Alison Irlam

Experience

• 

  Campus Society

  Jul 2017 - Dec 2019

  Content Writer

  • I wrote articles for a Tyro, a national student magazine, on a wide variety of subjects. I would heavily research the demographic and tailor my work to relevant trends, current events, or where I believed there was a gap in the market and pitch these ideas.• I self-edited my articles and worked within strict timeframes. My high organisational skills allowed me to work on multiple articles at the same time.

• 

  LameWrites

  Apr 2019 - Jul 2023

  Content Creator

  • I write unique poetry and short stories that I self-publish on various online platforms, such as Instagram. • Within the first month, my work was promoted by @PenguinPlatform, one of Penguin Publishing House’s Instagram accounts. I have since both been promoted by and worked in collaboration with various other poetry accounts. • This has led me to a wide range of self-made opportunities, such as working on scripts with other writers, having my work published in virtual anthologies, and, during the coronavirus pandemic, regularly taking part in online events. Show less

• 

  Rev.com

  Aug 2019 - Aug 2020

  Transcriptionist

  • I transcribed audio files for a wide range of clients whilst adhering to Rev.com’s style guide, to provide high quality transcript that both reflected my customers’ needs and company’s expectations.• I quickly passed internal examinations and was able to self-check my work within my first two weeks at the company. • As a self-motivated, I organised my time effectively in order to complete high volumes of transcripts for my clients while guaranteeing that they were finished to an excellent standard. Show less

• 

  LUSH | UK & Europe

  Nov 2019 - Dec 2019

  Seasonal Sales Associate

  • Assisted large amounts of customers with different queries or complaints. I communicated with them in a professional manor whilst following the ethos of the brand.• Achieved daily monetary targets set by management by utilising my ability to sell to customers through demonstrations and clear, persuasive communication techniques.• I worked well both individually and as a team, using my initiative where needed.

• 

  DEAD PRESS!

  May 2020 - Aug 2020

  Contributing Writer

  • I wrote journalistic articles and reviews on various bands and topics surrounding rock and alternative music. I researched and edited these articles, whilst adhering to their house style.• I incorporated SEO terms into my work, aiming for and achieving high engagement and clicks.• I utilised the CMS programme, WordPress, becoming fluent in the operating system.

• 

  WellBe

  Aug 2020 - Feb 2021

  Content Writer

  • I wrote original wellness articles for WellBe, a workplace wellbeing start-up. I pitched my own unique ideas weekly, working closely with editors to create the most unique, clickable content that was written to conform to their house style.• These heavily researched articles have driven high engagement on the platform Medium, as I utilised SEO techniques, researching keyword trends to ensure the content reached as many new readers as possible. I ensured that brand voice is consistent within all copy and is suitable for the tone of the piece due to sensitive topics.• I juggled multiple projects and articles at once, completing them within a tight deadline. Show less

• 

  Axon Garside | HubSpot Diamond Partner

  Mar 2021 - Mar 2024

  • Work with the wider team to strategise, plan, write, and schedule social media posts for B2B businesses and individuals. This includes the marketing team, to ensure all posts align with the wider marketing strategy and account growth plan, and design team to brief and feedback on any designs needed for social media.• Regularly and professionally liase with clients via calls and messages, offering prompt responses with actionable advice. This includes presenting complex strategies and designs.• I run an internal ‘LinkedInfluencer’ programme, helping people within the business boost their social media profiles. This is for the team to maximise their own skills, while helping to present new business opportunities as a whole. • Assisting in standard and complex HubSpot marketing campaign duty’s, including building emails, CTA’s, uploading blogs and webpages.• I have developed a range of standardised templates to help other members and clients of staff upload and check their own work. This includes a social media ideas breakdown scheduling, SEO page recommendations, and page upload template to ensure work is standardised across the board. Show less

  • Social Media Specialist & Marketer

    Jul 2023 - Mar 2024

  • Senior Website & Inbound Copywriter

    Oct 2021 - Jul 2023

  • Junior SEO Copywriter

    Mar 2021 - Oct 2021
• 

  HSS ProService Marketplace

  Mar 2024 - now

  • B2B Social Media and Content Manager

    Jul 2024 - now

  • B2B Social Media Manager

    Mar 2024 - Jul 2024