Dirk Müller

Dirk Müller

Public Relations

Followers of Dirk Müller715 followers
location of Dirk MüllerFreiburg, Baden-Württemberg, Germany

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  • Timeline

  • About me

    Senior Content Marketing Manager at Haufe Group

  • Education

    • Markgräfler Gymnasium Müllheim

      1989 - 1998
      Abitur 2,1 (B)

      Main Subjects: German, English

    • Albert-Ludwigs-Universität Freiburg im Breisgau

      1999 - 2006
      Master of Arts (M.A.) Politics, Business Administration, Public Law 1.8 (B+)

      • Politics (Main Subject)/ Focus: European Politics• Business Administration/ Focus: HR, Organization and Control• Public Law/ Focus: European an International Law• Master Thesis: Politics and Media in the Italy of Berlusconi (Grade: 1.3 A-)

    • Università di Pisa

      2004 - 2005
      Erasmus year Politics, Business Administration, Public Law

      Focus: European Politics, European Law

  • Experience

    • Federal Agency for Civic Education/ University of Freiburg

      Jan 2004 - Jun 2004
      Public Relations
    • European Parliament

      Apr 2007 - Jul 2007
      Internship

      Following my studies at university, I did an internship at the office of the vice-president of the EVP/ED group in the European Parliament.

    • United Planet GmbH

      May 2008 - Jan 2014
      Public Relations Manager

      As PR Manager I was responsible for press, public and analyst relations as well as for generating marketing content. During this time I built up the social media presence of the company and played an important part in entering the Gartner Magic Quadrant for Horizontal Portals.• Design and maintenance of the social media presence (Facebook and Twitter)• Planning and execution of email campaigns (email marketing)• Analyst relations• Elaboration and implementation of PR strategy and campaigns• Composition of specialist articles, press releases and content for all marketing channels • Translations (German <-> English) Show less

    • Inxmail GmbH

      Feb 2014 - Jun 2016

      As Head of Marketing I was responsible for the staff management and the strategic management of all inhouse marketing areas: digital marketing (e.g. website, email marketing and social media), public relations, content marketing, trade fairs and events as well as the product marketing.• Elaboration of the marketing strategy• Planning and supervision of marketing campaigns• Management of the marketing team consisting of 13 employees• Member of strategic steering board of Inxmail• Budget responsibility Show less As PR Manager I was responsible for the whole press and public relations of the company as well as for the thematic planning for trade fairs (e.g. dmexco and Internet World). I also organized the biggest customer event of Inxmail up to now with about 200 participants.• Elaboration and implementation of PR strategy and campaigns• Monitoring of the success of the PR campaigns• Composition of specialist articles and press releases• Composition of content for the website, corporate weblog, newsletters, social media, advertising campaigns and marketing materials (flyers etc.)• Maintenance and development of media relations• Organization of events Show less

      • Team Manager Marketing | Public Relations

        Jul 2015 - Jun 2016
      • Public Relations Manager

        Feb 2014 - Jun 2015
    • Jahia Solutions

      Aug 2016 - Dec 2016
      Senior Manager, Central and Eastern European Marketing

      As Senior Marketing Manager, I am responsible for the development of the marketing channels in the DACH region as well as for the coordination with the global marketing of Jahia Solutions Group. I develop the marketing strategy, plan the marketing activities and implement them independently.• Development of marketing channels and activities in the DACH region: Digital Marketing/ Website, Email Marketing, Public Relations, Content Marketing, Social Media, Trade Shows/ Events• Development and Implementation of the marketing strategy • Optimization of the German website (Keywords/ Quality of Content)• Writing of professional articles, press releases, texts for the website as well as for printed and e-mailings• Translations (German <-> English) Show less

    • Haufe Group

      Feb 2017 - now
      • Senior Content Marketing Manager

        Jun 2023 - now
      • Content Marketing Manager

        Feb 2017 - now
  • Licenses & Certifications

    • Leadership and Organization

      Academy for Managers
      Jul 2015
    • TV News Production

      Center for Key Qualifications
      Mar 2007
    • Radio Journalism

      Center for Key Qualifications
      Feb 2007
    • Team Communication

      Center for Key Qualifications
      May 2006
  • Volunteer Experience

    • Public Relations

      Issued by Bundeszentrale für Politische Bildung on Jan 2004
      Bundeszentrale für Politische BildungAssociated with Dirk Müller
    • Planning and organization of a german-french band contest

      Issued by RegioJam Neuenburg on Dec 2000
      RegioJam NeuenburgAssociated with Dirk Müller
    • Leitung

      Issued by Jugend- und Kulturzentrum Bad Bellingen-Hertingen on May 1993
      Jugend- und Kulturzentrum Bad Bellingen-HertingenAssociated with Dirk Müller