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Arjun Rakesh K O

Arjun Rakesh K O

Followers of Arjun Rakesh K O7000 followers
location of Arjun Rakesh K ORedmond, Washington, United States

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  • Timeline

  • About me

    MBAi candidate at Kellogg | IIT Madras | Product and Growth

  • Education

    • Maharishi International Residential School Sriperumbudur

      2012 - 2014
      High School Computer Science, physics, chemistry, mathematics and english 95.2%

      Activities and Societies: KVPY recipient, qualified AMTI mathematics examination

    • Bharatiya Vidya Bhavan Chevayur

      2001 - 2012
      High School 10

      Activities and Societies: best outgoing student, student council member, basketball team member

    • Northwestern University - Kellogg School of Management

      2024 - 2026
      Master of Business Administration - MBA, Joint Degree, Artificial Intelligence

    • Indian Institute of Technology, Madras

      2014 - 2018
      Bachelor of Technology (BTech) Chemical Engineering

      Activities and Societies: Professional Shows Head at Saarang - Appointed by the Dean-Students and the Cultural Advisor to co-lead the annual cultural festival of IIT Madras (30K+ participants); Handled a budget of INR 10M & a footfall of 25,000, heading a 3-tier team organizing shows. LitSoc Winning Social Affairs Secretary - Mandakini, Correspondent at The Fifth Estate, Schroeter Basketball

  • Experience

    • PepsiCo

      Jul 2018 - Jan 2020

      Part of the Central Engineering team, India BU.Managed the brownfield installation of a USD 4MM CapEx production line. Also, problem-solved and stabilized a USD 1MM Water Recovery System Participated in a 12-month Young Leaders' management traineeship; Confirmed with the highest rating possible.

      • Manager - Engineering Projects

        Jun 2019 - Jan 2020

      • Management Trainee - Supply Chain

        Jul 2018 - Jun 2019

    • Meesho

      Jan 2020 - Jul 2021
      Manager - Strategic Projects

      India’s fastest-growing e-commerce platform; Valued at ~$4B and backed by Softbank, Naspers, and SequoiaAs the User Growth Lead for Farmiso, I established GTM-fit and critically improved user retention, leading a 200-member contractual sales team to develop a replicable and CAC-efficient sales playbookI also led business analytics and strategy for Meesho's private label category, uncovering supplier needs, synthesizing user preference insights, and undertaking competitor research within the e-commerce industry Show less

    • Toplyne.io

      Jul 2021 - Jun 2023

      Toplyne AI learns from your first-party website data to generate audiences that convert - with in-app, email, ads & more. Toplyne is backed by Sequoia and Tiger Global (Series A)Collaborated cross-functionally with engineering and design to build user onboarding workflows, establish product analytics, and develop a lifecycle marketing engine to qualify sales leads. Hired and trained the Product Growth vertical. First business hire at Toplyne ツWore multiple hats as the company grew from seed to series A and went from 5 to 50 employees. Synthesized customer insights to craft product messaging and create product and growth marketing collateral.

      • Head of Product Growth

        Oct 2022 - Jun 2023

      • Growth Manager

        Jul 2021 - Oct 2022

    • Blaze AI

      Jun 2023 - Jul 2024
      Product and Growth Lead

      Blaze is a San Francisco-based data and marketing automation startup, backed by Lightspeed and YC (W22)As a Product lead, I directed the roadmap and oversaw the product lifecycle for building and launching the Ads feature. I also analyzed user journeys and undertook turnaround projects, redesigning FTUX and introducing usage-based pricing, lifting self-serve conversion, and adding transactional revenueAs the product marketing and growth lead, I oversaw all feature launches, product positioning and messaging, and demand generation across all key growth channels Show less

  • Licenses & Certifications

    • Micro Masters Program in Business Analytics (EdX)

      Columbia University in the City of New York
      May 2021
      View certificate certificate

    • CPIM Part 1 : Basics of Supply Chain Management

      APICS

  • Honors & Awards

    • Awarded to Arjun Rakesh K O
      AMENA finalist/ India-Region winner, Pepsico Change the Game PepsiCo December 1, 2017 1) Conceptualized a nutrition segment product for PepsiCo; 1st/5500 teams (tech, B-schools & professionals)2) Represented India at the AMENA sector final in Dubai; Idea considered for portfolio integration3) Awarded a PPO to Tomorrow’s Leaders Program; 12-month leadership program followed by a full time offer
    • Awarded to Arjun Rakesh K O
      Asia Pacific Finalist, The Fresh Connection Global Student Challenge APICS, The Fresh Connection Jul 2017 Represented IITM at the finals in Shanghai University; finished at bronze level (top 20 teams)Managed the sales end finishing 4th, 3rd and 2nd across 3 rounds in the regional finals in a 4-fold Supply Chain simulationHandled demand forecasting, category management and customer term agreements among other responsibilities
    • Awarded to Arjun Rakesh K O
      Fellowship, Kishore Vaigyanik Protsahan Yojana Department of Science and Technology Govt of India Apr 2014