
Reetika Sardana
Summer Internship

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About me
Marketing | Sales Distribution
Education

Seneca College
2019 - 2020Post graduation certificate Event marketing management - sports, arts and entertainment.Activities and Societies: Event marketing management,sports marketing,event planning and logistics,financial management,sponsorship activation,digital marketing, cultural marketing, Brand activation, & event marketing analytics

Bhartiya Vidya Bhavans Sardar Patel Institute of Technology Munshi Nagar Andheri Mumbai
2016 - 2018Master's degree Mass Communication/Media Studies Master’s degreeHistory of mass communication, public relations, television journalism, digital marketing, photography, journalism, film making, videography

Guru Gobind Singh Indraprastha University
2013 - 2016Bachelor's degree Journalism and mass communication
Seneca College
2020 - 2021Postgraduate Degree Social media marketingActivities and Societies: SEO, Influencers Marketing, CRM, content marketing, tech. Skills for social media, social media planning, Visual communications, web mining, Social Media Strategies, hubspot, hootsuite, google analytics, meltwater, adobe, excel, blogging, photography, skutent

Laxman Public School
2000 - 201312th pass
Jagannath International Management School,Vasant Kunj
2013 - 2016Bachelor's degree Mass Communication/ journalism BachelorsGraduated
Experience
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Bennett Coleman and Co. Ltd. (Times Group)
Jul 2014 - Aug 2014Summer InternshipEditorial department for sports and life style, press release, articles, interviewing and taking quotes, attended seminars and trade shows.

Ministry of Agriculture & Farmers Welfare, Government of India
Sept 2015 - Jun 2016Administrative Office Specialist1. Organized weekly staff meetings and logged minutes for corporate records. 2. Monitored supervisor's work calendar and scheduled appointments, and meetings 3. Provided primary customer support to internal and external department.

Delhi Metro Rail Corporation Ltd
Jul 2016 - Nov 2016Summer InternCorporate communication, Gained a knowledge of all aspects of media relations,• Developed a knowledge of monitoring social and traditional media and provide thoughtful analysis • expand my media contacts • Developed research skills • Understanding of crisis communications and issues management • Participated in creative brainstorms and internal/client meetings • Developed specific knowledge of the industries/practices in which you work • Time effectively and efficiently and complete accurate timesheets. Show less

Twenty four OTR Pvt. Ltd.
Dec 2016 - Apr 2019Sales and Marketing ExecutivePerformed competitive analyses and adjusted sales and marketing strategies accordingly. Managed sales promotions and marketing strategies on major social media sites.Identified appropriate marketing channels and target customers for campaigns.Promoted products in online communities, e-mail marketing programs or online advertising. Assisted marketing coordinators and graphic designers with website copywriting and proofing.

Metro Inc.
Oct 2019 - May 2022BookkeeperReviewed and filed financial documents, coded accounting entries for data processing and posted daily receipts and payments in accordance with all corporate protocols. Reported financial data and updated financial records in ledgers and journals. Maintained and processed invoices, deposits, and money logs. Maintained and processed invoices, deposits and money logs. Maintained secure cash drawers, promptly resolving discrepancies in daily totals. Performed cash, card and check transactions to complete customer purchases.Used POS system to enter orders, process payments and issue receipts. Show less

Canadian Tire Corporation
Aug 2020 - Oct 2020Retail SpecialistCustomer Service • Serving customers by building customer confidence • by providing accurate information, and helping with product selection• Demonstrating knowledge of products to ensure customer satisfaction• Maintaining a clean workspace • Performing all required cash register transactions efficiently and accurately• Contributing to store profitability by receiving, handling, replenishing, and processing incoming product flow• Providing excellent customer service by responding to customer queries or issues regarding product features. • Resolving customer complaints Show less

Whip electric
Jan 2021 - May 2021Co-op (capstone project)-Developed a brand strategies -Implementation of new social media channels to attract, grow and increase brand awareness.-Created and analyzed digital content for various social media platforms such as tiktok, Instagram, and Facebook.-Conducted weekly reports on the performance of campaigns and social ads.

BOAT ROCKER
Aug 2022 - nowSales and Marketing Coordinator1. Complete a broad variety of administrative and sales support tasks including gathering information on content to be presented to clients, assisting with special projects, reports, and presentations. 2. Gathering weekly round-up of industry intel from Trade Publications.3. Arrange and handle logistics around in person and virtual meetings, conference calls and events: schedule meetings; book meeting rooms; draft agendas, develop, compile, and distribute any materials needed, etc. 5. Manage calendars around markets, trade events and general internal requests for sales executives as needed. 6. Work with other colleagues across depts and offices to effectively maintain department schedules, registrations, and deadline. 7. Compile monthly expense reports & tracking on behalf of executives as needed Package and ship sales materials, catalogues, business cards, and supplies for markets and conferences, as necessary Complete detailed research on assigned projects and tasks.8. Tracking all active distribution sales as well as ongoing broadcaster conversations. 9. Creating bespoke decks for clients- broadcasters as well as 3rd party acquisitions.10. Working with producers of new 3rd party acquisitions to present new content to sales team ahead of major markets. 9. Helping to create external screening links for new shows Maintaining word doc with all shows in catalogue (synopses, screening links). 10. Maintaining scripted, unscripted, kids & family digital and print catalogues using Indesign and photoshop 11. Maintaining licensee lists for franchise brands Trade calendar - adding in tradeshow events for the year, ad bookings, editorial. 12. Uploading and leading the Screening portal for the clients- uploading all the titles to the portal and generate reports if needed. Making it customizable for the clients and the sales staff. 13. Provide all kinds of marketing material to the sales staff. Show less
Licenses & Certifications

Learning Excel 2019
Microsoft Excel SolutionsSept 2019
Salesforce Certified Marketing Cloud Social Specialist
SalesforceJan 2021- View certificate

Advertising on Facebook
LinkedInNov 2020 - View certificate

Social Marketing Certification
Hootsuite AcademyOct 2020 
Inbound salesCertifies
HubSpotOct 2020
Inbound Marketing exam
HubSpotNov 2020
Hootsuite Platform Certification
Hootsuite AcademyNov 2020- View certificate

WordPress 5 Essential Training
LinkedInOct 2020 
Google analytics for begginners
GoogleSept 2019
Google analytics for power users
GoogleFeb 2020
Languages
- hiHindi
- enEnglish
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