
Kevin Van Vliet
Graduate Research Intern

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About me
Freelance Growth Marketeer & E-commerce Specialist📈 | Founder, SHCK RACK🏄♂️
Education

RSG Slingerbos
2010 - 2016Tweetalig VWO NG + NTActivities and Societies: Student mentor

University of Amsterdam
2018 - 2019Minor EntrepreneurshipThis minor offers you the opportunity to set up a real start-up. You get professional coaching and gain important skills through practical workshops. In addition, you gain theoretical knowledge on entrepreneurship. This programme started in 2007 and has already brought to life hundreds of start-ups.

Vrije Universiteit Amsterdam
2016 - 2020Bachelor of Science - BSc Science, Business and Innovation 7.0Activities and Societies: BorrelCommissie Subliem 2017/2018, Innovation Study Trip Commissie Subliem 2018/2019 "SBI consist of a combination of nature- and social-scientific, and business administrative courses. During your bachelor you learn how discoveries made in laboratories can be assessed on market value and societal benefit. You develop academic skills (critical thinking, handeling of interdisciplinary issues) as well as entrepreneurial skills (project-based working and critical reasoning). Hereby you are trained to further develop good ideas from the viewing point of a revenue model."
Experience

The Bamboo Brush Society
Sept 2019 - Jan 2020Graduate Research InternDuring my internship at The Bamboo Brush Society I focused on researching the sustainability of (Moso) bamboo as a plastic substitute in consumer products such as toothbrushes or cotton buds. This research has been the basis of my bachelor thesis, which I finished with a 7.5.Alongside this research I focused on several tasks in the company consisting of; running the social media, maintaining the webshop, order fulfillment and social advertising.

The Old Man Amsterdam
Sept 2020 - Nov 2021E-commerce Business DeveloperFor The Old Man Amsterdam I fulfilled the position E-Commerce Business Developer, where I focused primarily on building their new webshop(s) and supporting the migration of their webshop(s) from their old software / platform to Shopify. Alongside I also fulfilled a role within the marketing team where we had weekly meetings in which we decided on the (online) marketing plan. My function here was helping come up with new actions or promotions and implement these on our webshop as well as promote these through social media advertising (SMA). Show less

The Talent Institute
Nov 2021 - May 2022Growth Hacking TraineeAt The Talent Institute I attended their Growth Hacking Traineeship. An intensive 6 month program where I learned the skills, tools & mindset to become a full-stack Growth Hacker (Data Driven Marketeer).The curriculum consists of:Google Analytics | Search Engine Advertising (SEA) | Search Engine Optimization (SEO) | Social Media Advertising (SMA) | E-Mail Marketing | Content Marketing | CRO | A/B-Testing | UX/UI | HTML/CSS | Lean-Startup | Growth-Hacking Framework (AARRR) | Experiment Design Show less

Off The Record
Dec 2021 - May 2022Growth Marketing Trainee
SHCK RACK
May 2022 - nowMede-oprichterWe offer modular storage solutions for all your surfboard equipment, in a stylish and sustainable way.https://www.shckrack.com

Paradise Digital
Sept 2022 - nowFreelance Growth Marketeer & E-commerce SpecialistAs a Growth Marketeer I help existing companies grow through online marketing based on funnels, data & creativity! My expertise in this field lies, among other things, in:- Social Media Advertising (SMA)- Conversion Rate Optimization (CRO)- Search Engine Advertising (SEA)- E-mail Marketing- Analytics & GTMIn addition to this, as an E-commerce Specialist I am available for the entire build of a webshop but also for offering a strategic view and practical ideas during this proces. With several years of Shopify experience nothing in this platform is unfamiliar to me and I know lots of tools & tricks that can considerably increase your webshops conversion rate! Show less
Licenses & Certifications
- View certificate

Copywriting and product messaging
CXLMay 2022 - View certificate

Email marketing
CXLMar 2022 - View certificate

Heuristic analysis frameworks for conversion optimization audits
CXLMar 2022 - View certificate

Intermediate Google Analytics
CXLFeb 2022 - View certificate

Landing page optimization
CXLMar 2022 - View certificate

Google Analytics for beginners
CXLDec 2021 - View certificate

Google Ads
CXLDec 2021 
Global Perspective and Research (GPR)
Cambridge Assessment International Education- View certificate

Google Tag Manager for beginners
CXLDec 2021 
International Baccalaureate English and Literature Higher Level
International Baccalaureate
Languages
- enEngels c2
- neNederlands
- frFrans
- duDuits
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