchimp email newsletters and ensuring collateral was in line with brand identity. Approx 20 hours a month

    • Harvey Cameron

      Feb 2017 - Mar 2021

      + Managing a diverse range of clients and building strong relationships + Working collaboratively with Creative, Media and Digital as well as Web and PR teams+ Coordinating photoshoots and TV productions, overseeing the development of a range of collateral from brochures, point of sale through to expo displays+ Working across a number of digital platforms including Mailchimp, Shopify, Campaign Monitor and Hubspot+ Tailoring content for multiple channels and audiences including creating and scheduling content for various social media platforms Show less

      • Account Manager

        Mar 2019 - Mar 2021

      • Senior Account Executive

        Nov 2018 - Mar 2019

      • Account Executive

        Feb 2017 - Nov 2018

    • Jalapeno

      Mar 2021 - Jan 2022
      Senior Account Manager

      + Managing a range of clients and projects for NZ’s largest residential home builder+ Leading the development of an integrated social content calendar across Instagram, Facebook and LinkedIn including development of content themes and overseeing creative executions including planning of content shoots+ Proactively planning and implementing marketing strategies+ Developing scopes of work, writing briefs, ensuring projects meet deadlines and stay on budget+ Working collaboratively with Creative, Media and Digital+ Working across digital platforms including Facebook Ads Manager and Google DV360+ Proficient in Microsoft Office, Google Workspace + Experience with Adobe Photoshop and InDesign Show less

    • Q Brand Builders

      Jan 2022 - now

      + Managing a diverse range of clients and building strong relationships + Proactively planning and implementing marketing strategies across a broad client portfolio + Providing responsive, high-level client service and taking a lead in clients’ marketing and advertising strategies on a day-to-day basis+ Developing, writing and presenting client brand marketing reports, plans and strategies

      • Account Director

        Feb 2024 - now

      • Senior Account Manager

        Jan 2022 - Mar 2024

  • Licenses & Certifications

    • Mini MBA in Marketing

      Marketing Week Mini MBA with Mark Ritson
      Aug 2023

  • Honors & Awards

    • Awarded to Zoe Robson
      Third Place - Student Marketer of the Year 2016 - Oct 2016 + DM / eDM capaign for Harmoney
    • Awarded to Zoe Robson
      Dunedin Theatre Awards - Promotion of the Year - Nov 2015 + Outstanding Promotion for Farley's Arcade: The Wildest Place in Town
    • Awarded to Zoe Robson
      Distinction Citizenship Award South Otago High School 2012 + Excellence in contribution to school and community
    • Awarded to Zoe Robson
      The Duke Of Edinburgh’s Hillary Award: Silver - 2012 + Skill, Service, Physical Recreation undertaken regularly for six months+ Adventurous Journey of three days
    • Awarded to Zoe Robson
      Trustpower Clutha District Youth Community Spirit Award - 2012 + “Outstanding service to school and community in the Clutha District.”
    • Awarded to Zoe Robson
      The Duke Of Edinburgh’s Hillary Award: Bronze - 2010 + Skill, Service, Physical Recreation undertaken regularly for a mixture of three and six months+ Adventurous Journey of two days

  • Volunteer Experience

    • Street Appeal

      Issued by Hospice New Zealand
      Hospice New ZealandAssociated with Zoe Robson