Luchia Morris

Experience

• 

  Eden Cancan

  Jun 2011 - Jun 2011

  Online PR Intern

  Facilitating daily activities within the digital team. Working closely on Mamas and Papas, Women's Tennis Association (pre-Wimbledon party) and Ocean Beach Ibiza. Researching market share, creating content for social and press releases, as well as tracking client coverage.

• 

  OMD UK

  Jun 2012 - Jun 2012

  Media Communications Planner Intern

  Assisting in day to day implementational planning across all media channels and account management of PepsiCo (Walkers Crisps, Tropicana, Quaker Oats). Assisting in planning of multi-channel brand campaigns, with focus on TV, Press, Outdoor, Radio, Online and Social media. As well as liaising with the buying teams to ensure clear communication of activities is provided across the multi-disciplinary team.

• 

  Apec Braking Ltd

  Sept 2013 - May 2014

  Sales and Marketing Coordinator

  Responsible for day to day enquiries from distributors and general support to sales management. Overseeing the production of promotional campaigns working to deadlines and liaising with wholesalers, creative agencies and Apec's distributors from start to end.

• 

  Specialist - The Content Agency

  May 2014 - Aug 2016

  Responsible for planning and managing both digital and print content for FMCG, insurance, finance and B2B clients. Overseeing social campaigns, both PPC and organic, for a variety of clients. As well as handling media and blogger content partnerships (sponsored blog posts, display ads and email marketing) to increase client exposure and data capture. Main responsibilities were social campaign strategy planning and delivery (including organic and PPC activity). Community management of social channels and blogs, responding to user queries and helping to build to an engaged online community. Managing blogger outreach and working closely with the various online communities to promote FMCG and insurance clients. As well as creating monthly reports on content and strategy performance.

  • Digital Account Executive

    Oct 2015 - Aug 2016

  • Social Media Editor

    May 2014 - Oct 2015
• 

  Time Out

  Feb 2015 - Dec 2015

  Freelance Writer

  Copywriter for well-known online guide.

• 

  Saintnicks

  Aug 2016 - Jul 2020

  • Account Director

    Jan 2019 - Jul 2020

  • Senior Account Manager

    Jun 2017 - Dec 2018

  • Account Manager

    Aug 2016 - Jun 2017
• 

  Digital Visitor

  Jul 2020 - Jun 2022

  Account Director
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  RAC

  Jun 2022 - now

  • Senior Digital Product Manager

    Oct 2024 - now

  • Digital Product Manager

    Jul 2023 - Oct 2024

  • Digital Retention Manager

    Jun 2022 - Jul 2023