Sofia Rubio

Experience

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  Sky

  Aug 2007 - Aug 2008

  Ingest/ Playout Operator

  • Superior focus working in an extremely high pressured news gallery, coordinating, recording, verifying and cutting audio and visual news footage for live shows and later packages, whilst maintaining high standards of refined broadcasting. • Scrupulous observation of show rundowns and bookings with a keen eye for detail spotting breaking news, sudden changes and important guests in real time.• Coordinating and communicating coherently and precisely with directors, news desks, reporters and film crews as well as external sources including Fox and CNN.• Knowledge of camera positions and guests for optimal recording within the studio and all other production needs including assisting with live technical direction. Show less

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  Bauer Media Group – Australia

  Sept 2008 - Jan 2010

  Traffic Manager and Production Assistant

  • Effectively developed brand awareness whilst organising, implementing and targeting advertising to the individual sound of all 40 radio stations within the Bauer network and maintaining detailed communication with all third parties and internal teams. • Verified both audio and written copy with legal documentation and protocols. • Assisted the Magic Showbiz producer in networking events for promotional material as well as assisting in celebrity interviews.• Researched, wrote and edited scripts for the Magic weekend shows creating positive engagement with increased levels of audience participation. • Guest relations for Heat Radio drive-time segments. • Regular voice over work for Kiss 100 promos. Show less

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  Grow Digital Services | Dubai & London

  Jan 2014 - Dec 2015

  • Successfully managed 20+ accounts across online platforms whilst maintaining exemplary standards and clear lines of communication amongst the design, development and social teams, as well as all clients and third parties.• Proven ability to meet budget, brief, scope, quality control and deadline expectations, whilst effectively addressing creative direction and guiding content towards current market trends.• Central involvement with research and concept creation, including storyboards, campaign management, video and image production achieving increased brand exposure and engagement for clients by more than 500%. • Worked closely with the business development side to structure proposals and pitches, governing brand direction across multi-platforms resulting in winning and securing clients and projects through persuasive insight. Show less • Assertively lead in brainstorming, creative copy-writing and meticulous editing of all online and social marketing content whilst advising and supporting a team of four.• Dedicated research into story and image themes designing high quality campaigns, guiding brand strategies tailored to clients' KPIs, achieving 90% contract renewals.• Executed all online marketing audits and reports alongside delivering insight and future direction to all clients.• Built solid content strategies for the local branch of a multinational organisation which was used as a business format for all the clients’ international branches. Show less

  • Project / Account Manager

    Sept 2014 - Dec 2015

  • Account Manager - Online Marketing

    Jan 2014 - Sept 2014
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  JOY FILMS

  Mar 2016 - Dec 2016

  TV Production
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  BBC

  Aug 2017 - now

  Content Campaign Manager