
Alexandre Barré
Consultant

Connect with Alexandre Barré to Send Message
Connect
Connect with Alexandre Barré to Send Message
ConnectTimeline
Skills
Communication marketingMarketing strategyNew business developmentKey account managementPublic relationsWeb and social mediaWine and spirits industryEvent managementMarketing communicationsProject managementSalesBusiness strategyDigital marketingBrand managementMarket researchNegotiationAbout me
Responsible for representing the Pernod Ricard Winemakers’ portfolio to Distributors, Consumers and to support local Sales and Marketing teams.
Education

College du leman
-
Tunon international
2009 - 2011Bachelor communication & marketing
Experience

FCG Private Finance SA
May 2010 - Mar 2011Consultant
LunaJets S.A.
May 2012 - Dec 2012Sales & Marketing Executive• Direct Sales.• Generate Sales Leads.• Manage customer relationships with VIP clients.• Manage office operations during weekends.• Manage website content.• Company representation at EBACE.• Charter negotiations with other Business Aviation OPS.

Pixels Trade
Sept 2012 - Feb 2014Business developer• Increase the market position visibility and revenues of the company.• Digital project Management.• Build Key Customer Accounts (including establishing strategic partnerships).• Predict actual & potential clients future needs and offer of digital solutions.• Managed the online, and digital marketing campaigns.• Assist in the recruitment process.• Managed office operations and teams.• Company representations (at relevant conferences, App and websites Awards, HonourableUniversities clubs and exhibitions MWC Barcelona).• Defined long-term organizational strategic goals for sales & marketing opportunities.• Diversified client portfolio by targeting realistic clientele. Show less

Eminence genève
Mar 2015 - Sept 2015Business developerBorn from the desire to offer you a customized service, Eminence is your alternative marketing agency, based in Geneva, specialized in web marketing, communication and events. We provide tailor made solutions that can boost your business. Our motto: do not be afraid to shake up conventional thinking and to take risks. Our objective is to keep alive in a creative and strategic way your brand and company speech to your target audience via the online and the offline.SpecializationsStratégie internet, Conseil stratégique, Community management, Digital marketing, Brand content & Advertainement, Street marketing, Buzz marketing, Alternative events Show less

Pernod Ricard
Sept 2015 - Jan 2020Wine AmbassadorResponsible for representing the Pernod Ricard Winemakers’ portfolio to Distributors, Consumers and to support local Sales and Marketing teams. There is also a dimension of social / media networking required. Key Responsibilities Wine Education:-Provide formal and informal wine/brand education and training for Pernod Ricard affiliates, distributors, trade, consumers and the press.-Be the brand’s ‘product expert’, promote to and educate employees about the product using superior brand and category knowledge. -Liaise with the winemaking, viticulture and marketing teams to further develop the education toolkit.Advocacy:-Instil a ‘wine culture’ within the Pernod Ricard affiliate network through increased exposure to wine and wine education.-Develop and manage a social media community (consumers / key contact in trade, media).-Build digital engagement programs including blogging, digital contents.-Extend the touch points within the Pernod Ricard affiliate network to ensure that all staff is able to learn about wine and our brands.-Play an active role in relevant inbound visitation of key affiliates, trade and media. Sales:-Support sales & trade teams to gain listing and activate channels.-Engage on & off premise customers to expand PR Winemakers portfolio franchise at touchpoints.-Trade and Consumer EventsSupport local team by organising, implementing and representing the brand at Trade ^ Consumer events.-Work closely with Pernod Ricard Distributors to provide wine industry expertise at all appropriate consumer wine fairs, trade shows and exhibitions.-Propose , present and initiate new marketing experiential activities-Reporting:-Provide market intelligence and information on competition as required.-Follow price analysis and sales performance.-Report on brand performance and identify commercial opportunities.-Proactively communicate learning’s from the field and actively communicate best-practise in the company. Show less

Merkado Hospitality
Jan 2019 - nowFounder
La Latina Restaurant
Jan 2019 - Mar 2022Co-Founder
Three Olives Hospitality
Jun 2020 - nowCo-Founder
Licenses & Certifications
- View certificate

WSET 2
WSET — Wine & Spirit Education TrustFeb 2016
Honors & Awards
- Awarded to Alexandre BarréWSET Level 2 Wine & spirit education trust Feb 2016 Presented for examination by Pernod Ricard Winemakers Pass with distinction
Languages
- frFrench
- enEnglish
- spSpanish
Recommendations

Lisa m.
Senior Administrator at Department of Sanitary Sewer ServicesAkron, Ohio, United States
Denis hanjoul
Privacy Counsel at International Olympic Committee – IOC | CIPP/ELausanne, Vaud, Switzerland
Rafael brito
Analista de Processos na Imes Indústria Metalúrgica Stori LtdaCuritiba, Paraná, Brasil
Thoka tsotetsi
Banker, Digital Helpdesk at Standard Bank Group | an Aspiring Behavioural Economist| Founder of New ...Johannesburg Metropolitan Area
Mariel hawley
Conferencista, Emprendedora, Escritora, Presidente en Queremos Mexicanos Activos A.C.Mexico City Metropolitan Area
Arthur medici de mattos
Commercial Finance | Revenue Management | Finance Business Partner | FP&ASão Paulo, Brazil
Hisyam binekas
Bringing you the treasures of IndonesiaJawa Barat, Indonesia
Borlin goranov
Former Security Manager at PURE Canadian GamingCanada
Matt zuain
Procurement & Channel Partnerships Lead - Legal & Compliance - Contracting Specialist - Data Analyst...Buenos Aires, Buenos Aires Province, Argentina
Mattia rainoldi, phd
Professor & Director Transnational Programmes @ IMC Krems University of Applied Sciences | LEGO® SER...Salzburg, Salzburg, Austria
Kürşat durmuş
Fenerbahçe SK Member CongressBursa, Türkiye
Phil norris
Expedition Guide specializing in Alaska, Polar Regions from the North Pole to AntarcticaGreater Anchorage Area
Hrithik khandelwal
Professional Trader • Msc in Finance and Investment Management • Trained Excel user • Experienced in...Jabalpur, Madhya Pradesh, India
Thea sutton
Analytics Supervisor at DaVita Kidney CareGreater Seattle Area
Naya raj baral
CEO at Everest Om ShantiColumbia, Missouri, United States
Glaucia valentim
Analista Fiscal Sênior| Analista Tributário| Tax Analyst| Impostos IndiretosSão Bernardo do Campo, São Paulo, Brazil
Myriam gehri
Consultant bei Gehrilegal AttorneysZurich, Switzerland
Priscila gaudencio
Gerente ComercialGONNE
Akshay dubey
Technical support SpecialistPune, Maharashtra, India
Clemens leidl
Technical Project Manager | Scrum Master | Product Owner | Six Sigma DMAIC Problem Solver | Leadersh...Aarhus, Central Denmark Region, Denmark
...