
Imdad Aslam
Sales Executive - Pakistan

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About me
EVP @ Mashreq | Product Owner | Payments | Ecosystems | Digital Credit | Digital Banks | Parent
Education

Karachi University
1991 - 1993Bachelor of Commerce Commerce
Tufts University - The Fletcher School of Law and Diplomacy
2016 - 2016Certified course in Digital Money Banking
Experience

Thomson Reuters
Jun 1997 - Jan 1999Sales Executive - PakistanMarketed and sold all Reuters digital products; trained the banks on the various Reuters products including the treasury dealing and global currency rate systems.Key Achievements:Complete dominance of market share by Reuters products

EVestors LTD
Feb 1999 - Feb 2002Chief Operating OfficerSet-up an e-commerce web site that was directed to the north American market, we sold domestically & internationally with online payment acceptance Key Achievements:• Set up www.gahak.com • Successfully partnered with brands like Khaadi, Amir Adnan etc

Union Bank Limited
Feb 2002 - Sept 2003Head of Remote BankingI was heading all Remote Banking channels for the bank

United Bank Limited
Oct 2003 - Dec 2005Alternative Banking Operations HeadI was responsible for all Digital Channels Back office operations

Standard Chartered Bank
Mar 2006 - Sept 2012Mobile Commerce:Successfully launched the world’s first Virtual MasterCard against the Airtel eWallet in Kenya in 2011Won the GSMA award for the Best Mobile Money Solution Product or Solution in 2011Successfully launched Mobile Banking in Zimbabwe in 2011Successfully integrated Standard Chartered Bank account with the MPESA wallet I was responsible for managing the various Alternate Channels for E&S Africa & the Bancassurance business for East Africa. My responsibilities include developing new products / functionality to increase uptake & usage of the various channels like Mobile Banking, Online Banking, eStatements & Insurance products Responsible for all consumer banking technology projects; worked as a bridge between the consumer product managers & Technology / Operation
Regional Head of Digital, Africa, Middle East, NGL, South Asia, & India
May 2010 - Sept 2012Regional Head of Digital, Africa
Aug 2007 - May 2010Infrastructure Planning Manager
Mar 2006 - Sept 2007

Barclays
Sept 2012 - Apr 2015Regional Director, Digital Banking, Corporate & Consumer BankI was responsible for managing Digital Channels for Consumer, Corporate & Treasury customersMy portfolio consists of the following: - Retail Channels - Corporate Channels - Call Centre & Telesales - Social Media - Digital Marketing - Web Sites both Internet & Intranet - Digital Alliances

Karandaaz Pakistan
Jul 2015 - Oct 2016Digital Financial Services focuses on realizing the full potential of universal digital financial services by working across the ecosystem of actors – policy-makers, regulators, government departments, businesses, researchers and academics. It engages in advocacy, conducts research, facilitates digitization of government and other payment streams, encourages experimentation with businesses, and provides support to innovative start-ups.
Director, Digital Financial Services
May 2015 - Oct 2016Interim CEO & Director Digital Financial Services
Jul 2015 - Mar 2016

JUMO.WORLD
Mar 2017 - Jan 2018Chief Executive Officer, PakistanDeveloped a Digital Lending Strategy for the leading mobile money provider in Pakistan; having successfully completed the pilot project with over 10,000 unique loans requested & USD 500,000 capital deployed in micro loans.Key Achievements:• Digital lending pilot launched with leading mobile money provider in the country• Spearheaded the regulatory approval in country for hosting customer data in the cloud outside Pakistan

Alvarez & Marsal
Apr 2018 - Jul 2018Senior ConsultantConsulted & project managed the electronic FX solution for Abu Dhabi Islamic bank

The World Bank
Feb 2019 - Aug 2019Senior ConsultantSocial Protection & Labor
.webp)
Kohinoor Textile Mills Ltd.(Raiwind Division)
Jan 2022 - Jul 2022Senior ConsultantI am on a short term assignment to write a detailed business plan & pitch deck for putting together an eCommerce portal for the client; this encompasses assessment of the market, the technology stack, operations, logistics, digital marketing strategy, UI / UX & the financials for it to be a viable business.

The World Bank
Aug 2023 - nowSenior ConsultantShort term assignment with the World Bank to support BISP with their new Payment model. Benazir Income support plan (BISP) is the largest social protection plan for Women in the world with over 9M underprivileged women being served

Mashreq
Sept 2023 - nowExecutive Vice President, Country Product Owner- Digital Channels, NeopayMy role involves a combination of product management, strategy development and development; I play a pivotal part in defining the digital strategy, ensuring alignment with business objectives, and delivering exceptional user experiences.
Licenses & Certifications

Certificate in Digital Money
Digital Frontiers InstituteJan 2016
Languages
- enEnglish
- urUrdu
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