Venkata Ragi

Experience

• 

  Insights by Kantar

  Jun 2002 - Mar 2003

  Data Analyst
• 

  LiquidHub Analytics (Formerly Annik)

  Mar 2003 - Dec 2006

  Assistant Manager, MR Data Analysis

  Worked as part of the Market Research Reporting team

• 

  Citi

  Dec 2006 - Jun 2008

  Manager

  US Credit Card Risk Management- Policy & Strategy devoloper

• 

  Genpact

  Jul 2008 - now

  • Primary point of contact for Commercial Analytics and Insights client partners • Providing thought leadership to the customers in delivering value to the business• Conceptualizing, planning, implementing, monitoring and evaluating projects; exceptional expertise in project budgeting, process evaluation & improvement and change management • Transform client business problems into technical problems, translate business requirements and unstructured business issues into data analytic problems and define analytical solutions.• Responsible for designing and implementing Targeting, Call planning and brand performance tracking for client’s Primary care and Specialty business• Creating target list and measuring various Personal and Digital campaigns• Designed and managed market mix modeling for resource optimization. • Managing client relationships and delivery expectations.• Drive operations rigor, monitor operations health and bring in operational efficiency• Reporting to client and internal stake holders and keeping all concerned apprised of the health of the program.• Manage project drivers including scope, schedule, priorities and team capacity management.• Ensuring quality deliverables starting from requirements gathering, development through implementation in production and transition to support team.• Drive operational excellence through strategic planning, reviews; developing and executing action plans; implementing productivity, quality, and customer-service standards; issues resolution; performing audits; identifying trends; determining system improvement opportunities; implementing change.• Drive innovation thru domain knowledge and best practices.• Monitoring, mentoring & motivating the onshore and offshore team to perform as per the business plans & targets• Inspire and motivate team members to achieve their individual goals. Show less • Working closely with Client Commercial Business Insights, North America Pharma• Responsible for design and implement new commercial model, sales force targeting and call planning for client’s Primary care & Vaccines business• Conceptualizing and executing solutions in Physician level and account level analysis, including Launch analytics, resource optimization.• Working closely with Data management team for SHS to IMS data transition.• Designed and managed market mix modeling for resource optimization. • One of the key achievements is to develop provider analytics dashboard in QlikView, which includes sales forecasting.• Managing SAS/SQL & ETL analytics team.• Responsible for driving advanced analytics projects (campaign performance, Resource Optimization, MMX models, Promotional response modeling) using SAS. Show less Managing and guiding a team of analytics professionals providing high quality analytics and reporting needs to client’s Marketing and Sales Business Units. Good understanding of the US Pharmaceutical Retail and Non-retail Markets• Ensure seamless delivery of projects and reports from the 12 members SAS advanced analytics team• Manages project allocation to business analysis and responsible for overall project goals• Drive various projects viz Targeting, Segmentation, Call planning, HCOS data implementation, Oncology performance dashboard, Launch Excellence dashboard, CRx data migration.• Rigorous client communication & SLA adherence• Develop and administer segmentation projects, use statistical techniques for reporting impact of campaign exercise. Show less

  • Assistant Vice President - Analytics and Data Science Delivery

    Dec 2016 - now

  • Onsite Project Lead

    Jan 2014 - Dec 2016

  • Sr. Offshore Delivery Manager • Healthcare and Lifesciences teams

    Jan 2012 - Dec 2013

  • Business Manager

    Jul 2008 - Dec 2011